Episodi

  • Andrew Davis | Why Thinking Outside the Box Is Killing Creativity | ChatGTM S2 E49
    Oct 16 2026

    We've all been told to think outside the box. What if that's exactly what's holding our creativity back?

    Andrew Davis, bestselling author, former NBC producer, Muppets alumnus, and one of the most entertaining keynote speakers we've encountered, joins Beck and Chad on the ChatGTM Podcast to challenge everything we think we know about creativity.

    Fresh from his appearance at Prosper Forum, Andrew breaks down his Cube of Creativity, a practical framework for turning limitations into better ideas, sharper execution, and meaningful business results.

    We explore why successful companies can become less creative as resources grow, why killing two projects might be the smartest way to start one, and whether AI is helping us think better or simply produce more stuff.

    Then we get into the attention economy. Andrew explains why curiosity creates tension, why the payoff matters more than the click, and the two questions every content creator should ask before hitting publish.

    Along the way, there are Muppets, MacGyver, childhood puppet theaters, a spy novel in progress, and one marketing word Andrew would happily banish forever.

    Meet Andrew Davis

    LinkedIn: https://www.linkedin.com/in/drewdavishere

    Website and speaking events: https://www.akadrewdavis.com

    Books: https://www.akadrewdavis.com/books

    Chapters

    00:00 Meet Andrew Davis: Creativity, Keynotes and the Muppets
    04:44 How Andrew Accidentally Started Speaking
    07:47 Authenticity and Finding Your Stage Presence
    10:07 Why Thinking Outside the Box Gets It Wrong
    12:53 The Four Constraints of the Cube of Creativity
    15:22 Why You Must Eliminate the Unnecessary
    17:14 Constraints vs. Excuses
    21:15 Does AI Make Us Less Creative?
    23:30 Why Successful Companies Lose Creativity
    26:16 Boredom, Childhood and Imagination
    30:20 How Committees Kill Creative Ideas
    32:35 Applying Constraints to Restaurants
    35:08 What Actually Earns Attention?
    37:50 Will Human Experiences Become More Valuable?
    40:31 Curiosity Gaps, Tension and the Payoff
    43:02 When Clickbait Damages Trust
    45:17 How a Keynote Evolves After 100 Performances
    46:57 Rapid Fire with Andrew Davis
    49:21 Where to Find Andrew and Final Thoughts

    Your turn: What's one thing you could eliminate today that would make room for something remarkable?

    Subscribe to ChatGTM for conversations with the people challenging conventional thinking across business, hospitality, technology, and leadership.

    https://chatgtmpodcast.com

    The Industry, Unscripted.

    #AndrewDavis #CubeOfCreativity #CreativeConstraints #CreativeThinking #ContentMarketing #AICreativity #ChatGTM

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    52 min
  • Hans Schatz | Relationships First, Business Second: The Cut+Dry Story | ChatGTM S2 E48
    Oct 13 2026

    Relationships first. Business second.

    What if the biggest competitive advantage in foodservice distribution isn't technology, but the relationships behind it?

    Hans Schatz, Executive Vice President of Cut+Dry, joins Michael Beck and Chad Horn on The ChatGTM Podcast to explore how one company is transforming foodservice distribution while investing in the people who make the industry work.

    From unified digital commerce and Yes Chef AI to helping independent distributors compete, Hans explains how Cut+Dry is reducing friction, improving operations, and connecting manufacturers, distributors, and restaurant operators.

    We also explore RESERVE, Cut+Dry's gathering in Napa Valley, and why building a meaningful community is every bit as important as building great technology.

    Because the future of foodservice isn't just about better software. It's about what we can accomplish together.

