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The Networked Nonprofit

Connecting with Social Media to Drive Change

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The Networked Nonprofit

Di: Beth Kanter, Allison Fine, Randi Zuckerberg
Letto da: Joyce Bean
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The Networked Nonprofit Connecting with Social Media to Drive Change

This groundbreaking book shows nonprofits a new way of operating in our increasingly connected world: a networked approach enabled by social technologies, where connections are leveraged to increase impact in effective ways that drive change for the betterment of our society and planet.

"The Networked Nonprofit is a must-read for any nonprofit organization seeking innovative, creative techniques to improve their mission and better serve their communities." (Diana Aviv, president and CEO, Independent Sector)

"The internet means never having to ask permission before trying something new. In The Networked Nonprofit, Kanter and Fine show nonprofits how to harness this flexibility to pursue their missions in partnership with two billion connected citizens." (Clay Shirky, author, Here Comes Everybody: The Power of Organizing Without Organizations)

"The Networked Nonprofit uniquely describes the historical context and the current challenges that compel nonprofit leaders to work in networked ways and offers easy steps to help users exploit the potential of social media and 'working wikily." (Stephanie McAuliffe, director, organizational effectiveness, The David and Lucile Packard Foundation)

©2010 John Wiley & Sons (P)2012 Gildan Media
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