In this episode of Market Makers IL, we host Yael Weinstock Shemesh, a former senior banking executive and the founder of 82%, an initiative dedicated to moving accomplished women from income earners to strategic asset owners.

We discuss:

• The evolution of the gender pay gap and the critical difference between the pay gap and the wealth gap
• Why highly successful women openly discuss everything except money and investing
• Manhattan real estate as a stable, tangible, and high-yield investment strategy
• The psychological differences between men and women when navigating financial risks and long-term investments
• Navigating career transitions, entrepreneurship, and the importance of creating multiple income streams

As we wrap up Season 2 of Market Makers IL, we continue our deep dive into the world of private banking and wealth management. After exploring various facets of asset allocation throughout the season, this finale brings a crucial conversation to the table. We explore how to move beyond just earning a high salary to actually building long-term wealth, all while keeping our "no suits, no ties" approach and leaving no question unasked.

Yael Weinstock Shemesh is a CPA and former banking executive with a stellar track record. She previously served on the executive board of management at Bank Hapoalim USA, where she built the international division from the ground up and scaled the portfolio to over $2 billion. Recognized by Crain's New York Business as a notable woman in banking and finance, Yael eventually left the corporate world to found 82%. Named after the current gender wage gap, 82% helps women gain the confidence to make independent financial decisions, primarily through Manhattan real estate. Yael is also heavily involved in philanthropy, serving on the board of Unistream to promote youth entrepreneurship.

In this episode, Yael walks us through her own transition from a comfortable, long-term banking position to becoming an entrepreneur. She shares her insights on why women are culturally conditioned to avoid financial risk, and how 82% provides the professional scaffolding needed to change that. Furthermore, Yael breaks down her specific investment strategy involving small, prime-location Manhattan apartments, explaining why female investors' natural patience often leads to superior portfolio performance.

We invited Yael because understanding the mechanics of wealth building is only half the battle; the other half is having the confidence and agency to act on it. Yael provides an inspiring, practical roadmap for bridging the wealth gap and taking personal responsibility for one's financial future. The result is an eye opening season finale that perfectly bridges traditional financial expertise with the necessary mindset for modern investing.

In this episode of Market Makers IL, we host Ben Samocha, Israel’s #1 blockchain & crypto educator & influencer, as the founder of CryptoJungle, and the Blockchain & Digital Currency College.

We discuss:

• Crypto, Bitcoin, and Blockchain for beginners
• The problem digital currencies are hoping to solve compared to traditional money
• The future of finance, central bank digital currencies, and where traditional banks fit in
• What’s the connection between gold, bitcoin, stablecoins and geopolitics?
• A beginner's guide to safely exploring the crypto space (not an investment advice!)

As we get close to the end of another season of Market Makers IL, the timing for this episode couldn't be better. In Season 2, we spent the first half doing a deep dive into private banking and asset allocation. One topic we steered clear of was Cryptocurrency partly due to the reluctance of traditional banks to move aggressively into the space. But the time has come for us to finally explore this exciting and volatile world of digital currencies.

Ben Samocha is Israel’s #1 crypto influencer and the founder of CryptoJungle, the leading Israeli platform for news, guides, and analysis related to digital currencies and blockchain technology. Simultaneously, Ben founded the Blockchain & Digital Currency College where he educates government agencies, banks, and financial institutions. He co-founded Blockchain B7 to encourage crypto adoption, taught at Ben Gurion University, and led Crypto Aid Israel, an international campaign that raised 1.5 million NIS for Oct 7 victims. Early in his career, he worked with major global companies like Binance and Crypto.com, and recently appeared at Bitcoin 2025 in front of 35,000+ participants.

In the upcoming episode, Ben walks us through the basics of digital currency and shares his insights on the current state of crypto trust, the impact of meme coins and stablecoins, and where traditional banks will need to be in the next 10 years to stay competitive in the digital asset space.

We invited Ben because, for crypto novices (ourselves included), we could have no better guide to getting up to speed on this extremely relevant topic. The result is a fascinating episode that bridges the gap between old-school banking and the new decentralized financial frontier.

https://www.linkedin.com/in/joseph-wolf-ta/ https://www.linkedin.com/in/michael-dadoun-80b25618/

Produced by Beineinu Podcasts For advertising and collaborations, please contact us at info@beineinu.com

With the Shekel and the TA market near all time highs, we discuss the intersection of politics and economics with Professor Arie Krampf from the Academic College of Tel Aviv Yaffo. His views on setting growth policies for the long run and the similarities and differences between politicians identified as “free market” and “socialist leaning” certainly provided us with food for thought. https://www.linkedin.com/in/joseph-wolf-ta/ https://www.linkedin.com/in/michael-dadoun-80b25618/

Produced by Beineinu Podcasts For advertising and collaborations, please contact us at info@beineinu.com