Risultati Editore "G&D Media" in Management

Leading companies invest a lot of resources into competitive intelligence, so why are they still caught off guard by the actions and reactions of their competitors? In Inside the Competitor’s Mindset, John Horn shares proven techniques to help businesses think like the competition and understand why they act the way they do. The keys to unlocking this mindset are cognitive empathy and a strategic approach to competitive insight that focuses on the “why” of a competitor’s move, and not just on “what happened.”

This book is about YOU. If you have the discipline to master the five strategies Dr. Judy Morley lays out, you will be much more confident in situations with potential disagreement. Since you will no longer fear conflict, you won’t worry about interactions that might start it. You will enter every situation, relationship or conversation with the ability to stand up for yourself, listen thoroughly to the other person’s perspective, and avoid bruised egos or hurt feelings. Ultimately, you’ll have the confidence to get results.

Behavioral Economics for Leaders: Research-Based Insights on the Weird, Irrational, and Wonderful Ways Humans Navigate the Workplace is an accessible and unique approach to implementing the many lessons of behavioral economics in your own leadership strategy. You’ll explore how and why your team members often don’t make rational decisions ― and why that can be a good thing.

Mohan Subramaniam explains how firms can leverage both their traditional strengths and the modern-day power of data and digital ecosystems to forge a new competitive strategy.