When Hustle Stops Working | What I’d Fix First if Your Revenue Was Flat
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When Hustle Stops Working | What I’d Fix First if Your Revenue Was Flat
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She introduces a practical “CRO order of operations” designed to help revenue leaders regain control without burning out their teams. From offer clarity to organizational focus, Michelle emphasizes the importance of building systems that scale. This execution-first approach to revenue prioritizes calm leadership, clean messaging, and repeatable processes to help boost your flat-line revenue into a steady stream of growth.
Chapters
[Start] Flat Revenue Isn’t Failure: Michelle reframes stagnation as a signal problem, not a motivational or leadership problem.
03:55 Offer Clarity and Simple Messaging: Why complexity kills conversion and how clear language can help you scale.
12:03 Fixing the Sales Process: Michelle walks through how systemized sales create predictability.
18:08 Speed, Discipline, and Lead Handling: How to use automation to improve response time without sacrificing human control.
24:41 The Coaching Corner: Michelle answers your questions about finding the root of your revenue problems.
Links & Resources
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