What you'll learn:

1. How to build community with members rather than for them by co-creating value from the earliest stages
2. Why successful community metrics focus on connections between members, not engagement rates or post volume
3. The "win-win-win" framework for designing community programs that serve members, partners, and the organisation
4. How small teams leverage member-led initiatives to scale impact without burning out
5. Why community building requires slow, sustained effort rather than quick returns like social media marketing
6. The power of designing business operations around life priorities rather than sacrificing personal well-being
7. How to identify if you're truly a "community person" by examining your emotional response to connecting with others
8. Strategic approaches to making founders and leaders "redundant" by building self-sustaining community systems

Some takeaways:

1. Community requires fundamental mindset shifts from traditional growth strategies.
2. Peer support within niche communities addresses isolation that broader networks cannot solve.
3. The most valuable community metric is connection density between members, not platform engagement.
4. Member-led programming scales impact while building ownership and deeper engagement.
5. Small teams achieve outsized impact through strategic "win-win-win" thinking and clear constraints.
6. Community cultures must balance consistency with experimentation to maintain energy and prevent stagnation.
7. Businesses should plan life first, profit second and impact third to achieve sustainable community leadership.
8. Breaking into community work requires emotional alignment more than specific skills or credentials.

Where to find Ece

• LinkedIn: https://www.linkedin.com/in/ecekurtaraner/

Where to find Milly

• LinkedIn: https://www.linkedin.com/in/milly-tamati/
• Website: http://www.millytamati.com/

Generalist World resources:

• Podcast: https://open.spotify.com/show/0qbGzMUMDCK5v3XbvRANmD?si=b1d7af51c24e43ee
• The Generalist Quiz: https://www.generalistquiz.com/
• Essays: https://www.generalistcareer.com/
• Upcoming events: https://lu.ma/generalist.events
• Positioning Guidebook: https://www.generalist.world/positioning

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