Do Good Work copertina

Do Good Work

Do Good Work

Di: Raul Hernandez Ochoa
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Do Good Work is not a label but a way of living. It is the constant and diligent effort to achieve a new level of excellence in one’s own life. It is the hidden inner beauty behind the struggle to achieve excellence. It is not perfect but imperfect. It is the effort, discipline and focus that often goes unnoticed. The goal of this podcast is to highlight that drive. The guests I have on this show emulate this drive in their own special way. You’ll be able to apply new ideas into your own life by learning from them. We will also have 1on1 episodes with me where we’ll dive into my own experiences with entrepreneurship and leadership. Every episode is designed to provide you with ideas that you can apply and grow in excellence in all areas of your life, business and career. Do Good Work, RaulAttribution-NonCommercial-NoDerivatives 4.0 International Economia Gestione e leadership Leadership Marketing Marketing e vendite
  • Every Product You Ship Has an Anthropology with Taylor Black from the AI and Venture Ecosystems at Microsoft & the Leonum Institute for AI and Emerging Technologies
    Jul 31 2026

    In this episode, I sit down with Taylor Black, who leads AI and venture ecosystem work in Microsoft’s Office of the CTO and brings a deep “better-formed humans” conviction to the AI conversation. We draw a hard line between intelligence (statistical knowing) and insight—where a human knower makes the categorical leap to “this is true,” what Taylor calls grasping the “virtually unconditioned.” We talk about how LLMs can pattern experience to help us reach insight but can’t replace judgment, and why venture building should be anthropology-first: every product ships an implicit view of the human person. We cover the risk of using AI as an oracle that shortcuts productive struggle (especially in education), the importance of humility and sustaining the tension of inquiry for product-market fit, and Taylor’s “cold storage” idea—using AI as a context engine to shelve, monitor, and revive ventures when conditions change. We close on the key builder question: not what can we build, but what ought we build?


    02:08 Intelligence vs Insight

    02:58 Statistical Knowing

    05:02 Virtually Unconditioned

    09:02 Using AI Without Outsourcing Judgment

    11:39 Formation in Venture Building

    14:19 Anthropology First Product Design

    17:56 Hard Rules for Human Flourishing

    18:53 What Ought We Build

    21:20 Humility and Idea Flow Playbooks

    24:19 Probabilistic Products and Implicit Anthropology

    28:48 AI as Oracle in Education

    34:29 Cold Storage for Venture Ideas


    Connect with Taylor:

    • https://substack.com/@pourbrew

    • https://www.linkedin.com/in/blacktaylor/

    • https://leonum.catholic.edu/

    • https://innovate.pourbrew.me/


    Connect with Raul:

    • Work with Raul: https://dogoodwork.io

    • Free Growth Resources: https://dogoodwork.io/resources

    • Connect with Raul on LinkedIn (DMs open): https://www.linkedin.com/in/dogoodwork/

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    38 min
  • Why Resistance Means Change Is Working with Michael Lopez, Fortune 500 Transformation Consultant
    Jul 29 2026

    In this episode, I sit down with Michael Lopez, a Fortune 500 transformation consultant and author of “Change,” to break down why stress and resistance can be biological signs that change is working and why leaders often abandon transformation too early. We unpack Michael’s national workforce study, Rethinking Change Management, which surveyed 1,000 U.S. employees and found “zero overlap” between the top five change supports companies provide (like emails, newsletters, and training) and the top five things employees say they actually need (time and space to experiment, coaching, permission to fail, and leaders modeling change). We also discuss the AI readiness gap—65% of executives feeling ready versus about 29% of employees—and how “licenses without direction” leads to passive resistance and stalled pilots. Michael shares what real change requires: honest expectations, redesigned incentives, and an 18–24 month adaptation journey.


    01:12 Stress Means Progress

    03:29 Diagnosing Change Problems

    05:22 Nuclear Plant Case Study

    07:32 Why Playbooks Fail

    09:58 The Easy Button Trap

    12:23 Pricing Change Work

    16:42 Zero Overlap Finding

    19:37 AI Readiness Gap

    22:40 Redesigning Change Strategy


    Connect with Michael:

    • www.michaeljlopez.coach, IG - @michaeljlopez9, LinkedIn - https://www.linkedin.com/in/michael-j-lopez9/ , X - @MichaelJLopez9


    Connect with Raul:

    • Work with Raul: https://dogoodwork.io/apply

    • Free Growth Resources: https://dogoodwork.io/free-growth-resources

    • Connect with Raul on LinkedIn (DMs open): https://www.linkedin.com/in/dogoodwork/

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    30 min
  • The Thing That's Slowing Your Company Down Is Also Your Biggest Opportunity with Jim Schleckser (The CEO Project)
    Jul 17 2026

    In this episode, I’m joined by Jim Schleckser, founder and CEO of The CEO Project, to break down how CEOs identify and fix the real constraint in their business. We cover practical signals for finding the “kink in the hose,” including where inventory accumulates, cycle time slows, congestion builds, or customer complaints spike—and why top-performing CEOs consistently spend meaningful time at the constraint. Jim explains when the CEO becomes the bottleneck (as the constant decider or by staying stuck in a functional role) and shares his Five Hats framework: learner/analyst and player to find constraints, and architect, coach, and engineer to solve them through business design, talent, and systems. We also dig into why values and mission are part of the operating system, Jim’s grounded view of AI as mostly augmentation amid hype, and what business types may be more resilient long term.


    01:25 Why Constraints Matter

    03:27 Finding the Business Kink

    04:51 When the CEO Is Bottleneck

    07:27 Five Hats Framework

    09:14 Design Talent Systems Fixes

    12:27 Big Model Shifts and Pivots

    13:24 Balancing CEO Hats Over Time

    13:59 Client Story Clairvoyant Service

    14:38 Firing Unprofitable Clients

    15:39 Small Shifts That Matter

    16:13 AI as Human Amplifier

    17:06 Hype Cycles and ROI

    18:39 Is AI Creating New Value

    21:18 Professional Services Pricing Shock

    22:29 Best Businesses in an AI Future

    24:46 Constraints Versus Opportunities

    25:19 CEO Surprises and AI Doomsday


    Connect with Jim:

    • IG: @the_ceoproject

    • Twitter: @the_CEO_Project

    • YouTube: https://www.youtube.com/@CEOProject

    • LinkedIn: https://www.linkedin.com/in/jimschleckser/

    • Links: Podcast: https://theceoproject.com/the-podcast/

    • Website: https://theceoproject.com/ and https://jimschleckser.com/great-ceos-are-lazy/


    Connect with Raul:

    • Work with Raul: https://dogoodwork.io

    • Free Growth Resources: https://dogoodwork.io/resources

    • Connect with Raul on LinkedIn (DMs open): https://www.linkedin.com/in/dogoodwork/


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    30 min
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