    IN THIS EPISODE
    • Why relationships come before business
    • Helping independent distributors compete
    • Yes Chef AI and distributor intelligence
    • Simplifying manufacturer programs and billbacks
    • Reducing friction across foodservice distribution
    • The vision behind RESERVE Napa
    • Why showing up matters

    MEET OUR GUEST
    Hans Schatz | Executive Vice President, Cut+Dry
    LinkedIn: https://www.linkedin.com/in/hans-schatz/
    Cut+Dry: https://cutanddry.com/

    CHAPTERS
    00:00 Opening banter and introduction
    01:45 Why relationships still drive foodservice
    04:01 Introducing Cut+Dry
    04:35 What Cut+Dry does and the problem it solves
    11:52 Helping independent distributors compete
    12:59 Yes Chef AI and distributor intelligence
    19:27 Simplifying manufacturer programs and billbacks
    20:23 AI, automation, and operational efficiency
    27:54 Building technology with distributor partners
    28:17 Going beyond software to support the community
    29:10 Why Cut+Dry invests in relationships
    30:18 Relationships first, business second
    32:10 Why showing up matters
    39:16 Creating meaningful community experiences
    40:15 The ChatGTM Rapid Fire
    42:07 Final thoughts and closing

    WATCH. LISTEN. FOLLOW.
    ChatGTM Podcast: https://chatgtmpodcast.com
    Subscribe to Substack: https://inckey.substack.com
    LinkedIn: https://www.linkedin.com/showcase/chatgtm-podcast/

    ABOUT CHATGTM
    Hosted by Michael Beck and Chad Horn, The ChatGTM Podcast brings candid conversations with the leaders shaping restaurants, hospitality, technology, and business.

    Produced by Inc Tank GTM: https://inctankgtm.com

    JOIN THE CONVERSATION
    What matters more when choosing a technology partner: the capabilities of the platform or the relationships behind it?

    Tell us in the comments, subscribe, and share this episode.

    The ChatGTM Podcast | The Industry, Unscripted.
    Know What's Next.

    #CutAndDry #HansSchatz #FoodserviceDistribution #RestaurantTechnology #ChatGTM

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    44 min
  • Peter Riggs | What If Restaurant Employees Were Paid to Think Like Owners? | ChatGTM S2 E47
    Oct 5 2026

    What if the key to better restaurant performance isn’t asking hourly employees to “think like owners,” but actually paying them like owners?

    In this episode of the ChatGTM Podcast, Michael Beck and Chad Horn sit down with Peter Riggs, Founder of WaveWage, to explore what happens when frontline restaurant employees share in the upside they help create.

    Peter’s idea started with a moment almost every operator will recognize. About 30 minutes before closing, he watched a restaurant employee turn away customers who were ready to spend money. For the employee, another table meant more work. For the operator, it meant lost revenue and potentially a lost customer.

    Peter’s question was simple: What if the employee actually benefited from that sale?

    That became the foundation for WaveWage, a performance-pay platform designed to connect hourly employees with measurable sales performance.

    Peter shares how incentives can change frontline behavior, how restaurants can reward incremental revenue without destroying margins, and why the last hour of business could potentially become one of the most profitable hours of the day.

    We also get into restaurant technology itself, including why great software still fails inside restaurants, how WaveWage approaches integrations and gamification, and what technology founders consistently misunderstand about operators.

    One of Peter’s best observations:

    “Just because your tech works doesn’t mean we can put it to work.”

    CHAPTERS

    00:00 Welcome to ChatGTM
    03:09 Meet Peter Riggs
    04:28 From restaurant operator to technology founder
    07:42 The truth about restaurant employee engagement
    10:16 What is WaveWage?
    11:01 The restaurant moment that sparked the idea
    14:34 The dreaded last-minute customer
    15:11 Incentivizing the entire restaurant team
    17:03 Finding hidden performance gaps
    19:07 Why nobody built WaveWage before
    21:10 Making incentives visible and engaging
    22:45 Employee badges, recognition and portable reputation
    25:11 Avoiding unintended consequences
    25:44 AI-generated incentive rules and confidence scores
    28:36 Can employees change restaurant operating hours?
    29:27 How do you prove an incentive actually works?
    32:01 Can employees make more while restaurants make more?
    35:13 POS, payroll and restaurant-tech integrations
    36:58 What restaurant-tech companies misunderstand
    40:06 What Peter now understands about tech founders
    41:29 Selling WaveWage to his toughest critic: himself
    42:27 Rapid Fire
    43:20 Customers walking in two minutes before closing
    44:08 The restaurant metric operators aren't measuring
    44:33 What restaurant work needs to fix
    45:31 Closing thoughts and what comes next

