Stories Sell
Storyworthy Strategies to Grow Your Business and Brand
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Matthew Dicks
A proposito di questo titolo
- Shows people in business how to get their message across without relying on cookie-cutter presentations or stodgy case studies
- The author is the all-time record holder for most victories in the Moth StorySLAM competition, and his previous book on storytelling (Storyworthy) has sold more than 52,000 copies to date
- Matthew Dicks has spent ten years consulting with individual clients and organizations ranging from startups to Fortune 500 companies
- An internationally bestselling novelist, Dicks has also published work in Reader’s Digest, Slate, Parents magazine, the Huffington Post, and the Christian Science Monitor
Recensioni della critica
“Matt Dicks is an incredible coach with a truly unique knack for engaging any audience through strategic storytelling.”—Ania Smith, CEO of Taskrabbit
“Business relationships depend on communication and connection, and nothing is more equipped to facilitate those bonds than storytelling. . . . By utilizing storytelling in your business, you, too, can build a timeless legacy and lifelong friendships.”—Alykhan Rehmatullah, cofounder and CEO of Kalpa
“This is your opportunity to learn the art of storytelling from a master craftsperson. . . . It’s your chance to be mentored by Matt and learn how to outsell all your peers using stories alone. Most importantly, this book will help you learn how to think in story, a skill that will separate you from the pack and make people pay attention.”—from the foreword by Masha Cresalia, founder of Product Narrative Consulting