Todd Katcher: Making Digital Signage Useful copertina

Todd Katcher: Making Digital Signage Useful

Todd Katcher: Making Digital Signage Useful

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Digital signage succeeds when its message fits the audience, location and time available. Todd Katcher talks with Bubba Startz about building screens with the tools at hand, learning what customers actually need and making displays interactive. He also shares how Matching Paws applies that problem-solving mindset to help animal rescues operate without diverting money from the animals.
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