Training Mobile Techs and Winning Customers with Kyle
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Jeremy sits down with Kyle, a mobile service team lead at Bozard Ford, to talk about what really happens when the shop comes to the customer's driveway.
In this episode:
• How new techs get trained: ride along with a team lead, shadow the first few days, then take the wheel with the lead close by. It takes a couple of weeks to two months.
• Customer skills take reps. Every tech has to find their own voice.
• About 10% of customers watch you work. Some lean into the engine bay, and some even sit in the passenger seat to read the shop manual with you.
• Free leads in the driveway: neighbors walk up a couple of times a week to ask if you can service their car too.
• Repeat customers ask for the same tech, and that trust helps the whole dealership.
Kyle also shares the story of a car that sat dead in a customer's yard for two months. He had it running within an hour.
Watch on YouTube: https://www.youtube.com/watch?v=i5DqyHfhvlI