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The Power of Soft Skills in Sales

The Power of Soft Skills in Sales

Di: Evgeniy Kharam
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A proposito di questo titolo

"From Tech to Trust: The Power of Soft Skills in Sales" is a podcast that dives deep into the transformative impact of soft skills in the world of technical sales. Hosted by Evgeniy Kharam, the show brings together thought leaders, industry experts, and sales professionals to discuss how mastering soft skills can enhance communication, build stronger relationships, and ultimately drive sales success. Inspired by Evgeniy's book Architecting Success: The Art of Soft Skills in Technical Sales, this podcast serves as a valuable resource for sales professionals, founders, and anyone looking to unlock their full potential in the business world. Tune in to learn actionable insights and strategies that will help you navigate the ever-evolving landscape of sales with confidence and trust.Copyright 2025 Evgeniy Kharam Arte Economia Storia e critica della letteratura Successo personale Sviluppo personale
  • From Compliance to Communication: Building Trust in Cybersecurity with George Plytas
    Jul 25 2025

    In this episode of From Tech to Trust, Evgeniy sits down with cybersecurity veteran George Plytas for a candid discussion on soft skills, trust, and communication in high-stakes environments. With over 25 years of experience helping organizations navigate compliance, George shares his perspective on why technical skills aren’t enough—and how the way you communicate can make or break a career.

    From building trust with executives and technical teams to using analogies that actually land, George offers practical advice for professionals looking to sharpen their soft skills and lead with clarity.


    Plus: George turns the spotlight on Evgeniy with a personal story that proves soft skills can leave a lasting impact—even a decade later.

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    30 min
  • Neurodiversity and Soft Skills: Navigating Sales and Communication with Autism
    Jul 2 2025

    In this episode of The Power of Soft Skills in Sales, host Evgeniy Kharam sits down with Brian Laing, a cybersecurity veteran and high-functioning autistic professional, to explore the unique intersection of neurodiversity and soft skills in business.

    Brian shares his personal journey—from technical roles and partnerships to navigating communication challenges in professional settings. He breaks down what "masking" means, why social environments can be overwhelming, and how he’s learned to build relationships through self-awareness and adaptation.

    This episode is essential listening for anyone in sales, leadership, or people-facing roles who want to better understand how neurodivergent individuals navigate communication—and how we can all become more inclusive and effective communicators.

    Topics Covered:

    • What soft skills mean for someone with autism
    • The concept of masking and its emotional impact
    • Practical strategies for improving communication
    • Why empathy and literal language matter
    • Building professional relationships as a neurodivergent person
    • How companies and individuals can be more inclusive

    🔔 Subscribe and tune in for real stories, powerful lessons, and human connection through the lens of soft skills.

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    40 min
  • Building Trust in Cybersecurity: Soft Skills for Lasting Success
    Mar 17 2025

    In this episode of From Tech to Trust: The Power of Soft Skills in Tech, host Evgeniy Kharam sits down with Dan Lohrmann, a seasoned cybersecurity expert with over 30 years of experience in the industry. Dan has held pivotal roles with major organizations such as the NSA, Lockheed Martin, ManTech, and the state of Michigan, where he served as the CIO, CISO, CTO and CSO.

    Throughout the conversation, Dan shares valuable insights from his extensive career, highlighting the critical role of trust and relationships in the cybersecurity field. He discusses how effective communication, personal connections, and understanding the challenges faced by others are essential for success in this rapidly evolving industry.

    Dan also offers advice on adapting to virtual meetings, maintaining a mindset of curiosity, and staying updated with industry trends. He emphasizes the importance of lifelong learning, particularly for newcomers to cybersecurity, and the power of personal growth in navigating this ever-changing field.

    Whether you're an aspiring cybersecurity professional or a seasoned expert, this episode is packed with actionable advice and insights that emphasize the human side of technology. Tune in to hear Dan's take on building meaningful relationships and mastering soft skills in the cybersecurity industry.

    Key Takeaways:

    • The importance of trust and relationship-building in cybersecurity
    • Effective communication as a core soft skill in tech
    • The need for adaptability in virtual work environments
    • The value of continuous learning and staying updated with industry trends
    • Advice for newcomers to the cybersecurity field

    Don't miss this enlightening conversation that underscores the powerful intersection of soft skills and technical expertise!

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    25 min
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