Women Leaders Psychological Safety: Real Feedback Guide copertina

Women Leaders Psychological Safety: Real Feedback Guide

Women Leaders Psychological Safety: Real Feedback Guide

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 Women Leaders Psychological Safety: How Kerry Siggins Turned "You're Erratic" Into Her Best Leadership Lesson Last updated: September 3, 2026 Trusted by leaders at Stanford University, Ernst & Young, Autodesk, MGM Grand Resorts, and Farmers Insurance Executive Summary: The word that stung most in StoneAge CEO Kerry Siggins' toughest feedback moment was the word that was true. Here's her litmus test for real feedback, how she builds psychological safety without losing accountability, and how women leaders navigate the double bind. Quick Takeaways: If feedback "stings," there's probably truth in it worth examining Psychological safety and accountability aren't opposites — done right, they build each other The double bind is real: women who are direct risk being called aggressive Influence matters more than being right — and it changes how feedback lands U.S. employee engagement hit a decade-low of 31% in early 2026 Jump to:The Feedback Story · Spotting Valid Feedback ·Safety vs. Accountability · The Double Bind ·Action Plan · FAQ As an executive leadership coach with over 30 years of experience (MA, MFT, PCC) working with Fortune 50–1000 companies, I've watched brilliant women leaders freeze in two different ways: some can't tell which feedback to take seriously and which to release, and others have been burned so badly by being called "too direct" that they've gone quiet. Both patterns erode psychological safety — theirs, and their team's. This is Part Two of my conversation with Kerry Siggins, CEO of StoneAge and author of Talk With Trust: How to Own Feedback, Spark Growth, and Build Stronger Teams. In Part One, we walked through her SHARES framework for difficult conversations. Here, we go deeper into the moment that started it all — the day a trusted colleague told her she was "erratic" — and what she's learned since about telling real feedback from noise, building psychological safety without losing accountability, and the double bind that so many women leaders still navigate every day. The Feedback That Almost Cost Kerry Siggins Her COO — And Changed Her Leadership Kerry had spent a year having what she thought were deep, honest conversations with her COO. Then, in a discussion about his role and growth path, it came out all at once: "You think you're this inspiring CEO who disrupts the industry, but really what you are is erratic, and you're really hard to work for. You're the problem." Kerry's first instinct was to fire him. She paused instead — because, as she told me, "I don't want to react in the moment." That pause is the whole story. Kerry went home, sat with the feedback, and asked herself a simple question: what's true about this? She landed on one word — erratic — and traced it back to something real: her fast pace and love of new ideas could look, from the outside, like constant direction-changing. She decided, in that moment, to become a "cool, calm, and collected, unflappable leader." It changed how she led. It also cost her the relationship — the way the feedback was delivered damaged the trust between them beyond repair, and her COO eventually left the company. Both things were true at once: the feedback was a gift, and the delivery broke something. That tension is exactly why psychological safety matters — not as comfort, but as the structure that lets hard truths get said before they explode. How to Tell Valid Feedback From Noise Kerry's litmus test is disarmingly simple: if it stings, there's probably some truth to it. She described being called "disingenuous" by someone recently and letting it go completely — because it didn't sting. She knows who she is on that dimension. But "erratic" stung, because some part of her recognized it. That sting is data. The follow-up question matters just as much: is this feedback about who I am, or about someone else's perception and unmet need? "Just because something hits your identity," Kerry said, "doesn't mean that person is right or wrong — it just means they're seeing things differently." Her advice for women leaders receiving feedback that challenges their identity: get curious, ask for examples, and then decide. "Do you want to be right, or do you want to be accurate?" Accuracy requires asking questions. Being right just requires defending your position. She also named something every leader has lived: most of what reaches you has already been filtered. The brain can only process a tiny fraction of available information, and the person giving you feedback is filtering it further through their own fear of your reaction. The fix is direct: ask "what are you not saying right now?" and genuinely invite the rest. Psychological Safety vs. Accountability: Why They're Not Opposites Most leaders treat psychological safety and accountability as a tradeoff — soft versus firm, safe versus serious. Kerry rejects that framing entirely. "There can be accountability in how you're addressing any kind of challenge ...
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