Voice Marketing with Emily Binder copertina

Voice Marketing with Emily Binder

Voice Marketing with Emily Binder

Di: Emily Binder
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A proposito di questo titolo

Get better at marketing in just a few minutes. This show is for business leaders and entrepreneurs. You'll get a mix of practical marketing tips, insights on the business landscape in relation to media, personal finance and wealth management perspectives, and fun pop culture tie-ins.


Episodes average ten minutes and are evergreen. This show is designed to be concise, thought provoking, and entertaining. Everything comes back to marketing and psychology but you'll come to enjoy the variety and style unlike any other business podcast. This show began as a daily Alexa Flash Briefing in 2018 and morphed into a mini-podcast.


About your host: Emily Binder is a marketing and branding leader, entrepreneur, speaker, and consultant. Emily is the Founder of WealthVoice, the top voice AI marketing and podcast app in financial services, a SaaS est. 2020. She is also the Founder and Chief Strategist at Beetle Moment Marketing since 2017. Emily's clients include TIGER 21, TD Ameritrade, Dimensional Fund Advisors, TD Ameritrade Institutional, ThinkersOne and multi billion-dollar RIAs and financial services firms. Emily has been podcasting since 2012 and is a recognized authority in Voice Marketing.


Enjoy on your favorite podcast app or YouTube. Clips on Instagram: @beetlemoment. Subscribe free, hear past episodes, and leave a review: emilybinder.com/podcast.

Hosted on Acast. See acast.com/privacy for more information.

Emily Binder 2018-forever Economia Gestione e leadership Leadership Marketing Marketing e vendite
Episodi
  • Your Audience Knows Your Content is AI (Here's Why) - Henna Pryor

    Your Audience Knows Your Content is AI (Here's Why) - Henna Pryor
    Jan 19 2026
    Are you using AI to create content for your personal brand? You might be destroying the trust you've worked so hard to build. When your online persona is crafted by AI but your in-person presence doesn’t match, your audience can feel it. Best selling author of "Good Awkward" and keynote speaker Henna Pryor calls this mismatch "incongruence," and it's one of the biggest dangers for creators, thought leaders, and speakers today. We break down why an authentic voice is more important than ever and how to use modern tools without sacrificing the soul of your brand and your voice.What value do we place on creativity?Watch on YouTubeExecutive Personal Brand & Media Coaching Session: Book a 1:1 with me: emilybinder.com/call (4 available per month)Chapters:(0:00) The #1 Mistake Creators Make With AI(2:15) What is "Incongruence"? (The "Bad Vibe" Explained)(4:50) Why Our Brains Are Hardwired to Detect Fakes(7:31) When Your AI Persona Doesn't Match Your Real Voice(10:04) The Expert Whose Speaking Doesn't Match Their Writing(13:28) Henna Pryor: "It Lacks Soul"(16:40) Are You "Gamifying" Your Online Presence?(19:15) How Incongruence Destroys Audience Trust(22:30) Savvy Audiences Now Value Congruency More Than Ever(25:42) How to Use AI Tools Authentically(28:55) Final Thoughts: Your Voice is Your Value(31:00) ThinkersOne - Keynotes and Thought Leadership Video Marketplace (Mitch Joel)Watch: YouTube clips playlistLinks mentioned:Article: Pew Research: How Americans View AI and Its Impact on People and Society1950s AI song: 7.8 million views: viral AI music... "my shoes forgot how to follow the ground": Enlly Blue - Through My SoulBook: "Good Awkward: How to Embrace the Embarrassing and Celebrate the Cringe to Become the Bravest You" by Henna PryorFeatured 15-min videos - shop ThinkersOne marketplace:- Henna Pryor: How to Make Impossible Changes Possible- Emily Binder: From AI Hype to Human ImpactConnect with Henna Pryor:https://pryoritygroup.comhttps://www.linkedin.com/in/hennapryor/https://www.instagram.com/hennapryor/New Virtual Workshop: Podcast SurgeryDetails at emilybinder.com/callBook directly on CalendlyShop my podcast apps & gear (promo links):Record guests and create Magic Clips on Riverside: emilybinder.com/riversideRecord + edit like a Word Doc with AI - Descript: emilybinder.com/descriptMy mic gearVideo podcast gear listOrganized lists - all products I recommend: Amazon Storefront: amazon.com/shop/emilybinderHire me - virtual coaching: Business Advisory, Executive Media + Personal Branding, or Marketing Strategy: emilybinder.com/callConnect:This podcast | My website | Beetle Moment Marketing | LinkedIn | X | Instagram | TikTok | YouTube | Email updates Hosted on Acast. See acast.com/privacy for more information.
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    32 min
  • You Don't Need AI—You Need a POV. The 2026 Marketing Edge.

