• World Wide Rave

  • Creating Triggers that Get Millions of People to Spread Your Ideas and Share Your Stories
  • Di: David Meerman Scott
  • Letto da: Walter Dixon
  • Durata: 4 ore e 47 min
  • Versione integrale Audiolibro
  • Data di pubblicazione: 23/02/2009
  • Lingua: Inglese
  • Editore: Gildan Media, LLC
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Sintesi dell'editore

What do Blendtec, The Wizarding World of Harry Potter and Barack Obama have in common? They all created huge amounts of buzz and generated millions of dollars in sales and campaign contributions by using the principles found in this enlightening audio book.

A World Wide Rave is when people around the world are talking about you, your company, and your products Whether you're located in San Francisco, Dubai, or Reykjavik, it's when global communities eagerly link to your stuff on the Web. It's when online buzz drives buyers to your virtual doorstep. And it's when tons of fans visit your Website and your blog because they genuinely want to be there.

Millions of people try to create something on the Web that will catch on and become a hit on YouTube, blogs, Facebook, and other online media. But you can't generate buzz without something to buzz about. Now bestselling author, David Meerman Scott explains how to produce engaging online content that people will WANT to share, triggering a "world wide rave" for your product or service.

©2009 David Meerman Scott (P)2009 Gildan Media Corp

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  • Generale
    5 out of 5 stars
  • Andras
  • 07/05/2009

Excellent insights

A must-read for all those involved in any form of marketing - practical, concrete and entertaining!

3 su 3 utenti hanno ritenuto utile questa recensione

  • Generale
    4 out of 5 stars
  • Damian
  • 27/04/2009

Good insights into driving a world wide rave

Good insights into successfully spreading the word about your content and online value across the world wide web. Concepts were original and backed up with good examples.

4 su 5 utenti hanno ritenuto utile questa recensione

  • Generale
    5 out of 5 stars
  • GoodDaughter
  • 18/05/2009

Real-World Ideas

This is a terrific listen. Great ideas that can jumpstart your own brainstorm. Scott tells you what and how, unlike many that leave you wanting specifics. As a marketing professional and small business owner, I highly recommend it.

5 su 7 utenti hanno ritenuto utile questa recensione

  • Generale
    5 out of 5 stars
  • Lettura
    5 out of 5 stars
  • Storia
    5 out of 5 stars
  • M. Curtis McCoy
  • 15/08/2019

You need to read this book (again)

If you own or manage a business that sells, services, or offers... anything, this book will change how you market your business. Highly recommend.

  • Generale
    5 out of 5 stars
  • Kindle Customer
  • 05/01/2017

Great way to get mouth to mouth spread.

Great content, a bit too long but not boring story. Recommended to all that building your own brand.

  • Generale
    5 out of 5 stars
  • Lettura
    5 out of 5 stars
  • Storia
    5 out of 5 stars
  • Koleen
  • 10/04/2012

Another great David Meerman Scott Book

What made the experience of listening to World Wide Rave the most enjoyable?

David has a great storytelling ability that makes his writing easy to read and easy to understand

What other book might you compare World Wide Rave to and why?

Trust Agents by Chris Brogan. Similar theme of connecting with clients

  • Generale
    1 out of 5 stars
  • Robert
  • 25/05/2010

Don't waste your time

Here's the market at work...DO NOT WASTE YOUR TIME OR MONEY ON THIS BOOK. Nothing new here, a 10 year old has more insight.

1 su 4 utenti hanno ritenuto utile questa recensione

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  • Generale
    5 out of 5 stars
  • Lettura
    5 out of 5 stars
  • Storia
    5 out of 5 stars
  • Markyboy13
  • 24/03/2017

David Meerman Scott is just amazing! I recommend!

I've listened to The new rules and now this one and both times have been blown away! The guy is amazing but puts things in such a way you never get bored or confused! Ps look him up on YouTube, his seminars are awesome too!

1 su 1 utenti hanno ritenuto utile questa recensione

  • Generale
    5 out of 5 stars
  • Lettura
    5 out of 5 stars
  • Storia
    5 out of 5 stars
  • Sean McCammon
  • 03/01/2019

Interesting ideas

I've often wandered how people have and use viral social media. Although this book doesn't tell you step by step how to do it, it gives some great ideas taken from people who have had those viral social posts and videos.

Given me some food for thought on the subject