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The Obvious Myth

The Obvious Myth

Di: SARA
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This is the Obvious Myth - for anyone who's ever felt like their business should be performing better than it is, and suspected the answer wasn't more leads.


If leads are coming in and results still feel harder than they should be, you've already met the myth this show is built to bust: that growth problems are front-of-funnel problems. They almost never are. The Obvious Myth is a solo video podcast for founders and operators who've solved for demand and are still wondering why the business isn't performing the way it should. Each episode takes one specific, relatable story — a viral order spike, a CRM nobody trusts, a founder who wouldn't accept a plane until he understood why it failed its own tests — and uses it to expose the mid-funnel system problem hiding underneath. Season 1 follows Claire and Jamie's business from its first messy map to a fully rebuilt system, alongside a handful of founders and operators with problems that follow the same patterns. By the finale, ten myths resolve into one repeatable method — Clarify, Organize, Route, Expand — for building a business that can grow without its founder being the ceiling.

© 2026 The Obvious Myth Arte
Episodi
  • The Follow-Up Myth: If My Team Knows It, the Business Knows It

    The Follow-Up Myth: If My Team Knows It, the Business Knows It
    Oct 5 2026

    The Follow-Up Myth: If My Team Knows It, the Business Knows It

    A sales team knew exactly when every client's budget window opened — until the one person who held all of it in her head left the company. Sara digs into what happens when critical business knowledge lives in a person instead of a system, and why that's a ceiling every founder eventually runs into.

    Resources

    🔗 Take the Revenue Leak Quick Check — https://form.jotform.com/262257055455055
    A 5-minute self-assessment that shows you exactly where your system is losing revenue. (This is the foundation for everything we cover in the show.)

    📧 Get episodes in your inbox — Subscribe to stay updated when new episodes drop, plus insights on revenue operations.

    Sara Robinson, MBA
    Digital Revenue Operations Consultant

    Helping founders fix the systems underneath their growth — so demand compounds instead of overwhelming.

    sararobinson.mba | hello@sararobinson.mba
    Mostra di più Mostra meno
    9 min
  • The Tools Myth: A Better CRM Won't Fix an Adoption Problem

    The Tools Myth: A Better CRM Won't Fix an Adoption Problem
    Sep 28 2026

    The Tools Myth: A Better CRM Won't Fix an Adoption Problem

    A team with long sales cycles and high-stakes renewals decides their CRM is the problem. They replace it. Six months later, nobody's using the new one either. Sara explains why tools reflect process instead of creating it — and why buying new software rarely solves a problem that was never about the software.

    Resources

    🔗 Take the Revenue Leak Quick Check — https://form.jotform.com/262257055455055
    A 5-minute self-assessment that shows you exactly where your system is losing revenue. (This is the foundation for everything we cover in the show.)

    📧 Get episodes in your inbox — Subscribe to stay updated when new episodes drop, plus insights on revenue operations.

    Sara Robinson, MBA
    Digital Revenue Operations Consultant

    Helping founders fix the systems underneath their growth — so demand compounds instead of overwhelming.

    sararobinson.mba | hello@sararobinson.mba
    Mostra di più Mostra meno
    5 min
  • The Governance Myth: One System Will Give Us One Source of Truth

    The Governance Myth: One System Will Give Us One Source of Truth
    Sep 21 2026

    The Governance Myth: One System Will Give Us One Source of Truth

    Eight years, one CRM, tens of thousands of records nobody could fully trust. Putting everyone in the same system was supposed to fix that — it didn't, because nobody had ever defined the rules. Sara introduces Jamie's first project inside Claire's business, and the unglamorous foundation work that has to happen before anything else can.


    Resources

    🔗 Take the Revenue Leak Quick Check — https://form.jotform.com/262257055455055
    A 5-minute self-assessment that shows you exactly where your system is losing revenue. (This is the foundation for everything we cover in the show.)

    📧 Get episodes in your inbox — Subscribe to stay updated when new episodes drop, plus insights on revenue operations.

    Sara Robinson, MBA
    Digital Revenue Operations Consultant

    Helping founders fix the systems underneath their growth — so demand compounds instead of overwhelming.

    sararobinson.mba | hello@sararobinson.mba
    Mostra di più Mostra meno
    8 min
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