The InvestHER Podcast copertina

The InvestHER Podcast

The InvestHER Podcast

Di: Andresa Guidelli & Liz Faircloth
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A proposito di questo titolo

The InvestHER Podcast is where women gain the knowledge, skills, and support to make confident investment decisions. Join our community of empowered investors!


Tune in each week with our co-hosts Liz Faircloth and Andresa Guidelli as they deliver actionable insights into diverse investment strategies, essential skills for sustainable business growth, and the art of building impactful relationships. Each episode features leading women who share powerful wealth and health strategies to help you navigate both the challenges and triumphs of investing while maintaining a fulfilling personal life.


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© Copyright 2021 The Real Estate InvestHER Show Economia Finanza personale Gestione e leadership Leadership Successo personale Sviluppo personale
Episodi
  • Scaling a Real Estate Portfolio That Doesn’t Rely on You With Sonaya Williams

    Scaling a Real Estate Portfolio That Doesn’t Rely on You With Sonaya Williams
    Feb 20 2026

    EPISODE 577: Many women real estate investors have built solid portfolios, but behind the scenes, you’re still doing everything yourself, from researching the property and negotiating the deal to leading renovations, managing the refi or sale, and starting all over again as if this were your full-time job.

    The time freedom you once wanted never seems to arrive, and instead of things getting easier, the harder you work, the harder you have to work just to maintain progress. The problem is not a lack of hustle. It is a lack of systems, delegation, and leadership structures that actually support growth and buy back your time.

    In this episode, Liz Faircloth and Andresa Guidelli are joined by Sonaya Williams, founder of The CEO Partner®, known for building businesses that operate beyond the founder. Drawing from her lived experience designing scalable operations, Sonaya breaks down how to simplify systems, document in real time, and build trust with teams and collaborators. You’ll walk away with a clearer framework for creating a portfolio that grows sustainably—without requiring your constant involvement in every decision or detail.

    What to listen for:

    • Where unnecessary complexity enters real estate businesses, and how simple automations, playbooks, and systems restore consistency and ease. (03:27)
    • Why high-performing operators focus on outcomes over tasks, and how documenting as you grow creates lasting leverage. (06:57)
    • How to build trust in yourself, your team, and your partners so your time is spent on leadership, not daily execution. (11:22)
    • How debriefing becomes a leadership tool for processing transitions, extracting lessons, and strengthening systems over time. (14:36)

    About Sonaya:

    I’m Sonaya Williams, Fractional COO, business systems strategist, and founder of The CEO Partner®, a digital management agency that helps entrepreneurs streamline operations and scale sustainably. With over 14 years of experience, I specialize in creating systems that automate repeatable work, empower teams, and reclaim time for business owners who want to do less, better.

    Before starting my agency, I worked as a Senior Financial Systems Analyst at TD Ameritrade and E*TRADE, designing brokerage cash management systems. I transitioned from corporate life to entrepreneurship, replacing my six-figure salary within nine months. I’m passionate about helping CEOs build profitable, efficient businesses that support balanced, fulfilling lives.

    My signature framework, Streamline & Scale with Systems™, has guided hundreds of entrepreneurs to increase profit, reduce overwhelm, and create reliable revenue streams. I enjoy speaking about business systems, digital innovation, and female entrepreneurship, inspiring audiences to work smarter and grow faster.

    Connect with Sonaya:

    • Website: https://team@theceopartner.com/

    ***

    InvestHER® Community

    Achieve Financial Freedom: Build a Life on Your Terms with a Community of Driven Women Investors

    InvestHER Assessment: Take this 5-minute quiz to determine where you are in your investment journey and receive a custom roadmap with practical steps you can start taking today. Start here: https://d90bdsg67z0.typeform.com/to/LQEgbB3M

    Live Trainings: You don’t need to know all the steps to take the next step. During our virtual events, we focus on the 3-Step InvestHER Formula, giving you the must-know insights so you can take action with confidence. Register here: https://therealestateinvesther.com/trainings

    InvestHER CON: The #1 premier conference for women in real estate. It’s time to invest intentionally so every decision you make builds cash flow and buys back your time. Register now! https://investhercon.therealestateinvesther.com/

    STRIVE Mentorship Program: The Support System for Women Real Estate Investors. You’ve proven you can grow on your own. Now choose who you’ll achieve financial freedom with and build life on your own terms. Apply here » https://mentorship.therealestateinvesther.com/

    Need help? Submit a support ticket here:

    https://share.hsforms.com/1eH2kI0p2QFat8rsY6FcFdQdi2j2

    See you in the arena!

