The Trump Slump
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The Trump Slump
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This week, we dig into reports that Trump wants Republicans to run national ads touting his “accomplishments”—the kind of broad, party-level branding Ken has been begging Democrats to invest in for years.
The irony? Trump is trying to sell his brand just as Americans are souring on what it has delivered. We talk about the “Trump Slump”—rising costs, economic anxiety, war, and a growing affordability crisis—and why Democrats need to make sure voters know exactly who owns it.
Plus, new polling shows an overwhelming majority of Americans believe corruption is at an all time high. We break down why cost, chaos, and corruption could give Democrats a simple, powerful framework heading into the midterms—and why beating Trump still isn’t enough. Democrats need to give voters a clear reason to believe in the Democratic brand, too.
Email gabby@brandingdemocrats.com if you’d like to be a guest on our show.