Why You Should Never Pretend To Be Someone Else
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Why You Should Never Pretend To Be Someone Else
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In this episode, I sit down with Blessing Santoro, a messaging strategist and owner of Blissworks Brands, to talk about what it really means to show up authentically in healthcare. We unpack how personal branding isn’t about fitting in—it’s about standing out through honesty, clarity, and genuine connection.You’ll learn how to use storytelling to engage your audience, how transparency builds trust, and why embracing your true identity creates stronger, more lasting connections. No matter where you land in healthcare, this conversation will help you express yourself with confidence and purpose—without losing your voice in the process.Follow Blessing on Facebook: https://www.facebook.com/santoro.blessingBlissworks Brands website: https://blissworksbrands.com/If you're a non-native English-speaking healthcare professional who needs help, join our free community: www.ecafreecommunity.com00:00 Introduction to Personal Branding in Healthcare03:16 Understanding Personal Branding06:15 The Role of Language in Branding09:22 Navigating Online Presence and LinkedIn12:09 Authenticity in Personal Branding15:23 Practical Steps for Building Your Brand18:02 Final Thoughts for Non-Native Speakers23:15 Frustrated to Fluent Outro.mp4