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The Productive Freelancer

The Productive Freelancer

Di: Lauren Kirsty Gouws
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Time management, productivity, freelancing, systems, and practical advice to help you build a simpler, more profitable freelance business.© 2026 The Productive Freelancer Economia
Episodi
  • My Hybrid Paper and Digital Productivity System

    My Hybrid Paper and Digital Productivity System
    Oct 22 2026

    My entire business runs online, but I still LOVE writing things down on paper. For years, I couldn't work out how to use both without duplicating everything or abandoning one system for the other.

    I think I've finally figured it out.

    In Episode 12 of The Productive Freelancer, I'm sharing how I combine my digital calendar, paper diary, Notion, and Todoist to organise my client work, content, and everything else life expects me to somehow fit into a week.

    I'll walk you through how I use my diary to check my actual capacity before promising a client a deadline, why I stopped putting every individual task into my calendar, and the four-column paper brainstorm I use to plan the week ahead.

    There's also a practical challenge to help you try this yourself. A cheap notebook will do, although if unnecessarily beautiful stationery makes you happy, I fully support your decision.

    🎁 Download the free Focus Window System Guide and explore private coaching:

    www.theproductivefreelancer.com

    For more on setting up your Focus Windows, listen to Episode 4: The Focus Window System: How to Plan Your Day Around Real Life.

    The Productive Freelancer helps freelancers, solopreneurs, and small business owners manage their time, work more productively, deliver better work, and build sustainable businesses around real life.

    🎙️ Got a question you'd like answered on a future episode?

    Email me at lauren@lkmcreative.com. I may feature your question in a future episode!

    🎁 FREE DOWNLOADS + PRIVATE COACHING:

    https://www.theproductivefreelancer.com/

    📺 WATCH ON YOUTUBE:

    https://www.youtube.com/@productivefreelancerpodcast

    💌 JOIN MY NEWSLETTER:

    www.lkmcreative.substack.com

    🎧 LISTEN ON YOUR PREFERRED PODCAST APP:

    https://theproductivefreelancer.podbean.com

    💼 CONNECT ON LINKEDIN:

    https://www.linkedin.com/in/laurengouws

    📸 FOLLOW ON INSTAGRAM:

    https://www.instagram.com/the_productive_freelancer/

    🎥 FOLLOW ON TIKTOK:

    https://www.tiktok.com/@theproductivefreelancer

    💻 FACEBOOK:

    https://www.facebook.com/TheProductiveFreelancer
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    12 min
  • How to Find Freelance Clients: LinkedIn, Referrals, and Repeat Business

    How to Find Freelance Clients: LinkedIn, Referrals, and Repeat Business
    Oct 15 2026

    Download my free LinkedIn Strategy Playbook:

    www.TheProductiveFreelancer.com

    Drowning in deadlines one month, wondering where your next client will come from the next? Ah, the joys of freelancing.

    In this episode of The Productive Freelancer, I’m sharing practical ways to build a healthier client pipeline, drawing on over 11 years of running my own freelance business. We’ll cover reconnecting with previous clients, finding opportunities on LinkedIn, posting content that shows what you can do, and asking for referrals.

    I also talk through how to approach potential clients without sending those awful sales pitches we all delete, plus a simple way to keep track of your conversations and follow-ups.

    Your productivity challenge: set aside 15-20 minutes each weekday to market your business, even when you’re busy. Choose one manageable task and start making business development part of your routine.

    Download my free LinkedIn Strategy Playbook:

    www.TheProductiveFreelancer.com

    The Productive Freelancer helps freelancers, solopreneurs, and small business owners manage their time, work more productively, deliver better work, and build sustainable businesses around real life.

    🎙️ Got a question you'd like answered on a future episode?

    Email me at lauren@lkmcreative.com. I may feature your question in a future episode!

