Giuseppe Baidoo - Food Waste into a Thriving Business
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Giuseppe Baidoo - Food Waste into a Thriving Business
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In this episode of How We Are Making It, we sit down with Giuseppe Baidoo, founder & CEO of Gusto Snacks, a company on a mission to reduce food waste withdelicious air-dried fruit crisps.
Born and raised in Italy with Ghanaian roots, Giuseppe later moved to the UK, where he built his brand from the ground up. His journey is a masterclass in resilience, adaptation, and entrepreneurship—from navigating life as a Ghanaian in Italy to overcoming business challenges and scaling his vision internationally.
🚀 What you'll learn in this episode:✅ The realities of relocating and starting over✅ Lessons from business failures & bouncing back✅ How to find your entrepreneurial spirit✅ Why the right network can make or break your business
This conversation is packed with insights for aspiring entrepreneurs—don’t miss it!