What happens when a board-certified physician gets fed up with disconnected practice management systems? She builds something revolutionary.

Dr. Ronya Green runs a thriving concierge practice in Middle Tennessee, but when she started her private practice, she hit a wall: CRMs, calendars, and EMR systems that didn't talk to each other. Frustrated by duplicative admin work and fragmented patient data, she did what most doctors don't—she built her own solution.

The result? Care Nexus—a fully customized, HIPAA-compliant practice management system built on HighLevel and The Marketer's Toolkit that unifies marketing, patient care, prescribing automations, data tracking, and practice workflows in one powerful platform.

IN THIS EPISODE, DR. GREEN REVEALS:

✅ How she transformed HighLevel into a clinical powerhouse with full HIPAA compliance
✅ Custom workflows that automate patient notes, post-visit education, and Google review requests
✅ Success story: how a surgeon uses custom surveys to track patient data for pharmaceutical partnerships
✅ Why traditional EMR systems fragment information (and how Care Nexus solves this)
✅ The biggest mistake medical providers make when starting a practice
✅ Her advice for agency owners: master ONE thing at a time before expanding
✅ How The Marketer's Toolkit enables customizations impossible in vanilla HighLevel

Whether you're a therapist, physician, med spa owner, chiropractor, or cash-based provider looking to streamline your practice—or an agency owner serving medical clients—this conversation will transform how you think about practice management technology.

EPISODE TIMESTAMPS:
[00:08] Meet Dr. Ronya Green
[02:17] From physician to SaaS founder: the marketing learning curve
[04:10] Building Care Nexus: one solution for everything
[05:05] The power of customization with The Marketer's Toolkit
[06:59] Success story: surgeon tracks patient data with custom surveys
[08:52] Live demo: inside the Care Nexus system
[12:31] Advice for agency owners: master one thing at a time
[15:38] Real branding solves problems

CONNECT WITH DR. RONYA GREEN:
Care Nexus: https://www.carenexus.com/

RESOURCES MENTIONED:
The Marketer's Toolkit: https://themarketerstoolkit.com

ABOUT THE MARKETER'S TOOLKIT:
Tom Bristol is the creator and driving force behind The Marketer's Toolkit, a platform trusted by more than a thousand agencies who want systems that actually work. He's known for cutting through noise and building tools that solve real problems, not just make things look pretty. Under his leadership, MTK has become the must-have add-on for agencies who want cleaner workflows, smarter client experiences, and customization HighLevel simply can't deliver on its own. Tom keeps the focus on clarity, usability, and giving agencies the power to scale without chaos. His approach is practical, fast-moving, and impact-driven—which is why so many agency owners treat MTK as their secret weapon for delivering better work with less friction.

ABOUT THE HOST:
Virginia Scheuer is an Alignment Coach and the founder of Soulpreneurs Association, and the creative force behind SoulCast Studios and SoulSoftware. She is a longtime champion of The Marketer's Toolkit, where she also contributes as a creation artist and collaborator. Virginia hosts the In the Spotlight Series, showcasing innovators who are building industry-specific solutions on HighLevel and reshaping what's possible for modern agencies.

HighLevel, GoHighLevel, HIPAA compliance, medical practice management, healthcare CRM, concierge medicine, practice automation, EMR alternative, med spa software, therapy practice management, chiropractor CRM, cash-based practice, healthcare SaaS, patient management system, medical office automation, HighLevel customization, Care Nexus, Dr Ronya Green, Virginia Scheuer, Marketer's Toolkit, Tom Bristol

From Military to Teacher to Six-Figure HighLevel Developer: Jacob Radcliffe's Blueprint

What happens when a K-5 tech teacher discovers HighLevel and feels divinely led to dive in headfirst? You get Jacob Radcliffe—one of the quietest, most brilliant builders in the HighLevel ecosystem, and the mind behind countless systems running major white label brands.

Jacob's path is anything but traditional. Military vet. Elementary school teacher. Self-taught programmer. HighLevel Developer Partner. Head of Engineering at Skipio. And oh yeah—he was making more as a HighLevel affiliate than as a full-time teacher, all while doing consulting work on lunch breaks and after hours.

In this episode, Jacob opens up his entire playbook:

✅ How he discovered HighLevel through a cousin's post and knew instantly he had to go all-in
✅ Why he chose the "build & leave" consultant model instead of running a full-service agency
✅ How the HighLevel affiliate program's 40% recurring commission changed his family's life
✅ Using AI 3-4 years ago as a personal teacher to compress his learning curve
✅ Building low-code tools on Make, Zapier & Pabbly that eventually became his software company
✅ Why The Marketer's Toolkit saves him massive development time on every build
✅ How he embeds his own custom apps inside The Toolkit to deliver premium solutions faster
✅ The difference between being a marketing automation CONSULTANT vs running an AGENCY
✅ Why he doesn't manage clients—he builds, collects the affiliate, and moves on

This is NOT a hype episode. Jacob gets honest about the realities of scaling, the power of catching the wave at the right time, and why tools like The Marketer's Toolkit are non-negotiables for developers who want to deliver faster and charge more.

