When Professional Development is Just Lip Service
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Rachel Moore records from a mobile studio at Content Marketing World, where she’s sponsoring and interviewing marketing experts for the “Marketers Managing” mini-series, and uses the setting to vent about employers who promise professional development during hiring but later deny time off or budget for conferences, even virtual events.
She shares that in 18 years of marketing and earlier office administration work, only one employer supported a multi-day out-of-state conference, while most others still required her to keep meeting obligations during sessions. She argues professionals must prioritize their own development, urges people managers to regularly ask about and support training opportunities, and challenges the fear that developing employees will make them leave. She also invites listeners to join a WhatsApp community and connect on social.
00:00 On Location At CMW
01:07 Why Pro Development Matters
01:25 The Empty Budget Promise
02:31 One Employer Got It Right
03:11 Managers Must Make Space
04:08 Grow People Not Fear Loss
04:46 Join The WhatsApp Community
05:06 Conference Day Real Talk
05:46 Share Event Recommendations
06:29 CMW Wrap Up And Goodbye
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And... hang in there.
Bad Ideas Distressed by Kevin MacLeod is licensed under a Creative Commons Attribution 4.0 license.
Source: http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1100488
Artist: http://incompetech.com/