    Learn more about WaveWage:
    https://wavewage.com

    Peter Riggs on LinkedIn:
    https://www.linkedin.com/in/peter-riggs-495b274/

    If conversations like this get your gears turning, subscribe to the ChatGTM Podcast on YouTube and follow us wherever you get your podcasts.

    What do you think: Should hourly restaurant employees share directly in the upside when they help generate incremental revenue?

    #PayThemLikeOwners #PeterRiggs #WaveWage #RestaurantEmployees #RestaurantPerformance #RestaurantTechnology #ChatGTM

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    48 min
  • Ty Bennett | Why Working Harder Won’t Make You a High Performer | ChatGTM S2 E46
    Sep 29 2026

    What if high performance isn’t about working harder, but learning to work deeper?

    Bestselling author, entrepreneur and leadership speaker Ty Bennett joins Michael Beck and Chad Horn on ChatGTM S2 E46 to unpack what actually drives sustainable high performance.

    We first met Ty at Prosper Accelerate, where he turned his keynote into an experience by bringing his sons on stage to tackle a Ninja Warrior obstacle course. It became a live lesson in preparation, resilience, adaptability, trust and helping people accomplish things they didn’t think were possible. chad-ty-beck

    Now Ty takes us inside the research behind his new book, Redefining High Performance. His research identified five key drivers: preparation, consistency, adaptability, motivation and connection.

    One of the biggest takeaways challenges hustle culture: sustainable high performance has more to do with working deeper than simply working harder. chad-ty-beck

    We also get into fear of failure, comparison, feedback, burnout, trust, parenting, hospitality leadership and why consistency beats occasional intensity.

    Then we turn to AI. Ty believes that as AI makes information and good copy easier to create, human story, empathy and genuine connection become even more valuable. chad-ty-beck

    And if you’re heading to Prosper Accelerate, this conversation gives you a taste of the energy and thinking Ty brings to the stage.

    CONNECT WITH TY
    LinkedIn: https://www.linkedin.com/in/tybennett
    Redefining High Performance: https://tybennett.com/product/redefining-high-performance/
    Website: https://tybennett.com/

    CHAPTERS
    00:00 Welcome to ChatGTM
    00:38 Meeting Ty at Prosper Accelerate
    01:13 The Ninja Warrior Keynote
    02:34 Welcome Ty Bennett
    03:42 How Ninja Warrior Took Over the Bennett Family
    05:05 Turning a Speech Into an Experience
    05:49 Performing Under Pressure
    06:25 Relaxed Intensity
    07:44 Competing Without Comparison
    08:25 When One Brother Gets the Opportunity
    10:23 Leadership Lessons From Family
    11:33 Redefining High Performance
    15:38 What Creates a High Performer?
    16:12 The Research Behind High Performance
    17:00 The 5 Drivers of High Performance
    18:44 Preparation Changes Everything
    20:23 Where Real Confidence Comes From
    20:48 High Performance Without Burnout
    21:32 Work Deeper, Not Harder
    22:42 Health, Recovery & Performance
    24:48 Why Hospitality Produces Great Leaders
    25:16 We’re All in the People Business
    26:30 Empathic Drive
    27:37 Why High Performers Plateau
    28:16 The 3 Barriers to High Performance
    29:42 How We Get in Our Own Way
    30:17 Trust Is the Currency of Leadership
    31:19 How Leaders Earn Trust
    32:10 Leadership Through Example
    33:35 Rebuilding Lost Trust
    34:34 Escaping the Failure Factory
    34:55 Failure Is Part of Your Best Work
    35:51 Consistency Beats Intensity
    37:43 Success Begets Success
    38:16 Does Work-Life Balance Exist?
    41:21 AI & High Performance
    41:33 Why AI Makes Human Stories More Valuable
    43:20 Empathy in an AI-Driven World
    43:43 Confident Curiosity
    44:42 Rapid Fire
    46:18 One Word for Great Leadership
    46:26 Great Leaders Make People Feel Important
    46:34 The Best Stories Begin With Connection
    46:36 Closing Thoughts & Prosper Accelerate
    48:19 Wrap