    You Don't Need AI—You Need a POV. The 2026 Marketing Edge.
    Dec 12 2025

    Most important thing for your brand and marketing as AI content comes in, especially the abundance of AI slop coming in 2026 to 2028. Do you sound like everyone else or do you have an opinion that sets you apart?


    Watch this episode on YouTube or Spotify.


    Good marketing: You're not meant to be for everyone. You're for a certain audience.


    Analogy: you go to a nightclub and there's a strict ripped bouncer at the door. He's burly. He's a little scary. He'll cut your fake ID with a scissors right in front of you... People wait in line because they desire the specific experience inside. It's their favorite kind of music. They will wait to get in and pay more to get in. Your marketing paints a picture of what's in the club.


    Chapters:

    (01:28) The uncanny valley of AI content

    (02:50) Marketing succeeds when you have a point of view

    (03:17) Nightclub analogy

    (05:40) Brand is a promise

    (06:45 Offer: Podcast Surgery


    New Virtual Workshop: Podcast Surgery

    Details at emilybinder.com/call

    Book directly on Calendly


    Shop my podcast apps & gear (promo links):

    • Record guests and create Magic Clips on Riverside: emilybinder.com/riverside
    • Record and edit like a Word Doc with AI on Descript: emilybinder.com/descript
    • My mic gear
    • Video podcast gear list
    • Everything: Amazon Storefront: amazon.com/shop/emilybinder


    Hire me:

    Business Advisory and Marketing Coaching: emilybinder.com/call


    Connect:

    This podcast | My website | Beetle Moment Marketing | LinkedIn | X | Instagram | TikTok | YouTube | Email updates

    Hosted on Acast. See acast.com/privacy for more information.
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    8 min
  • If You’re Not Making Video Clips, You’re Wasting Your Podcast

    If You’re Not Making Video Clips, You’re Wasting Your Podcast
    Nov 7 2025
    Download my guide: All You Need for a Video Podcast: Apps, Tools, Gear & Tips: stan.store/emilybinderFree trial of Riverside: emilybinder.com/riversideWatch this episode on YouTubeAre you leveraging video the right way in your podcast or content? If not, you're missing the top audience growth tool.Chapters:(0:00) Power of Video Clips for Your Podcast(0:17) Leveraging Algorithms for Reach(0:53) Creating Effective Video Clips(01:27) Tools and Tips for Podcasting(02:10) Future of Content: Authenticity vs. AI Slop(03:37) Maximize Your Time. UnPodcast Package video production: beetlemoment.com/unpodcastBook 1:1 coaching session: Apply Secrets of Top 50 Podcasters (S.T.A.R. Method)My podcast software and gear:Record guests and create clips: emilybinder.com/riversideRecord solo and edit with AI: emilybinder.com/descriptMic gear: Shure mic list on AmazonVideo gear: All You Need: Video Podcast EquipmentMy Amazon Storefront: amazon.com/shop/emilybinderHire me:Speaking: emilybinder.com/speakingAdvisory & Coaching Calls: emilybinder.com/callBring me into your next Zoom meeting: thinkersone.com/emilybinderConnect:This podcast | My website | Beetle Moment Marketing | LinkedIn | X | Instagram | TikTok | YouTube | Email updates Hosted on Acast. See acast.com/privacy for more information.
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    4 min
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