In Episode 2, “What Is Digital Swagger,” Tamika Brunetti brings her signature energy, including a quick sing-song moment that sets the tone, and then gets straight to the point: Digital Swagger is how you show up online with confidence, clarity, and calm. It is not about being loud. It is about being unmistakably you in digital spaces, especially on LinkedIn, where visibility can turn into your next role, your next client, or the kind of “randomness” that changes everything.

Tamika shares a story that makes the concept real. Someone reached out and asked her to record a 60-minute webinar on a very specific topic, one that their team could have easily researched themselves. They did not hire her for information. They hired her because they loved her content, her presence, and the way she communicates. The result: she named her fee, and they paid it. That is Digital Swagger in action, your digital reputation creating paid opportunities before you even chase them.

From there, Tamika breaks down how Digital Swagger is built. It starts with your digital presence, meaning what your LinkedIn profile communicates the moment someone lands on it. Then it expands into your digital voice, what you talk about, how you talk about it, and whether your message is clear enough for people to connect the dots. She spotlights a client who told her, “I have none of this Digital Swagger, help.” Together, they aligned the profile and the message, identified topics worth sharing, and “made some magic.” That client grew a following, expanded into YouTube, and moved from hesitant to confidently visible.

Finally, Tamika gives a practical framework for where you fit on LinkedIn right now. There are consumers (they read and watch but leave no digital footprint), engagers (they react, comment, and share), and creators (they post original content or thoughtful insights). Her reminder is simple: you can flex between all three without burning out, but you should choose intentionally if you want more opportunities to find you.

Watch the episode, subscribe for what is next, and share it with someone who is brilliant offline but under-recognized online.

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