    Are you working harder, or have you learned how to work deeper?

    ▶️ Subscribe to ChatGTM for conversations with the people building what’s next in leadership, hospitality, technology, AI and GTM.

    #ChatGTM #TyBennett #ProsperAccelerate #HighPerformance #Leadership #AI

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    45 min
  • Toby Malbec | Why Restaurant Tech Vendors Need to Stop Working Alone | ChatGTM S2 E45
    Sep 21 2026

    Restaurant technology doesn't fail in isolation. When one part of the ecosystem breaks, the operator feels all of it.

    Toby Malbec, one of the restaurant industry's most respected technology leaders, joins Michael Beck and Chad Horn on the ChatGTM Podcast to talk about partnerships, trust, restaurant technology ecosystems and why vendors need to stop making operators referee their problems.

    After decades advising and leading technology strategy for brands including Subway and Church's Texas Chicken, Toby now serves as VP of Partnerships at Qu, where he's bringing an operator-first perspective to the vendor side of the table.

    His philosophy is simple: restaurant managers aren't IT integrators. When POS, payments, loyalty, inventory, digital ordering or another system fails, operators shouldn't have to figure out whose fault it is.

    The partners should.

    Toby calls it removing the F-word: friction.

    The conversation explores what separates an integration from a true partnership, why relationships still matter in technology buying, what startups get wrong when approaching enterprise partners, and why best-of-breed technology only works when vendors take shared responsibility for the operator experience.

    And when asked who wins the future of restaurant technology, Toby's answer cuts through the AI noise:

    “Embrace humanity and leverage AI where applicable.”

    CHAPTERS

    00:00 Welcome to ChatGTM
    01:24 Meet Toby Malbec
    02:45 Toby's Move From Church's to Qu
    04:49 Seeing Restaurant Tech From Both Sides
    06:44 Who Owns the Problem When Tech Breaks?
    07:07 Stop Making Operators Referee Vendors
    08:12 Removing the F-Word: Friction
    08:55 Why Qu Invested in Partnerships
    11:29 Partnerships Are Built Between People
    14:40 Getting Vendors to Play Together
    17:12 When the Operator Pays for Bad Partnerships
    18:39 Prioritizing the Restaurant Tech Ecosystem
    20:11 Consulting Without Having a Dog in the Hunt
    20:57 What Startups Get Wrong Approaching Qu
    21:56 Finding the Right Integration Partners
    22:26 Could Qu Become a Restaurant Tech Incubator?
    23:43 Building a Partnership Mindset Across Qu
    24:06 Balancing Profit With the Long Game
    26:05 Best-of-Breed Without the Headaches
    26:19 Are RFPs Still Working?
    27:00 Capabilities Get You In. Relationships Matter.
    27:58 Why Buying Restaurant Tech Isn't Just About Price
    29:28 How Do You Measure Partnership Success?
    31:00 When the Market Says a Partnership Isn't Working
    31:12 Bringing Consulting Into Partnerships
    32:19 Why Toby Chose Qu
    32:45 Why Qu Is at an Inflection Point
    34:22 A-Players Still Have to Fit Together
    34:39 Rapid Fire With Toby
    34:53 One Quality Every Great Partner Needs
    34:54 Handshake or Contract?
    34:59 What Instantly Earns or Loses Trust?
    35:15 A Restaurant Brand Toby Admires
    35:29 Why Toby Has a “Crush” on P. Terry's
    36:11 The Future of Restaurant Technology
    36:32 Why ChatGTM Wanted This Conversation
    37:02 Giving Back to the Restaurant Industry
    37:29 Closing Thoughts
    38:49 Operators Rule

    Where should responsibility fall when multiple technology vendors are involved and something breaks? Tell us in the comments.

