Beyond the Bonus: Employee Recognition Through Travel with Tamara Borella
What if the most meaningful way to reward an employee isn't another bonus, plaque, or anniversary watch, but an experience they'll remember for the rest of their lives?
On this episode of The Story Behind the Release, host Adrienne Barker welcomes Tamara Borella, President of Givventure, to explore a different approach to employee recognition, corporate incentive travel, and creating meaningful experiences that strengthen relationships.
With more than 30 years of leadership experience in branded merchandise, incentive programs, and corporate recognition, Tamara understands what motivates people and why traditional rewards sometimes fall short.
Following the press release announcing her appointment as President of Givventure, Tamara shares the experiences that shaped her leadership philosophy and the vision behind the company's Well-Being by Design approach to travel.
Together, Adrienne and Tamara discuss why companies need to think beyond return on investment (ROI) and consider return on experience (ROE). They explore how thoughtful travel incentives, employee appreciation programs, wellness retreats, and personalized experiences can help people feel genuinely valued.
Tamara also explains that memorable recognition doesn't require a Fortune 500 budget. From affordable day-long experiences to customized family vacations and luxury incentive travel, organizations of different sizes can find meaningful ways to celebrate employees and important milestones.
The conversation also examines a timely leadership challenge: as artificial intelligence transforms the workplace, how can businesses reinforce the value of their human employees and build cultures where people feel appreciated, connected, and supported?
In this episode, you'll discover:
- Why traditional employee recognition programs sometimes miss the mark
- How corporate incentive travel can strengthen employee engagement and loyalty
- The difference between return on investment and return on experience
- Why recognizing employees' families can make rewards more meaningful
- How small businesses can offer memorable experiences without enormous budgets
- The importance of designing corporate retreats around participants' needs
- Why human connection matters even more in an AI-driven workplace
- How travel, wellness, and shared experiences can create lasting memories
Whether you're a business owner, HR professional, corporate leader, or someone who believes experiences can be more valuable than possessions, this conversation offers a fresh perspective on recognition, leadership, and the power of making people feel seen.
Connect with Tamara Borella and Givventure
Website: https://givventure.com/
Email: inquiries@givventure.com
About The Story Behind the Release
Hosted by Adrienne Barker, MAS, founder of PressLaunch.vip, The Story Behind the Release goes beyond the announcements to uncover the people, decisions, challenges, and motivations behind the news.
The announcement tells you what happened. We tell you the story behind it.
Learn more: https://presslaunch.vip/