The PM in the Codebase (BIF Ep 7)
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Mike recently got access to Claude Code at work — and as a non-engineer, he's been using it in ways nobody expected. In this episode, Mike and Joe break down what happens when a PM starts interrogating the codebase, from learning how systems actually work to catching years of organizational mythology that turned out to be wrong. They explore practical use cases for non-technical folks — market research, data access, UI mockups — and get into the weeds on Mermaid diagrams, hallucination strategies, and sub-agents. They also both happen to be starting AI Guilds at their respective companies, and have a lot to say about why bottom-up beats top-down when it comes to AI adoption.
00:00 Intro & The Flowchart Problem01:29 Mike Gets Claude Code Access06:45 Use Cases for Non-Engineers09:30 Market Research & Data Science with AI Agents11:25 Read-Only Database Access: What's Safe?13:00 Two Challenges: Threading & Hallucination15:25 How to Pressure-Test AI Answers17:45 Mermaid Diagrams Explained21:44 Mermaid in Notion23:49 Building an AI Guild at Work28:46 Sub-Agents & Avoiding Hallucination30:23 Wrap Up & What's Next