What’s Wrong with Osteopathy? (1) Criticism, Social Media and Professional Culture copertina

What’s Wrong with Osteopathy? (1) Criticism, Social Media and Professional Culture

What’s Wrong with Osteopathy? (1) Criticism, Social Media and Professional Culture

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Criticism is not new in osteopathy. What is new is the way it unfolds — publicly, instantly, and often emotionally — on social media.

In this opening episode, we explore a simple but uncomfortable question: what does criticism reveal about our profession?

We discuss:

  • How online debates shape professional identity
  • The tension between internal critique and public exposure
  • The role of social media in amplifying division
  • Whether controversy signals weakness — or growth
  • What professional maturity might look like in a fragmented landscape

Rather than taking sides, this conversation aims to step back and examine the cultural dynamics at play.

Is the problem the criticism itself — or the way we handle it?

A reflective discussion for practitioners who care about the future of the profession.

References

Thomson, O. P. & MacMillan, A. What’s wrong with osteopathy? Int. J. Osteopat. Med. 48, 100659 (2023).

Toloui-Wallace, J., Forbes, R., Thomson, O. P. & Costa, N. Fluid professional boundaries: ethnographic observations of co-located chiropractors, osteopaths and physiotherapists. BMC Heal. Serv. Res. 24, 344 (2024).

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