    ▶️ Subscribe to ChatGTM for conversations with the operators, founders and technologists building what's next in restaurants, hospitality, technology, AI and GTM.

    Know What's Next.

    #ChatGTM #RestaurantTechnology #RestaurantTech #HospitalityTechnology #RestaurantIndustry #StrategicPartnerships #RestaurantOperations #AI #IncTankGTM

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    40 min
  • David Cantu | Restaurant Back Office Should Be a GPS, Not a Rearview Mirror | ChatGTM S2 E44
    Sep 18 2026

    Restaurant back-office technology has spent decades telling operators what already happened.

    David Cantu believes it should tell them what to do next.

    David, CEO of Craftable and co-founder of HotSchedules, returns to ChatGTM with Michael Beck and Chad Horn to talk about rebuilding restaurant back office around the people actually running restaurants.

    His analogy nails the shift: the old back office is a rearview mirror. The new back office should be a GPS.

    That means forecasting sales, determining what to order and prep, planning staffing, identifying leakage and surfacing the few actions a manager can take before the opportunity is gone.

    The conversation goes deep into restaurant profitability, technology adoption, inventory, waste, forecasting, AI and David's belief that we need to connect managers emotionally to margins.

    And despite building heavily with AI, when asked what's currently overhyped in restaurant technology, David's answer is simple: AI.

    CHAPTERS

    00:00 Welcome to ChatGTM
    01:53 David Cantu Returns
    04:13 What Followed David Home From Prosper?
    05:34 Why Great Leaders Never Stop Learning
    06:00 Removing Friction From a Manager's Day
    08:09 The Power of Connection
    10:47 Developing the Next Generation of Leaders
    12:00 Removing Back-Office Friction
    12:49 Why Back-Office Implementations Fail
    14:17 Connecting Managers Emotionally to Margins
    15:10 Are Your Highest-Sales Stores Really Your Best?
    16:14 The Fear of Another Tech Implementation
    17:13 Making Restaurant Tech Implementation Work
    18:26 The Items Driving Restaurant Profitability
    19:57 What's Changed in Restaurant Technology?
    21:26 Restaurants Are Still Using Fax Machines?!
    22:21 Modernizing Restaurant Workflows
    23:21 The Restaurant Ordering Problem
    24:15 What David Learned Checking Deliveries
    25:09 How Much Purchased Food Never Reaches the Plate?
    25:37 Why Restaurant PARs Are Outdated
    27:02 From 60K to Nearly 1M Lines of Code
    28:15 Finding Money in Any Economy
    29:00 Adoption, Adoption, Adoption
    30:34 Stop Burying Managers in Dashboards
    32:11 From Rearview Mirror to Restaurant GPS
    32:49 What Prescriptive Restaurant Tech Looks Like
    34:00 Forecasting Sales, Orders, Prep & Staffing
    35:34 Building Forecasts Operators Trust
    36:32 How Accurate Can Forecasting Become?
    38:55 When Is It Time to Leave Legacy Tech?
    39:29 Why Generic AI Isn't Enough
    41:28 Turning Restaurant Data Into Action
    42:46 Finding Voids, Comps & Hidden Problems
    43:40 Building Technology for the Front Line
    44:06 Are Managers Getting Their Share?
    44:58 A Million Ways Restaurants Lose Margin
    46:45 Why David Is Going to FSTEC
    48:56 Why David Doesn't Obsess Over Competitors
    49:42 Rapid Fire
    50:02 AI Assistant or AI Agent?
    50:14 The Metric Operators Don't Understand
    51:07 The Most Overhyped Restaurant Tech: AI
    51:18 David's Leadership Advice
    52:54 The Future of Restaurant Operations
    53:20 Stop Selling AI. Tell Operators What It Does.
    55:01 Where to Find David & Craftable
    56:00 Why ChatGTM Has These Conversations
    56:56 Closing

    Is your restaurant technology telling you what happened, or helping you decide what to do next? Tell us below.

