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Fuel costs get all the attention, but the bigger leak for many fleets is the daily grind of getting fuel. Franchise owner consultants Kathryn and Morgan sit down with Corey Albertson, founder of Wet Fuel, to unpack a modern mobile diesel fuel delivery model that shows up at night, fuels trucks and equipment on-site, and sends crews straight to work the next morning. When you eliminate 20 to 30 minutes per truck per day, the impact on labor, uptime, and production can be massive.

Corey shares how his Army background in fuel planning, logistics, and readiness shaped the way he thinks about routing, dispatch, and “no-fail mission” service, especially for industrial customers like construction projects, data centers, and critical generator operations. We also get specific about how the trucks are configured for on-road diesel, off-road dyed diesel, and DEF delivery, and why thoughtful compartment design improves delivery efficiency.

We dig into the franchise opportunity too: what year one can look like with low staffing, how owners ramp up sales in the first 30 to 60 days, and what separates top territories from struggling ones. Corey also explains why Wet Fuel teams up with strong distributors instead of racing to the bottom on price, plus how new tech and itemized reporting help customers forecast fuel usage and verify every delivery.

If you’re curious about on-site fueling, fleet fueling efficiency, and building a B2B service business with real recurring demand, this conversation is for you. Subscribe, share this with a friend who runs a fleet, and leave a review so more operators can find the show.

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One of Gorilla's franchisees runs his entire business from a cruise ship in Greece — nine vans, all from his phone. That's not a gimmick. It's the model.

This week the team sits down with Andrew Edwards, owner of Gorilla Property Services, to break down what might be the most overlooked home services franchise in the market: a high-tech, 100% mobile exterior cleaning and maintenance brand built on B2C and B2B recurring revenue.

Gorilla bundles eight essential services — pressure washing, window and gutter cleaning, roof cleaning, dryer vent cleaning, graffiti and snow removal — into a single "one call" relationship, much of it required by insurance carriers and local bylaws. That's demand that doesn't disappear in a downturn.

Andrew is the rare franchisor who's actually been a franchisee — he built and sold a business before reshaping Gorilla into a system designed to make owners better operators, not buy them a job.

In this episode:

• The proprietary, AI-powered CRM (Gorilla Pro) that runs the whole business from a phone
• Why recurring revenue made Jack & Jill's Pinks exit sell for ~10x net
• The B2B vs. B2C cash-flow balance every home services owner needs to understand
• Why this model is largely insulated from AI disruption
• Realistic numbers: per Gorilla's Item 19, Canadian franchisees averaged $666,233 in revenue and $162,388 in net income (Jan–Dec 2024) at a 49% gross margin. U.S. results may differ — see the FDD.

Low investment, highly scalable, home-based, and VetFran-approved. If you've been waiting on BizBuySell for the "perfect business," this is the conversation that reframes the math.

Some markets are already gone — Chicago, Tampa, Boca Raton. Check if yours is still open: 👉 https://www.thefranchiseinsiders.com/gorilla-property-services

The Franchise Insiders works with Franchise FastLane on Gorilla Property Services development. Territory availability and investment details subject to change. This is not an offer to sell a franchise.

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Most people exploring franchise ownership are looking in the same places:

HVAC. Plumbing. Restaurants.

The problem?
That’s where everyone else is looking too.

Meanwhile, there’s a $146 billion industry hiding in plain sight—fragmented, high demand, and built around a better customer experience.

In this episode, we break down one of the most overlooked models in franchising:

• Why the flooring space continues to attract new franchise owners
• How a mobile showroom model changes the traditional retail approach
• What makes this a relationship-driven, consultative business
• How franchisees operate without needing prior industry experience
• The role of simple team structure and outsourced installation
• Why customer experience (not just price) is driving growth in this category
• And how this model compares to other popular service franchises people are chasing today

Here’s the truth:
Nobody grows up dreaming of owning a flooring business…

But smart operators aren’t chasing what’s trendy—they’re looking for proven models, strong support, and real demand.

The challenge?
There are dozens of options in every category, and most won’t fit your goals, your market, or your lifestyle.

That’s where guidance matters.

If you’re exploring franchise ownership and want to understand how to evaluate opportunities like this the right way, this episode is a great place to start.

👉 Want help finding a franchise that fits your goals?
Take our free Franchise Analyst: https://thefranchiseanalyst.com/

Or book time with us: https://calendly.com/jack-franchiseinsiders

The Franchise Insiders

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Text: 305-710-0050

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