The work tech sector is a growing sector, it will live way beyond the current market downturn.  Make sure that when the market is back up again, you are already a leader in the field rather than just picking yourself up from 0. 

The market downturn is your unique opportunity to shine. The most transformational brands are built during market downturns. We talk about why that is and how you can do the same for your company. 

What we discussed 

(01:08) Opportunities of market downturns

(04:42) Tough markets are when great brands are made

(06:29) Will work tech live forever? OR Is work tech in a market downturn? 

(12:50) What shareholders want vs what needs to happen

(22:41) Standing out in down markets 

(25:09) Why a full return to the office isn’t realistic

(28:10) Thanks, Workday?

(30:11) 2008 crisis vs. 2022 - why we’re ok

(34:53) How you can win the market downturn 

“Looking down the road 10 years from now, brands that we're barely familiar with right now will be market leaders.”

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