Your Freebies Are Competing with AI
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Your Freebies Are Competing with AI
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Don't worry, freebies aren't going anywhere, but treating them like your whole digital product strategy is not it. Most freebies don't convert to paying clients and now we are competing with AI which generates the same free information in seconds.
But you know what AI can't do? Apply your years of experience to someone's business. This episode covers the real to paid conversation including what belongs on the free side of your business and the paid side.
You'll hear:
- Why list size, downloads, and followers don't mean that much for this conversation
- How AI has changed the freebie game for good and what you can do about it
- The difference between information (free) and judgement (paid)
- Three questions to run your freebies through
- Why more freebies aren't converting your audience
Your email list, follower count, and download numbers don't sustain your business, your revenue does.
It's time to stop relying on your freebies and start thinking about a strategy for your digital products. Book your Digital Product Infrastructure Audit to map out your plan. Link in show bio.
Be sure to check out Build Behind the BS, the blog that dives deeper into the episode topic on our website.
Connect with Katy on IG @katycallsbs and @themillersocial