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In this special Talent Wrap episode of Your Future in Sales and Marketing, Andrew and Ben look ahead to 2026 and unpack what’s next for sales and marketing professionals.

From evolving hiring trends to shifting employer expectations, they share their predictions on how the talent market is set to change - and what that means for both businesses and individuals. The conversation explores the broader market forces shaping recruitment, including economic conditions, business confidence, skills shortages, and the growing demand for adaptability in commercial roles.

Andrew and Ben also dive into how career pathways are evolving, what high-performing candidates will need to stand out, and how organisations can position themselves to attract and retain top talent in an increasingly competitive landscape.

If you’re hiring, job hunting, or simply planning your next career move, this episode offers practical insight into what 2026 could hold - and how to get ahead of it.

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Back by popular demand - our review of the [axr] 2026 Salary Guide!

In this episode, Andrew Cannock & Ben Carnegie give you a deep dive into our latest salary guide, including:

• What to expect from Sales, Marketing, Category and Commercial Excellence roles in 2026
• Market trends and industry insights
• What the numbers mean
• What we are looking for as recruiters when recruiting these roles and how we refer back to this guide
• Role scope and in-demand skills for each role type
• How to level up in your career and make great career decisions

It's a great listen, so tune in now, and don't forget to download our 2026 salary guide here: https://www.axr.com.au/salary-guides

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In this AXR How-To Series special of Your Future in Sales and Marketing, we flip the recruitment lens and speak directly to hiring managers. Mike is joined by Beth Holgate, Ben Carnegie, and Andrew Cannock, this episode breaks down how to get the most out of your recruitment process - whether you’re hiring for the first time or looking to level up your approach.

The conversation covers the fundamentals of recruiting well, from getting the basics right and building a clear hiring brief, to stepping up your process as roles become more senior or specialised. The team share practical insights on working effectively with specialist recruiters, running structured and meaningful interviews, and delivering candidate feedback that’s timely, constructive, and human.

The episode also dives into one of the most delicate stages of hiring: negotiating the offer. You’ll learn how to balance commercial realities with candidate expectations, while protecting both your employer brand and long-term retention.

Packed with real-world advice and actionable tips, this episode is essential listening for sales and marketing leaders who want to hire better, faster, and with confidence.