    🎁 FREE DOWNLOADS + PRIVATE COACHING:

    https://www.theproductivefreelancer.com/

    📺 WATCH ON YOUTUBE:

    https://www.youtube.com/@productivefreelancerpodcast

    💌 JOIN MY NEWSLETTER:

    www.lkmcreative.substack.com

    🎧 LISTEN ON YOUR PREFERRED PODCAST APP:

    https://theproductivefreelancer.podbean.com

    💼 CONNECT ON LINKEDIN:

    https://www.linkedin.com/in/laurengouws

    📸 FOLLOW ON INSTAGRAM:

    https://www.instagram.com/the_productive_freelancer/

    🎥 FOLLOW ON TIKTOK:

    https://www.tiktok.com/@theproductivefreelancer

    💻 FACEBOOK:

    https://www.facebook.com/TheProductiveFreelancer
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    15 min
  • How to Build a Sustainable Freelance Business in the Age of AI | Lizzie Davey

    How to Build a Sustainable Freelance Business in the Age of AI | Lizzie Davey
    Oct 6 2026
    What happens when your clients decide they can replace you with AI? In Lizzie Davey's case, three of them eventually came back. In Episode 10 of The Productive Freelancer, I'm joined by freelance writer, Freelance Magic founder, and creator of the Friday Freelance Tips newsletter, Lizzie Davey. Lizzie has spent more than a decade building a freelance writing business, working with SaaS and ecommerce brands including Shopify and Klaviyo. She's also built an audience of over 19,000 followers on LinkedIn by sharing the good, the bad, and the very real behind-the-scenes reality of freelancing. We talk about how Lizzie moved from scrambling from project to project to building a sustainable roster of long-term clients, why relationships have become one of the most important parts of her business, and how she turns one-off projects into ongoing opportunities. We also dig into LinkedIn, referrals, the rise of AI, and why Lizzie believes people are becoming increasingly tired of generic AI-generated content. And because this is The Productive Freelancer, we get into what her working week actually looks like too: protecting her best writing hours, knowing her capacity, setting boundaries around evenings and weekends, fitting business growth around paying client work, and accepting that sometimes productivity simply means reprioritising. In this episode: Why relationships are everything in freelancingHow to turn one-off clients into repeat clientsHow Lizzie keeps her network warm even when business is busyWhat helped her grow an audience of over 19,000 people on LinkedInWhy other freelancers can be one of your best sources of referralsWhat happened when several of her clients left to experiment with AIWhy those clients ultimately came backWhat human writers can bring to content that AI can't replicateHow Lizzie organises client work, content, admin, and business growthThe "block method" she uses to understand her monthly capacityWhy she no longer works evenings or weekendsWhat overwhelmed freelancers should stop trying to do all at once If freelancing currently feels unpredictable, exhausting, or like you're constantly starting again from zero, this conversation is packed with practical ideas you can start applying to your own business - today! CHAPTERS: 00:00 Meet Lizzie Davey 01:16 How Lizzie became a freelance writer 03:47 From freelancing to a sustainable business 04:11 How to build a steady roster of clients 06:02 Turning one-off projects into repeat work 06:54 The networking habit that prevents feast or famine 07:39 How Lizzie grew to nearly 19K LinkedIn followers 13:15 Creating content for freelancers AND potential clients 15:09 What happened when clients replaced Lizzie with AI 18:43 What human writers can do that AI can't 22:46 How Lizzie organises client work, content and admin 24:31 Reprioritising when your week gets too busy 26:44 Boundaries, capacity and avoiding freelance burnout 29:50 What struggling freelancers should focus on first 31:42 Where to find Lizzie ********** The Productive Freelancer helps freelancers, solopreneurs, and small business owners manage their time, work more productively, deliver better work, and build sustainable businesses around real life. 🎙️ Got a question you'd like answered on a future episode? Email me at lauren@lkmcreative.com. I may feature your question in a future episode! 🎁 FREE DOWNLOADS + PRIVATE COACHING: https://www.theproductivefreelancer.com/ 🎧 LISTEN ON YOUR PREFERRED PODCAST APP: https://theproductivefreelancer.podbean.com 📺 WATCH ON YOUTUBE: https://www.youtube.com/@productivefreelancerpodcast 💌 JOIN MY NEWSLETTER: www.lkmcreative.substack.com 💼 CONNECT ON LINKEDIN: https://www.linkedin.com/in/laurengouws 📸 FOLLOW ON INSTAGRAM: https://www.instagram.com/the_productive_freelancer/ 🎥 FOLLOW ON TIKTOK: https://www.tiktok.com/@theproductivefreelancer 💻 FACEBOOK: https://www.facebook.com/TheProductiveFreelancer
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    33 min
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