    Liz + Andresa
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    25 min
  • Business Partnerships: How Different Strengths Create Better Results

    Business Partnerships: How Different Strengths Create Better Results
    Feb 13 2026
    EPISODE 576: One of the most common breakdowns in business partnerships happens when two people are operating from different strengths without realizing it. Visionaries and integrators approach ideas, decisions, and execution in fundamentally different ways. When those differences are not understood or structured, they often turn into frustration, miscommunication, and resentment instead of momentum.In this episode, Liz Faircloth and Andresa Guidelli unpack how the Rocket Fuel concept, from the book Rocket Fuel by Gino Wickman and Mark C. Winters, became a turning point in their partnership. They share how identifying and honoring visionary and integrator roles allowed them to intentionally design how they work together, rather than personalizing differences or fighting against them.Drawing from their lived experience as business partners, they walk through how role clarity reduces friction, strengthens decision-making, and allows each person to operate fully within their strengths. You will walk away with practical tools to identify your own role, evaluate potential partners, and build a partnership structure that supports long-term growth instead of testing it.What to listen for:How the Rocket Fuel framework helped Liz and Andresa design a partnership that honors their differences while eliminating tension, friction, and burnout. (01:06)Why identifying your role first is the foundation of a successful partnership, and how choosing partners based on complementary strengths creates stability instead of strain. (01:39)A simple way to recognize whether you naturally operate as a visionary or an integrator, and how that clarity transforms the way you collaborate and lead. (04:50)How to intentionally leverage contrasting work styles as a strategic advantage, allowing both partners to feel supported while building a business that scales sustainably. (07:47)The “Front Stage” versus “Back Stage” framework Liz and Andresa use to evaluate ideas, clarify ownership, and make aligned decisions without overstepping. (12:30)Want to learn more about partnerships?We are hosting an in-person Partnerships Pop Up in NYC for real estate investors who want a clear, repeatable framework to evaluate, structure, and strengthen partnerships as they grow their portfolio.This event is ideal for you if:You are considering partnerships for the first time and want clarity before committingYou are already in a partnership and want cleaner roles and decision-makingYou are both business and life partners, and want to protect your relationship while building togetherWe are also honored to collaborate with Kass and Mike Lazerow. They are business and life partners who navigated the dot-com crash, bankruptcy, and the $745 million sale of Buddy Media to Salesforce, all while raising three kids and supporting founders as investors and advisors.In this candid conversation, they will share the operating rules that protect trust under pressure, including how they handle disagreements, set boundaries between work and life, and stay aligned through intense growth seasons.This is an interactive experience (especially powerful if both partners attend) where you will leave with clarity and practical frameworks you can apply immediately to build a lasting partnership.February 27th, 2026 From 1 to 6 pm ESTJoin here: https://therealestateinvesther.com/investher-popup-nyc***InvestHER® CommunityAchieve Financial Freedom: Build a Life on Your Terms with a Community of Driven Women InvestorsInvestHER Assessment: Take this 5-minute quiz to determine where you are in your investment journey and receive a custom roadmap with practical steps you can start taking today. Start here: https://d90bdsg67z0.typeform.com/to/LQEgbB3M Live Trainings: You don’t need to know all the steps to take the next step. During our virtual events, we focus on the 3-Step InvestHER Formula, giving you the must-know insights so you can take action with confidence. Register here: https://therealestateinvesther.com/trainings InvestHER CON: The #1 premier conference for women in real estate. It’s time to invest intentionally so every decision you make builds cash flow and buys back your time. Register now! https://investhercon.therealestateinvesther.com/ **STRIVE Mentorship Program:** The Support System for Women Real Estate Investors. You’ve proven you can grow on your own. Now choose who you’ll achieve financial freedom with and build life on your own terms. Apply here » https://mentorship.therealestateinvesther.com/ Need help? Submit a support ticket here:https://share.hsforms.com/1eH2kI0p2QFat8rsY6FcFdQdi2j2 See you in the arena!Liz + Andresa
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    21 min
  • How We Kept Our Business Partnership Strong for 10 Years

