Ryan Hawk launched The Learning Leader Show in 2015, an interview style podcast with no social media presence, email list, or prior podcasting experience.

Today, that show is the basis for a phenomenal business, best-selling books, and a leadership development programme delivered to Fortune 500 companies.

What exactly did Ryan do so differently that led to these outcomes? He conducted his professional development in public.

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There are 10 specific behavioural patterns that consistently separate authorities from equally talented experts who remain invisible.

Get the free 10-part email series where I break down those 10 patterns → liamcurley.co.uk/subscribe

Chapters:

[00:00] Intro

[01:00] Chapter 1 - Cold Start

[16:40] Chapter 2 - Doors Open

[24:22] Chapter 3 - Optimising for cool things

Resources:

• Website: https://learningleader.com/
• Books: Welcome to Management, The Pursuit of Excellence, and The Score that Matters.
• Podcast: The Learning Leader Show

Sources used in the episode:

• Game Changers podcast with Molly Fletcher
• The Learning Leader Show with Ryan Hawk
• Creator Science
• How to be awesome at your job podcast
• Uncensored CMO
• Charlie Munger’s USC Law Commencement Speech

About Undisputed Authority

Each episode tells the story of how one expert became THE voice in their field – through deep research, conversation, and a three-chapter narrative structure. Not hacks. Strategies and patterns you can apply to your expertise-driven business.

About Liam Curley

Liam Curley helps experts identify what makes them uniquely valuable, then develop the positioning, frameworks, and insights that differentiate them from everyone else in their field. These are people who lead businesses where their expertise is the product.

• Work with Liam: liamcurley.co.uk
• LinkedIn: linkedin.com/liamcurley33

Nancy and her husband Mark started their business in their apartment in 1988 with no formal business training, no design training, and no public presenting experience.

And yet together, they built the world's leading firm specialising in strategic communication, Duarte Inc.

Nancy became THE undisputed authority on storytelling and presentations. Her TED talk has 3.7 million views, and her books are foundational texts in the field.

How did she achieve all this? She focused on the one thing that moved the needle, not the many that nudge it.

Get the 10 Patterns of Disruptive Wisdom

There are 10 specific behavioural patterns that consistently separate authorities from equally talented experts who remain invisible.

Get the free 10-part email series where I break down those 10 patterns → liamcurley.co.uk/subscribe

Chapters:

[00:00] Intro

[00:51] Chapter 1 - An 18 Month Window of Opportunity

[16:34] Chapter 2 - Moving Upstream

[24:36] Chapter 3 - G-Force Growth

Resources:

• Duarte Inc. website: duarte.com
• Books: Slide:ology, Resonate, Illuminate, DataStory
• TED Talk: The Secret Structure of Great Talks

Sources used in the episode:

• Alice Heiman
• Consulting Success
• Lenny's Newsletter
• Nancy's LinkedIn
• Amantha Imber
• Learning Leader Show
• Charlie Rose

About Undisputed Authority

Each episode tells the story of how one expert became THE voice in their field – through deep research, conversation, and a three-chapter narrative structure. Not hacks. Strategies and patterns you can apply to your expertise-driven business.

About Liam Curley

Liam Curley helps expert consultants and entrepreneurs build authority through content strategy and thought leadership. He identifies the unique, counterintuitive insights that set experts apart and helps them develop the defining body of work that cements their place at the top of their field.

• Work with Liam: liamcurley.co.uk
• LinkedIn: linkedin.com/liamcurley33

Ryan Deiss is one of the godfathers of internet marketing. He co-founded DigitalMarketer, one of the largest marketing education platforms in the world, and used that platform to launch The Scalable Company.

He launched The Scalable Company with an existing audience, a validated problem, and a solution people loved – and the business almost failed.

Get the 10 Patterns of Disruptive Wisdom

There are 10 specific behavioural patterns that consistently separate authorities from equally talented experts who remain invisible.

Get the free 10-part email series where I break down those 10 patterns → liamcurley.co.uk/subscribe

Chapters:

[00:00] Intro

[01:19] Chapter 1 - Good Marketing Is Everything, Until It's not.

[08:36] Chapter 2 - The Idea Resonates, The Offer Does Not

[18:41] Chapter 3 - Building The Machine

Resources:

• The Scalable Company website: scalable.co
• Book: Get Scalable
• DigitalMarketer: digitalmarketer.com

Sources used in the episode:

• Self-Publishing School podcast
• The Rise Up Kings Podcast
• Learning Leader Show with Ryan Hawk
• Billy Broas interview
• Smart Author with Chris Benetti

About Undisputed Authority

Each episode tells the story of how one expert became THE voice in their field – through deep research, conversation, and a three-chapter narrative structure. Not hacks. Strategies and patterns you can apply to your expertise-driven business.

About Liam Curley

Liam Curley helps expert consultants and entrepreneurs build authority through content strategy and thought leadership. He identifies the unique, counterintuitive insights that set experts apart and helps them develop the defining body of work that cements their place at the top of their field.

• Work with Liam: liamcurley.co.uk
• LinkedIn: linkedin.com/liamcurley33