Why Clients Don’t Spend More
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Why Clients Don’t Spend More
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Most photographers think the sale is won or lost at the ordering appointment. It’s actually decided weeks before.
In this episode we dig into average spend, one of the biggest levers in your photography business and one almost nobody pulls on purpose. If your clients book and then spend the bare minimum, this is why.
We get honest about the dread of in person sales (Abigail used to hope clients wouldn’t turn up), why online galleries and set packages quietly cap your income, and how to make the ordering appointment feel natural instead of pushy. Plus the two shifts that actually move the number: tracking your true average spend, and seeding your products long before anyone sits down to buy.
If selling to your clients makes you cringe, this one’s for you.
New episodes every other Friday. Follow along for honest answers and real business fixes.
If you have a problem you would like us to diagnose contact us via help@thephotographyclinic.co.uk
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