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The Leadline

The Leadline

Di: Mandee Flanders
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A proposito di questo titolo

 At The Leadline, we believe that running your horse business should feel less like a chore and more like the life you’ve always dreamed of. Join host Mandee Flanders as she teaches how to get your horse business out of “hobby mode” and into “profit mode”. You’ll hear stories from some of the most successful and innovative equine entrepreneurs in the industry as they offer an inside look into their experiences and share how you can increase your productivity, improve your marketing skills, manage your money, and more! Subscribe to The Leadline podcast today and begin taking steps towards building your dream business.© 2023 The Leadline Economia Gestione e leadership Leadership Marketing Marketing e vendite
Episodi
  • Reinventing the Equestrian Fitness Game with Ifa Simmonds

    Reinventing the Equestrian Fitness Game with Ifa Simmonds
    Sep 12 2023

    #59 - A health and wellness devotee from his formative years, Ifa Simmonds’s passion for fitness along with an interest in equestrianism was ignited in a small fitness studio in New Jersey. This passion propelled him to create the Equestrian Fitness Academy, an innovative online digital platform dedicated to meeting the fitness needs of riders. 

    CONNECT WITH IFA SIMMONDS:

    + Website
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    + Facebook

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    30 min
  • Find the Perfect Assistant for Your Horse Business with Tista Wicklow

    Find the Perfect Assistant for Your Horse Business with Tista Wicklow
    Sep 12 2023

    #58 - If you're feeling overwhelmed and frustrated because you can't find the right assistant for your equestrian small business, you are not alone! 

    In this episode, Tista Wicklow (The Equestrian Assistant) will help you:

    • Delve into the immense value that delegation brings to the table 
    • Learn how to find an assistant who complements and enhances your team
    • Better understand Standard Operating Procedures (SOPs) and why you need them

    HIGHLIGHTS:

    00:01:18 - What does an equestrian business assistant do?

    00:04:28 - Challenges of delegation for equestrian entrepreneurs

    00:06:00 - Steps to hiring the right assistant

    00:13:10 - Don't Be Afraid to Part Ways

    00:23:01 - Creating Standard Operating Procedures (SOPs)

    CONNECT WITH TISTA WICKLOW:

    + Website
    + Instagram
    + Facebook

    FOLLOW THE LEADLINE PODCAST:

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    + YouTube

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    26 min
  • How to Create Amazing Videos for Your Equestrian Audience with Jarred Goeckeler

    How to Create Amazing Videos for Your Equestrian Audience with Jarred Goeckeler
    Jun 7 2023

    #57 - In today's dynamic digital landscape, video has emerged as the ultimate gateway to brand discovery. As millions immerse themselves in the realm of TikTok, Instagram, and YouTube, new favorite brands are born, capturing the hearts of eager consumers.  Are you ready to harness this transformative power and skyrocket your equine business to unparalleled heights? Meet Jarred Goeckeler, the visionary force behind HD360 Productions, as he joins The Leadline Podcast to divulge his top video marketing strategies for horse business owners. From crafting simple video content to magnetizing customers, he's got you covered!

    WHAT YOU'LL LEARN:

    00:00:39 - Why Video is Important for Equestrian Entrepreneurs

    00:04:53 - Creating Engaging Video Content

    00:11:10 - Getting Ready to Hit Record

    00:13:12 - Importance of Lighting and Movement

    00:15:13 - Editing Video Content on Mobile Devices

    00:19:24 - The Importance of Testimonial Videos

    00:24:47 - Creating a Conversational Environment

    00:32:01 - DIY vs. Professional Video Production

    For complete show notes and additional resource links related to this episode, visit theleadlinepodcast.com/57.


    CONNECT WITH JARRED GOECKELER:

    + Website
    + Instagram
    + Facebook

    FOLLOW THE LEADLINE PODCAST:

    + Website
    + Instagram
    + YouTube

    Support the show
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    36 min
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