Why You Will Relapse In February (75% Fail Here)
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Most people think Dry January is the finish line. It is actually the edge of a cliff.
I am going to make a prediction: You will make it to January 31st. You will feel great. And by February 15th—right after the Super Bowl—you will be back to drinking exactly as much as you did in December.
Why? Because 75% of people relapse in February.
You aren't weak. You are fighting a biological war with the wrong weapons. You are trying to use "Willpower" to fight "Dopamine Homeostasis," and your brain is winning.
I spent 21 years living a double life—Personal Trainer by day, blackout drinker by night. I tried to "sweat it out," not realizing that as long as Acetate was in my system, my fat burning was chemically set to ZERO.
In this video, I break down the 4 Phases of the First 90 Days and the exact biological roadmap you need to survive "The Void" of February.
STOP WHITE-KNUCKLING. GET THE STRATEGY.
📝 Download "The Day 31 Survival Blueprint" (Free): https://thesoberstrong.com/the-day-31-survival-blueprint Includes my specific dopamine-replacement drinks, evening routines, and journal prompts to survive days 31-60.
🚀 Apply for 1:1 Identity Sober Coaching: https://soberstrongcoaching.as.me/ For high-performers ready to quit negotiating and do the work.
CONNECT WITH ME: 🌐 Website: https://thesoberstrong.com
📧 Email: meghan@thesoberstrong.com
👉 Contact: https://thesoberstrong.com/contact
0:00 The Super Bowl Trap (75% Fail Here)
0:55 Relapse Isn't Weakness—It’s Biology
1:07 My Story: Fit by Day, Drunk by Night
2:42 The "Deprivation Rebound" Data
3:54 Why You Can't "Sweat Out" Alcohol (Acetate)
6:13 Hormonal Hijacking (Ghrelin & Leptin)
7:09 The Dopamine Seesaw: Why Sobriety Feels "Gray"
9:43 Phase 1: The Interruption (Days 1-30)
10:34 Phase 2: The Void (Days 31-60) & The "Fancy Glass" Hack
12:02 Phase 3: The Grief of the Old You
12:54 Phase 4: Stability (Day 90+)
14:12 Identity Engineering vs. Willpower
15:17 Free Gift: The Day 31 Survival Blueprint
#Sobriety #DryJanuary #RelapsePrevention #Dopamine #SoberStrong #alcoholfree