If you're a consultant, developer, or agency owner in the HighLevel space—or if you're thinking about jumping in—this conversation will shift how you think about positioning, business models, and building a six-figure income without burning out.

Want to build like Jacob?

Check out The Marketer's Toolkit at https://themarketerstoolkit.com

Created by Tom Bristol, The Marketer's Toolkit is the developer's dream for anyone serious about HighLevel. It's trusted by 1,000+ agencies and consultants to unlock advanced customizations, embed custom apps, and transform standard HighLevel setups into white-label powerhouses.

✨ Custom UI components (buttons, modals, sliders, flyout menus)
✨ Advanced workflows and pre-built automations
✨ Interface customization (rename features, hide sections, add menus)
✨ Developer-friendly embedding for custom apps
✨ Tools that let you make HighLevel TRULY yours

Stop reinventing the wheel. Let The Marketer's Toolkit handle the heavy lifting so you can focus on high-value builds and premium clients.

Mentioned in this episode:

• HighLevel Affiliate Program (40% recurring commission)
• HighLevel Developer Partner Program
• The Marketer's Toolkit by Tom Bristol
• Marketing Automation Consultant vs Agency Model
• Custom App Development with HighLevel
• Curated Services & Curated Apps
• Skipio (text messaging & voice AI platform)
• Make, Zapier & Pabbly Integrations

About Jacob Radcliffe: Jacob is the owner of Curated Services (consulting) and Curated Apps (software development), and serves as Head of Engineering at Skipio. A HighLevel Developer Partner for 3+ years, Jacob has built systems for major white label brands and powerhouse agencies across countless industries. His journey from K-5 teacher to leading engineering teams is proof that you don't need a traditional path to build an incredible career in this space.

About The Marketer's Toolkit In The Spotlight Series: Hosted by Virginia Scheuer, this series showcases the brilliant builders, developers, and consultants behind some of HighLevel's most impressive systems. These aren't your typical "guru" interviews—they're deep dives into real strategies, real builds, and real businesses that are thriving in the HighLevel ecosystem.

Subscribe for more builder stories, HighLevel strategies, and toolkit deep dives!

#HighLevel #GoHighLevel #MarketingAutomation #TheMarketersToolkit #AffiliateMarketing #ConsultantLife #SaaS #WhiteLabel #AIAutomation #Entrepreneurship

Why functionality beats flashy dashboards for agency growth with GoHighLevel + the Marketer’s Toolkit.

In this episode of In The Spotlight, Virginia sits down with Charles Higgins, a CRM veteran with over 20 years of experience in the automotive world (Ford, Toyota, Cox Automotive). From Rolodexes to SaaS, Charles has seen every stage of CRM evolution — and now he’s helping agencies and entrepreneurs unlock the full potential of GoHighLevel with the Marketer’s Toolkit.

Charles reveals why functionality matters more than flashy dashboards, how the Marketer’s Toolkit bridges usability gaps, and why true vendor partnerships (not just tools) are the key to scaling successfully.

✨ What you’ll hear in this episode:

• The evolution of CRMs from automotive to SaaS
• Why Charles chose GoHighLevel in 2019 and never looked back
• His favorite Marketer’s Toolkit features: header buttons, iFrames, collapsible columns, announcements, and more
• The difference between a vendor and a vendor partner — and why it matters for agencies
• Real-world usability tips that keep clients happy and subscribed month after month
• The power of the Marketer’s Toolkit community and Tom’s commitment to supporting agencies

If you’re an agency owner, SaaSpreneur, or HighLevel user, this episode is packed with actionable insights to help you scale smarter, not flashier.

👉 Don’t forget to subscribe for more In The Spotlight interviews with top agency leaders and HighLevel innovators.

💡 Learn more at themarketerstoolkit.com

⏱️ Episode Timestamps

• [00:00] Welcome & introduction of Charles Higgins
• [01:06] How Charles discovered the Marketer’s Toolkit
• [02:32] From automotive CRMs to GoHighLevel — 20 years of lessons
• [03:17] First impressions of HighLevel in 2019
• [04:21] Making SaaS scalable for small businesses
• [05:09] The Toolkit feature that won him over
• [06:02] Vendor vs. vendor partner — what agencies need to know
• [07:20] Why usability matters more than looks
• [08:12] Favorite feature: header buttons & new header folders
• [10:22] Pop-up iFrames, knowledge centers & client portals
• [11:34] Running a changelog & uptime monitor inside HighLevel
• [12:30] Using the Toolkit for offers & customizations
• [13:19] Collapsible columns, drag-and-drop, and minimal UI
• [14:33] Why the Toolkit adapts faster than custom code
• [15:18] Service + support: why agencies stick around
• [16:11] Running NPS surveys & feature requests with Toolkit
• [17:22] New announcements feature in action
• [18:02] Advice for Toolkit newbies: prioritize functionality
• [19:28] Little features that make a huge difference
• [21:03] Why functionality always beats flash
• [21:48] Closing thoughts + the power of the Toolkit community