The SpaceX mindset is one of the most important pieces of coaching work I’ve published in recent years. It dives into a set of psychological, behavioural, and strategic practices that I’ve refined over thousands of coaching hours — with CEOs, founders, creatives, diplomats, and leaders navigating extraordinary pressure.The article isn’t theoretical - it is a long form workbook.

It’s a distillation of practical tools I’ve used in the real world: inside mergers, restructures, hyper-growth environments, family businesses, and leadership teams on the edge of burnout. It explores the inner mechanics of resilience, clarity, decision-making and execution — and why so many high-performers get stuck in patterns that quietly sabotage their trajectory.

You’ll find the core concepts, the psychological foundation behind them, and the specific habits that make the difference between stagnation and momentum. This isn’t vague “motivation.” It’s operational coaching — grounded in behavioural science, anthropology, neurology, and lived experience.

If you take the time to absorb it fully and actually work the practices, you will shift your thinking. You will sharpen your strategy.You will feel more in control of your path. Most people never carve out that time. But those who do — the ones who sit down, read deeply, reflect and apply — are the ones who transform fastest.

This issue is the product of years of coaching leaders through complexity. It’s designed to give you a sense of clarity about your capability and what is possible, and a new set of tools for the year ahead.

There are nearly 200 other FREE articles and coaching tools on the website:www.MDCoach.co.uk/PlayBook