    ▶️ Subscribe to ChatGTM for conversations with the people building what's next in restaurants, hospitality, technology, AI and GTM.

    Know What's Next.

    #ChatGTM #Craftable #RestaurantTechnology #RestaurantOperations #RestaurantAI #HospitalityTechnology #IncTankGTM

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    58 min
  • Hugh Guill & Stephen Klein | Your Next Restaurant Employee Might Be AI | ChatGTM S2 E43
    Sep 18 2026

    Restaurant operators don't need another piece of technology. They need technology that makes them money, saves them money, or gives them time back.

    Hugh Guill and Stephen Klein, co-founders of Saivory, join Michael Beck and Chad Horn on the ChatGTM Podcast to talk about what happens when AI moves beyond answering questions and actually starts doing the work.

    Hugh brings an important perspective: he's not a technologist searching for a restaurant problem. He's an operator and partner in Fajita Pete's, where the realities of catering, third-party delivery, customer acquisition and restaurant margins helped inspire what became Saivory.

    The conversation gets into Agentic AI, restaurant marketing, first-party data, AI ordering, digital hospitality and why restaurants need to regain control of the customer relationship.

    Hugh explains how Fajita Pete's flipped its order mix from roughly 40% online to 63% online, why growing a CRM means nothing unless brands actually use it, and why there is no AI "silver bullet" for restaurant growth.

    They also explore a much bigger shift: AI agents that continuously analyze marketing performance, identify opportunities, recommend actions and execute approved changes instead of waiting for someone to dig through dashboards.

    Hugh's prediction for the AI era? Restaurants will win when they fully adopt AI agents as part of their employee base and team capacity.

    IN THIS EPISODE

    • Agentic AI and autonomous restaurant marketing
    • First-party vs. third-party ordering
    • AI-powered catering and conversational ordering
    • Turning customer data into profitable sales
    • Why restaurant websites still matter
    • AI agents as digital employees
    • Reducing dependence on third-party platforms
    • Why there is no AI silver bullet
    • What restaurant operators should actually be doing with AI

    CHAPTERS

    00:00 Welcome to ChatGTM
    01:21 Meet Saivory
    03:48 Meet Hugh Guill
    06:44 From Restaurant Operator to AI Founder
    07:02 The Problem That Started Saivory
    09:14 How AI Simplifies Restaurant Ordering
    11:10 Why Operator Experience Matters
    12:30 Building Technology That Helps Restaurants Win
    17:11 The Truth About AI Silver Bullets
    18:55 How Fajita Pete's Flipped to 63% Online Orders
    23:35 What Restaurants Give Away to Third Parties
    27:15 When Your Own Website Works Against You
    29:54 Where Restaurants Have an AI Advantage
    32:41 The Rise of Agentic Restaurant Marketing
    34:32 "I Don't Need Another Damn Piece of Technology"
    36:38 AI Agents as Digital Employees
    39:01 Why Great Restaurant Tech Companies Still Fail
    44:04 The Saivory Opportunity
    45:54 Building an Army of AI Agents
    48:06 Why Restaurant Partnerships Still Matter
    50:17 What Operators Will Be Asking About AI at FSTEC
    52:07 Rapid Fire with Hugh Guill
    55:39 How Restaurants Win the AI Era

    Would you trust an AI agent as a member of your marketing team? Tell us in the comments.

    ▶️ Subscribe to the ChatGTM Podcast on YouTube for candid conversations with the operators, founders and technologists building what's next in restaurants, hospitality, AI and technology.