    How We Kept Our Business Partnership Strong for 10 Years
    Feb 6 2026
    EPISODE 575: Business partnerships don’t usually break because of a lack of hard work. They fail because growth exposes cracks that were never addressed early on. When roles are unclear, decisions become reactive, and communication breaks down, even the strongest partnerships can fall apart. Most partners were never taught how to intentionally design a partnership that can evolve as the business grows. In this episode, Liz Faircloth and Andresa Guidelli break down what actually sustains a successful long-term business partnership.Drawing on their experience as co-founders and years of working with other high-level partners, they explore how to leverage differences rather than resist them, how to create alignment before conflict arises, and how intentional relationship-building supports better business outcomes. You’ll walk away with a clearer framework for structuring communication, navigating visionary–integrator dynamics, and building a partnership that grows strength, trust, and capacity over time.What to listen for:Shared vision and chemistry are only the starting point; clearly defined roles and differences can become a strategic advantage rather than a source of friction. (01:34)How visionaries can prioritize ideas with clarity, navigate integrator pushback productively, and create forward momentum without power struggles. (04:07)How building the relationship before formalizing the partnership creates stronger alignment around values, work ethic, and expectations, reducing friction later. (07:54)Using recurring strategic meetings to create business alignment, relational health, and personal growth, and how to address challenges to move shared goals forward. (11:40)Why partnerships can only grow as much as the people in them, and how personal development supports healthier decision-making, communication, and long-term sustainability. (17:30)Want to learn more about partnerships?We are hosting an in-person Partnerships Pop Up in NYC for real estate investors who want a clear, repeatable framework to evaluate, structure, and strengthen partnerships as they grow their portfolio.This event is ideal for you if:You are considering partnerships for the first time and want clarity before committingYou are already in a partnership and want cleaner roles and decision-makingYou are both business and life partners, and want to protect your relationship while building togetherWe are also honored to collaborate with Kass and Mike Lazerow. They are business and life partners who navigated the dot-com crash, bankruptcy, and the $745 million sale of Buddy Media to Salesforce, all while raising three kids and supporting founders as investors and advisors.In this candid conversation, they will share the operating rules that protect trust under pressure, including how they handle disagreements, set boundaries between work and life, and stay aligned through intense growth seasons.This is an interactive experience (especially powerful if both partners attend) where you will leave with clarity and practical frameworks you can apply immediately to build a lasting partnership.February 27th, 2026 From 1 to 6 pm ESTJoin here: https://therealestateinvesther.com/investher-popup-nyc ***InvestHER® CommunityAchieve Financial Freedom: Build a Life on Your Terms with a Community of Driven Women InvestorsInvestHER Assessment: Take this 5-minute quiz to determine where you are in your investment journey and receive a custom roadmap with practical steps you can start taking today. Start here: https://d90bdsg67z0.typeform.com/to/LQEgbB3MLive Trainings: You don’t need to know all the steps to take the next step. During our virtual events, we focus on the 3-Step InvestHER Formula, giving you the must-know insights so you can take action with confidence. Register here: https://therealestateinvesther.com/trainingsInvestHER CON: The #1 premier conference for women in real estate. It’s time to invest intentionally so every decision you make builds cash flow and buys back your time. Register now! https://investhercon.therealestateinvesther.com/STRIVE Mentorship Program: The Support System for Women Real Estate Investors. You’ve proven you can grow on your own. Now choose who you’ll achieve financial freedom with and build life on your own terms. Apply here » https://mentorship.therealestateinvesther.com/Need help? Submit a support ticket here:https://share.hsforms.com/1eH2kI0p2QFat8rsY6FcFdQdi2j2See you in the arena!Liz + Andresa
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    28 min
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