Think you need to raise your prices but worried you’re just being greedy? You’re not. Raising prices is math, not greed. In this episode, Molly covers when it’s time to raise your prices (hint: you don’t have to wait for January), why waiting too long makes the jump harder, how to handle new clients versus existing ones, and what to actually say. No over-explaining required. You have reasons. That’s enough.

You do a lot of things, and you’re good at them. But your business feels scattered, people keep telling you to niche down, and you’re scared to commit to anything in case it’s the wrong move.

In this episode, Molly breaks out grade-school math. Your services are fractions: ½, ¾, 6/7. Try to add them as they are and it’s a mess. Find the common denominator and suddenly everything adds up.

You’ll hear:

• Why variety is normal (and often necessary) for neurodivergent business owners
• Why your business doesn’t have to make sense to people who aren’t your clients
• How to tell whether you need to niche, pivot, or change nothing at all
• Why the how can be scattered as long as the who and why stay consistent
• Examples from a wedding florist, a social media manager and a VA turned strategist
• Why “but what happens if?” is a fear-based question

This week: list all your fractions, cross out what you don’t love, and look for the common denominator. Doing the math of your business isn’t one-and-done. It’s something you’ll come back to as you grow.

The discovery call is going great. You click, they're excited, you're excited. Then you say your price… and immediately start talking them out of it. "I know it's a lot." "We could do less." And then you never hear from them again.

In this episode, Molly explains why this happens: your own financial story and money bias show up right when you say the number. But your money mindset isn't your client's money mindset. They got on that call because they already see you as valuable.

You'll hear:

• Why a 5-cent Pokémon card and a $1,200 Pokémon card are the same piece of cardboard
• What Taylor Swift tickets teach us about perceived value
• Why knowing your prices ahead of time takes the panic out of the money part
• How to price with logic instead of emotion
• Why it's worth digging into where your "I'm not worth it" story comes from

Have a question you want answered on the show? Submit it at heymollypodcast.com.