    🟢 Follow the ChatGTM Podcast on LinkedIn:
    https://www.linkedin.com/showcase/chatgtm-podcast/

    Real people. Real conversations. Real insight.

    #ChatGTM #RestaurantTechnology #RestaurantMarketing #AgenticAI #RestaurantAI #ArtificialIntelligence #HospitalityTechnology #FirstPartyData #RestaurantIndustry #IncTankGTM

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    58 min
  • Michel Falcon | Why Your Employees Should Come Before Your Customers | ChatGTM S2 E42
    Sep 14 2026

    Should employees come before customers? Michel Falcon believes they should, challenging one of hospitality's oldest rules.

    In ChatGTM S2 E42, Michael Beck and Chad Horn sit down with Michel Falcon, entrepreneur, restaurateur, bestselling author of People First Culture, keynote speaker, and founder of Brasa Peruvian Kitchen, for a candid conversation about company culture, restaurant leadership, hiring, employee retention and customer experience.

    Michel describes Brasa's culture as “friendly, high performance.” Kindness matters. Performance matters. Accountability matters. Putting people first doesn't mean lowering the bar.

    🔥 WHY RESTAURANT HIRING MAY BE BROKEN

    Michel believes restaurants often create their own turnover problems by hiring too quickly.

    Brasa intentionally makes candidates work for the opportunity. Michel says the company pays approximately 21% above industry peers for comparable roles and experienced only 9% employee turnover last year.

    One application question says a lot about what Brasa looks for:

    “Have you ever been called kind before?”

    But kindness doesn't replace accountability. Michel explains how leaders can invest deeply in employees while maintaining exceptionally high performance standards.

    🤯 SHOULD CUSTOMERS COME SECOND?

    Michel openly challenges “the customer always comes first.”

    His argument isn't anti-customer. If extraordinary customer experiences are created by employees, leaders need to create an environment where employees actually want to deliver them.

    The conversation explores people-first leadership, restaurant hiring, employee retention, hospitality, customer experience, company culture, customer lifetime value and creating what Michel calls an “unfair” customer experience.

    🍽️ BUILDING BRASA

    Michel is putting these ideas into practice at Brasa Peruvian Kitchen, his healthy Peruvian fast-casual concept. Brasa began as a small ghost kitchen and expanded into Toronto and New York.

    ⏱️ CHAPTERS

    00:00 Welcome to ChatGTM
    02:36 Meet Michel Falcon
    04:50 Origin of People-First Culture
    08:35 Human Relationships at Work
    11:06 Employees Before Customers?
    12:04 Minimum Pay, Minimum Effort
    14:42 Defining Your Company Culture
    16:15 Friendly + High Performance
    17:40 Solving Restaurant Turnover
    20:29 Why Restaurant Hiring Is Broken
    21:06 Michel's Hiring Test
    24:03 The Biggest Culture Mistake
    26:18 Watching His Father Lose a Restaurant
    29:26 Michel's Brilliant Interview Question
    31:22 Kindness + Accountability
    32:36 The “Unfair” Customer Experience
    33:31 Stop Nickel-and-Diming Customers
    35:01 Building Brasa Peruvian Kitchen
    37:36 Peruvian Superfoods
    41:08 Designing Great Hospitality
    43:58 Rapid Fire
    45:32 People-First Isn't Fluffy
    46:37 Final Thoughts

    👇 YOUR TURN

    Who should come first in hospitality: the employee or the customer?

    Tell us why in the comments.

    🔔 Subscribe to ChatGTM on YouTube for conversations with the leaders shaping restaurants, hospitality, technology and GTM.

    🟢 Follow ChatGTM on LinkedIn:
    https://www.linkedin.com/showcase/chatgtm-podcast/

    Real people. Real conversations. Real insight.

    #ChatGTM #MichelFalcon #PeopleFirstCulture #RestaurantLeadership #CompanyCulture #HospitalityLeadership #EmployeeExperience #CustomerExperience #RestaurantHiring #RestaurantIndustry #Hospitality #IncTankGTM

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    49 min