Every game aggregator says they have great content. So what actually makes operators choose one over another?

David Fall, Business Development Manager at St8 addressed our curiosity here.

The game aggregation market is crowded. Almost every company says they have the best platform, the best technology and the best content. But operators today are dealing with much bigger challenges than choosing another API.

In this episode, we talk about:

• Why regulated markets are becoming the biggest focus for aggregators

• What operators actually need from a game aggregation partner

• Why personalization still matters in a technology business

• The biggest challenges operators face in regulated markets

• Expanding into Ontario, Alberta, the UK and other licensed jurisdictions

• How St8 plans to compete with larger, established aggregators

• Why trust and transparency matter when working with operators

• The future of casino game aggregation

One thing I found interesting was David's mindset. St8 doesn't try to be the biggest company in the room. They openly call themselves the underdog. Their focus is building long-term relationships with operators and growing market by market.

If you work with casino platforms, game aggregation, regulated markets or operator partnerships, this conversation gives a good look into how one of the newer players is approaching the industry.

Guest

David Fall : https://www.linkedin.com/in/david-fall-5a3875158/ Business Development Manager, St8

About St8

St8 is a fully licensed casino game aggregator and full-service technology provider helping operators launch, manage and scale in regulated markets.

To learn more about St8, please visit https://st8.io/

Brought to you by:

St8: https://st8.io/

Endorphina : https://endorphina.com/

Affiliate Marketing Has a Bigger Problem Than Traffic.

The more people I speak to in this industry, the more I realise that the biggest risk isn't finding affiliates.

Because let’s assume you find 10 good affiliates, are you sure that all their past results are their own and not some fake screenshots, AI-generated reports or maybe edited screenshots?

Presenting you Episode 67 with Levon Nikoghosyan, CEO of @affpapa ,where we understand how affiliate marketing is changing, and whether the industry is actually keeping up.

In this episode, we discuss:

- Why affiliate fraud is becoming more sophisticated

- How AI is making fake reports look real

- Operators getting scammed repeatedly

- The debate around affiliate listing fees

- Why trust is becoming harder to build

- Where affiliate marketing is heading next

One thing I liked about this conversation is that he didn't pretend there was one perfect solution.

Levon has seen these problems from every angle, as a platform, working with operators, affiliates, and brands. He made this discussion practical instead of theoretical.

If you work with affiliates, manage affiliate partnerships, or run an iGaming business,

this episode will help you think about:

- How operators can better protect themselves

- What affiliates should expect from platforms

- Where AI is helping and where it's creating new risks

- What needs to change if the industry wants stronger partnerships

Follow Levon’s Journey (https://www.linkedin.com/in/levon-nikoghosyan/)

Affpapa (https://affpapa.com/)

Subscribe to iGaming Real Talk for honest conversations with the people building the iGaming industry.

Hosted by Surya Palli.

Sponsored by:

MyGamingLicense and 9th Street Media.

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Brought to you by: My Gaming License: https://www.mygaminglicense.com/ 9th Street Games: https://9thstreet.games/

What will the next generation of sports betting actually look like?

Everyone talks about AI, prediction markets, and new products. But what are operators actually preparing for? And where is player behaviour really heading?

We are at episode 66 of iGaming Real Talk. Our host Surya Palli caught up with Chris Nikolopoulos, Chief Commercial Officer at BETBY, to discuss the trends shaping the future of sports betting.

From why sportsbooks are now competing with TikTok and Telegram for attention, to the rise of micro-betting, prediction markets, and retention strategies for major sporting events, this conversation looks beyond today's headlines and into what's coming next.

We also explore how BETBY approaches marketing differently, including its partnership with Magnus Carlsen and why strategic thinking has become part of the company's identity.

• Why attention has become the biggest challenge for sportsbooks

• How operators should prepare for the next World Cup

• The rise of micro-betting and changing player behaviour

• Prediction markets and where they fit into the industry

• Why BETBY partnered with Magnus Carlsen

• What the future of sports betting products looks like

  
  

If you're building products, running a sportsbook, or simply curious about where the industry is heading, this episode is worth watching.

Subscribe for more conversations with the people building the future of iGaming.

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Brought to you by:

Kensho Media: https://www.kenshomedia.com/

Quantum Gaming: https://quantumgaming.com/