Ever have a record-breaking month in your franchise business, only to watch your momentum disappear?

Dan Spellman did.

After joining The Zee Suite®, Dan began experiencing record months in his franchise. He found his groove, felt the momentum, and enjoyed the results.

Then he stopped doing the daily mindset work that helped him get there.

And for the next couple of months, his momentum slipped.

In this Daly Double, Dan and Kim Daly explore the upper limit problem the idea that we each have an internal thermostat for the level of success, money, and achievement we feel comfortable sustaining.

What happens when your business results exceed the identity you've conditioned yourself to believe is possible?

Can you create a $100K month through effort but struggle to sustain it because you haven't yet become comfortable seeing yourself as a $100K/month business owner?

Kim shares how, in her ninth year as a franchise consultant, she began telling herself every day that she was a million-dollar consultant long before her bank account reflected that belief. That identity work changed how she showed up, the confidence she carried, and the actions she took.

We also discuss why personal development is a DALY discipline, how to recognize when you've fallen out of alignment, and how to get back on track without starting over.

And when Dan shares his dream of buying a home in 2027, Kim gives him a new visualization challenge to help him begin living that dream in his imagination today.

What You'll Hear

• Why franchise owners sometimes lose momentum after record months
• The upper limit problem and your internal success thermostat
• How your money identity can influence your business results
• Why mindset work is a daily discipline—not a one-time breakthrough
• How Kim developed her million-dollar consultant identity
• Why sustainable success requires more than bursts of effort
• How to recognize self-sabotage and return to alignment
• Dan's 2027 dream home visualization challenge

The goal isn't just one extraordinary month. It's predictable, controllable, sustainable revenue and becoming the person who can consistently create it.

We're all human. We all experience setbacks. But as we become more aware of our thinking and internal alignment, we can learn to recognize those setbacks sooner and return to the habits that support our success.

That's the work we do inside The Zee Suite®.

Approximate Chapters:

00:00 – Welcome Back Dan Spellman: The Daly Double
01:38 – From Record-Breaking Months to Losing Momentum
03:10 – Moving from Survival Mode to a Success Mindset
07:12 – How Confidence Changes Sales Conversations
11:19 – Why Dan Stopped Doing the Daily Mindset Work
13:20 – The Upper Limit Problem and Your Internal Success Thermostat
19:07 – How Kim Developed Her Million-Dollar Consultant Mindset
21:32 – Dan’s 2027 Dream Home and Visualisation Challenge

Learn more and join us:
https://thezeesuite.com/start

What happens when life takes away everything you thought was secure and gives you an opportunity to rebuild on your own terms?

In January 2025, Matt Dorband and his wife lost their home and nearly everything they owned in the devastating Palisades fire in California.

That loss forced them to reevaluate what really mattered.

Matt was working in financial services, in a job he hated, handling difficult client conversations every day and questioning the future of the company he worked for.

Being forced to change gave Matt the courage to choose change and rebuild his life on his own terms.

That's when Matt discovered franchise consultant Kim Daly through YouTube at KimDaly.tv.

Together, they explored franchise ownership opportunities that aligned with his priorities: geographic flexibility, a manageable investment during an uncertain financial time, and the ability to leverage his consultative B2B sales experience.

Matt didn't immediately recognize The ERA Group as his ideal franchise. But through the franchise discovery process, comparing multiple business models and meeting different franchisors, the right opportunity became clear.

Approximately 18 months after working with Kim, Matt shares that building his franchise hasn't been easy, but investing in his business has been the best decision of his life.

What You'll Hear:

- How the Palisades fire changed Matt's life and priorities
- Why he left a career in financial services to pursue freedom and control
- How he found Kim Daly through YouTube
- What he wanted in a franchise: flexibility, affordability, and transferable skills
- Why exploring multiple franchise opportunities helped him find the right fit
- How his B2B sales experience translated into business ownership
- Why The ERA Group became his choice
- The realities of building a franchise business
- Why Matt calls franchise ownership the best decision of his life
- His full-circle journey from watching KimDaly.tv to becoming a guest on the show!

Approximate Chapters
00:00 – Life Happens in the Middle of Living Life
02:30 – Losing Everything in the Palisades Fire
05:30 – Rethinking Career, Family, and Freedom
08:00 – Finding Kim Daly on YouTube
10:30 – What Matt Wanted in a Franchise Business
13:30 – Exploring Different Franchise Opportunities
17:00 – Why The ERA Group Became the Right Fit
20:00 – Transferring His B2B Sales Skills
23:00 – The Realities of Building His Franchise
26:00 – Why It Was the Best Decision of His Life
29:00 – From YouTube Viewer to Franchise Owner and Podcast Guest

Life isn't always about what happens to us. It's what we choose to do with what happens to us that matters.

If you're considering a career change, exploring franchise ownership, or wondering whether it's time to take control of your future, Matt's story is one you won't want to miss.

Explore franchise ownership and connect with Kim:
https://thezeesuite.com/start

What if you could prepare yourself for the challenges of franchise ownership BEFORE you ever opened your doors?

Brittany Tryon is an Air Force veteran, athlete, and first-time franchise owner who left a career she wasn't passionate about to pursue more freedom, purpose, and control through Alloy Personal Training.

While exploring franchise opportunities with Kim Daly, Brittany discovered something unexpected: Choosing the right franchise is only part of the equation. Developing yourself as the business owner is just as important.

That's why Brittany became the first franchisee to join The Zee Suite® BEFORE opening her business.

Now that her Alloy Personal Training location is open, she's facing the challenges every new business owner must navigate. But instead of letting temporary setbacks shake her confidence, she's applying months of personal development, leaning on her community, and maintaining belief in herself, her team, and her future.

She's even sharing what she's learning with her manager and her brother, who owns a business of his own.

In this episode, we discuss:

• Brittany's journey from the Air Force to franchise ownership
• Why she chose Alloy Personal Training
• The challenges of being a first-time franchise owner
• Why she invested in personal development before opening
• How to maintain confidence when business results aren't meeting expectations
• Why two franchisees following the same system can experience different results
• How The Zee Suite® is influencing her leadership and life

Anyone can feel successful when business is good. The real test is who you become when business challenges your expectations.

Franchisors provide the system, training, and support. But how you think, respond, lead, and make decisions determines how effectively you use those tools.

That's the missing link we develop inside The Zee Suite®.

If you're buying a franchise, preparing for your grand opening, or navigating your first year of franchise ownership, this episode is for you

Approximate Chapters:
00:00 – Meet Brittany Tryon, Alloy Personal Training Franchisee
00:47 – Why Brittany Chose Franchise Ownership
05:10 – Balancing a Corporate Job with Franchise Ownership
08:36 – Why Brittany Joined The Zee Suite® Before Opening Her Franchise
11:56 – Preparing Your Mindset for Business Success
22:40 – How Mindset Impacts Customers, Teams and Business Growth
26:11 – Why Referrals Are Key to Growing a Franchise

Learn more about The Zee Suite®:
https://thezeesuite.com/start