In this episode, we sit down with Gemma Machon and Michelle Stirling, co-founders of Inuti Interiors, to talk about their journey building a high-end residential interior design studio with a refreshingly thoughtful approach. From landing their very first project through a referral to expanding into project management and commercial work, Gemma and Michelle share how the business has evolved alongside the industry itself.

They discuss their commitment to creating livable, family-friendly spaces that don’t compromise on beauty, the importance of collaboration with clients, and why sustainability sits at the heart of everything they do, from using local materials to consciously avoiding fast-fashion design trends. The conversation also dives into standout projects, including a Grade II listed townhouse in Clifton and a bold maximalist cottage in Wiltshire.

An honest and inspiring look at balancing functionality with aesthetics, this episode is a must-listen for anyone interested in interiors, entrepreneurship, and the future of thoughtful design.

In this episode, we’re joined by Abbie, founder of Parsley & Twine, who shares the heartfelt story behind her luxury silk scarf brand. Inspired by a reflective walk through the Cotswolds on her 26th birthday, Abbie explains how that moment sparked the idea for a brand rooted in craftsmanship, meaning, and timeless design.

Launched in September 2024, Parsley & Twine’s silk scarves are crafted in 18 momme silk, balancing elegance and durability for both urban and rural lifestyles. Abbie talks us through her commitment to quality, slow fashion, and thoughtful production values that sit at the core of everything she creates.

We also explore the brand’s community impact, including Abbie’s decision to donate 5% of every sale to From Me to You, a charity that delivers handwritten letters to people undergoing cancer treatment.

Abbie gives an exclusive preview of the Chelsea collection, launching 3rd February, revealing its intricate designs and historical influences. Looking ahead, she shares plans to expand into clothing while staying true to her ethos of sustainability, intentional growth, and giving back.

A thoughtful and inspiring conversation about building a brand with purpose, creativity, and heart.

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In this episode, Sarah sits down with Rebecca Williams, owner of Aura 10 Head Spa and Hair Treatments, to talk about her journey into holistic hair and scalp care.

Rebecca shares how her own struggle with frizzy, unmanageable hair led her to discover keratin treatments and, ultimately, transform not just her hair but her career. What started as a personal solution evolved into a business focused on treating the scalp as the foundation of healthy hair.

We explore how Aura 10 has grown to include specialist head spa treatments that blend wellness with beauty, why scalp health is so often overlooked, and how Rebecca’s training as a trichologist shapes the way she works with clients. She also talks through the different packages she offers, including in-depth scalp analysis, and how her treatments are designed for both men and women.

Alongside client work, Rebecca is passionate about education. She explains how she uses weekly social media videos to break down myths, share practical advice, and help people better understand how to look after their scalp and hair at home.

A great conversation about expertise, education, and building a business rooted in real experience and results.

In this episode, we sit down with James Petts, founder of Proud Phoenix Club, a powerful mental strength clothing movement born from his personal journey with Crohn’s disease. James shares how his own struggles with health, resilience and self-belief led him to create a brand that stands for courage, authenticity and community.

From hoodies and beanies to purpose-driven product lines, each Proud Phoenix Club item represents a specific mindset and value designed to empower those who wear it. James also opens up about the role of social media in building real connection, using his platform to document the highs and lows of his journey and inspire others to keep going.

With a bold mission to help one million people through his clothing and content, and a commitment to donate 10% of profits to mental health charities, this episode explores the heart behind the brand, the challenges of building a purpose-led business, and what the future holds, including new product lines and collaborations with local businesses to promote mental wellbeing.

A raw, honest and uplifting conversation about turning adversity into impact.

Join us as Hannah Harrison, founder of Roam and Wonder, shares the story behind her luxury walking retreats and growing community walks in the Cotswolds. What began as a side project has become a thriving brand built around nature, connection, and wellbeing.

Hannah talks about the retreats’ premium touches - from beautiful accommodation to private chefs - and the unique mix of people they attract. She also highlights the Roam and Wonder Foundation, which now runs free community walks to make the outdoors more accessible for everyone.

We explore upcoming retreats in Padstow this May and Painswick in February, plus early plans for a potential African Safari experience later in the year.

A warm, thoughtful conversation about slowing down, finding community, and enjoying the world on foot.

In this episode of The Cotswold Collective, we meet Thomas Jeffery, the founder of Cheltenham Chocolates, whose story proves that passion and persistence can shape true craftsmanship. Despite being colourblind and completely self-taught, Tom has built a business renowned for its beautifully balanced, hand-crafted chocolates.

Inspired by patisseries, he began experimenting in his kitchen, creating unique flavours like galangal and honey whiskey, using sustainable ingredients such as Ruby chocolate and local dairy. Tom shares how he prioritises freshness and quality, why his chocolates are designed to be enjoyed within 6–8 weeks, and how his workshops and monthly chocolate club bring people closer to the process. Looking ahead, he’s planning to expand in 2026 to meet growing demand and make his creations even more accessible.

A heartfelt conversation about creativity, local flavour, and following your instincts – one bite at a time

In this episode, Jennifer Susan, founder of Halliesphere, shares the story behind her innovative flower arranging product that’s reshaping sustainable floristry. Drawing inspiration from Victorian design, the Halliesphere replaces traditional materials like foam and chicken wire with a simple, adaptable, and eco-friendly alternative made from 100% recycled acrylic.

Jenny talks about her journey from handcrafting each piece to partnering with a local manufacturer, the growing interest from florists, and her recent success as runner-up in the Sustainability in Floristry Award at the Harrogate Flower Show. She also discusses her plans for expanding into wholesale, events, and workshops to bring her sustainable designs to even more creative hands.

Tune in to hear how innovation, sustainability, and passion for design are helping shape the future of modern floristry.

Episode 1 – From Greenhouses to Growth: The Roots & Seeds Story
In the first episode of The Cotswold Collective Podcast, host Sarah O’Neill sits down with Toby and Sam from Roots & Seeds Kitchen Garden Café to explore how their story began with five greenhouses during lockdown in 2020 and grew into one of the Cotswolds’ most loved food destinations.
They talk about their transition from The Scenic Supper to Roots & Seeds, the importance of community, local produce and sustainable practices, and the reality of balancing family life with running a busy café.
Sarah also dives into their expansion into Gloucester, their commitment to working with local suppliers, and what’s next — from new locations to community events that bring people together through great food and good company.
The Cotswold Collective Podcast shines a light on the people, projects and places shaping life across the Cotswolds.