The Unified Brand - Branding Podcast copertina

The Unified Brand - Branding Podcast

The Unified Brand - Branding Podcast

Di: Elements Brand Management
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A proposito di questo titolo

 The Unified Brand, a branding podcast that touches on brand building and brand strategy to help directors, founders, owners, marketers and entrepreneurs to unlock their brand's potential so they can stand out from the competition and create impact. Discover and uncover your businesses often neglected superpower and how you can harness this and use it to create an impact in a way that delights and enriches your customers. The biggest and fastest-growing brands in the world understand branding, they make sure every brand touchpoint is unified and on-brand and is fuelled by purpose and clear brand vision. Join Chris Outlaw as he demystifies and simplifies this often misunderstood practice. Chris is also occasionally joined by expert branding guests who will give you a wider understanding of the topic.Elements Brand Management Economia Marketing Marketing e vendite
Episodi
  • How to Win Social Media in 2026: Niching Down, AI & Product-Market Fit — with Emeric Ernoult, CEO of Agorapulse

    How to Win Social Media in 2026: Niching Down, AI & Product-Market Fit — with Emeric Ernoult, CEO of Agorapulse
    Feb 12 2026

    Social media is changing faster than ever.

    Algorithms are replacing followers. AI is reshaping content creation. And product-market fit now lasts months — not years.

    In this episode of The Unified Brand Podcast, Chris sits down with Emeric Ernoult, Co-Founder & CEO of Agorapulse, to unpack:

    • Why most brands fail before they ever achieve product-market fit

    • The #1 mistake founders make when building a business

    • How Agorapulse grew to $10M ARR through differentiation

    • Why “entertainment” is a trap for most brands

    • The power of hyper-niching your content in 2026

    • How AI will eliminate content gatekeepers

    • Why quality + quantity will define the next era of social media

    • What’s next for AI-driven content creation

    If you're a founder, marketer, or business leader trying to build brand authority in a noisy digital world — this episode is essential listening.

    👉 Learn how to stay relevant, differentiate in crowded markets, and create content that actually drives growth.

    Subscribe, rate, and share with someone building a brand in 2026.


    Here are the official links for Emeric Ernoult and Agorapulse 👇


    Emeric Ernoult

    LinkedIn:
    https://www.linkedin.com/in/ernoult/


    Agorapulse

    Website:
    https://www.agorapulse.com/

    LinkedIn:
    https://www.linkedin.com/company/agorapulse/

    Instagram:
    https://www.instagram.com/agorapulse/

    YouTube:
    https://www.youtube.com/@agorapulse

    Free Trial:
    https://www.agorapulse.com/free-trial/
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    45 min
  • Beige Brands Get Ignored — David Brier on the Power of Bold Differentiation

    Beige Brands Get Ignored — David Brier on the Power of Bold Differentiation
    Feb 5 2026
    In this powerful episode of the Unified Brand Podcast, host Chris is joined by renowned branding expert, designer, and bestselling author David Brier.With over 30 years of branding experience and features in Fast Company, Forbes, and Ad Age, David shares his no-BSinsights on why most brands fail to stand out—and how to fix it.Stop chasing "AI-driven" gimmicks.Start leading with human-first, emotionally resonant branding.🔍 We cover:Why "beige branding" kills your businessThe overlooked power of post-sale brandingHow to reframe your positioning to actually differentiateThe secret behind Apple’s “Think Different” campaignWhat makes a $4 truffle worth $12—and sell 300% moreWhy 2026 will be the year of human-first brandsWhat makes Liquid Death one of today’s boldest brands David also drops practical frameworks for discovering your brand’s true narrative and leveraging it to rise above the noise.👉 Don't leave your brand to chance. Own the narrative—or the market will do it for you.David Brier's LinksWebsite: https://www.risingabovethenoise.comNewsletter: Do This Instead (via website)Books:Brand Intervention → Amazon LinkRich Brand Poor Brand → Amazon LinkLinkedIn: https://www.linkedin.com/in/davidbrierInstagram: https://www.instagram.com/risingabovethenoiseYouTube - https://www.youtube.com/@Risingabovethenoise -----------------👉 Take the FREE 4-Minute Brand Power Assessment: ⁠⁠⁠⁠⁠Brand Power Scorecard⁠⁠⁠⁠⁠Watch podcast clips & deep dives on YouTube: ⁠⁠⁠⁠⁠⁠Elements Brand Management⁠⁠⁠⁠⁠⁠Other Social ChannelsYouTube - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/elementsbrandmanagement/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/ElementsBrandManagement/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠X - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/ElementsBrand ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/36BQX00⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Brand Development ResourcesHow strong is your brand? Take our brand assessment and find out - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/2VksUSj⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Brand Building Course - Learn how to build a magnetic brand that stands out from the competition and grows your business - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://bit.ly/2Zw5dos⁠⁠
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    39 min
  • 2026 Brand Trends That Actually Matter: How to Cut Through the Noise and Build Demand

    2026 Brand Trends That Actually Matter: How to Cut Through the Noise and Build Demand
    Jan 22 2026

    Heading into 2026, brand leaders are bombarded with trend reports telling them to “adapt or fall behind.” But not all trends are created equal — and blindly following them could sabotage your growth.

    In this episode of The Unified Brand Podcast, we break down the five structural brand trends that will truly move the needle in 2026, along with adjacent shifts and visual design movements that business leaders must understand. From unifying fragmented brands to the power of memorability and intentional design, this episode is a strategic roadmap for founders, marketers, and business pros who want more than surface-level change.

    🔑 Key topics include:

    • Why fragmented brands are stalling growth — and how to unify for better ROI

    • The hidden power of internal alignment as an external brand signal

    • 2026’s shift from aesthetic perfection to purposeful, intentional design

    • The new demand generation mindset that replaces empty attention

    • How to use clarity as your biggest competitive advantage

    Plus, we explore the adjacent forces shaping brand strategy, like AI, personalisation, platform instability, and the need for human connection in an automated world.

    Take the Brand Power Assessment to find out where your brand stands: brandpowerscorecard.co.uk


    Watch podcast clips & deep dives on YouTube: ⁠⁠⁠⁠⁠Elements Brand Management⁠⁠⁠⁠⁠


    Other Social Channels

    YouTube - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Instagram - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/elementsbrandmanagement/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Facebook - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/ElementsBrandManagement/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    X - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/ElementsBrand ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Website - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/36BQX00⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


    Free Brand Development Resources


    How strong is your brand? Take our brand assessment and find out - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/2VksUSj⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


    Brand Building Course - Learn how to build a magnetic brand that stands out from the competition and grows your business - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://bit.ly/2Zw5dos⁠⁠
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    31 min
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