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The Business of Tarot

The Business of Tarot

Di: Stella Boheme
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The Business of Tarot is where Tarot becomes a real practice, profession, and pathway. Hosted by Stella Boheme—Tarot Entrepreneur and author of Read Like a Queen: Real-Life Insights to SLAY Your Tarot Practice—this podcast explores what it takes to build a sustainable Tarot life. Through conversations with readers, creators, and builders, plus solo reflections, we dive into Tarot as identity, craft, and business. No fluff—just real talk about turning intuition into livelihood.Stella Boheme Spiritualità
  • The Future of Tarot... Looks Fabulous
    Oct 29 2026

    We’ve reached the Season 1 finale of The Business of Tarot Podcast, and what a journey it has been.

    Throughout this season, we’ve explored what it means to build a Tarot business, create meaningful connections, serve clients with integrity, and step into the role of a modern Tarot professional. Through conversations with incredible guests and reflections from my own journey as the Queen of Glam Tarot, one thing has become clear:

    The future of Tarot is not something we simply wait for.

    It is something we create.

    In this finale episode, I reflect on the lessons, conversations, and experiences that shaped Season 1. We’ll explore how Tarot continues to evolve beyond traditional readings into education, coaching, storytelling, community building, and personal transformation.

    And, of course, no finale would be complete without a little Tarot magic.

    I pull cards asking:
    🃏 What is the future of Tarot?
    🃏 What is the future evolution of Queen of Glam Tarot?
    🃏 What wisdom should we carry forward into the next chapter?

    The cards offer insight, reflection, and inspiration as we look ahead at where this incredible practice is going.

    Whether you’re a professional Tarot reader, someone considering building a Tarot business, or simply someone who loves the wisdom and stories found within the cards, this episode is an invitation to dream bigger, create intentionally, and remember that your future is something you help write.

    If this season inspired you, I invite you to continue the conversation. Subscribe to The Business of Tarot Podcast, share this episode with a fellow Tarot enthusiast or aspiring Tarot professional, and connect with Queen of Glam Tarot for readings, workshops, mentorship opportunities, and resources designed to help you deepen your relationship with Tarot.

    Thank you for joining me for Season 1 of The Business of Tarot Podcast. The journey is just beginning.

    And remember...

    The future of Tarot?

    Looks fabulous. 👑✨

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    58 min
  • Now Is the Time to Be Seen with Jenna Matlin
    Oct 22 2026

    At some point in every Tarot reader's journey, a shift occurs.

    Tarot stops being something you study privately and becomes something you share publicly.

    For some, that means reading for friends. For others, it means launching a website, offering professional readings, teaching classes, or building a business. Regardless of how it happens, there comes a moment when being a Tarot reader is no longer just a personal practice—it becomes something visible.

    And that shift changes everything.

    In this episode of The Business of Tarot, I sit down with professional Tarot reader, medium, author, and educator Jenna Matlin for a candid conversation about visibility, professionalism, and what it really means to build a sustainable Tarot practice.

    Together, we explore why visibility becomes such a challenge for so many readers, what professionalism actually looks like in the Tarot industry, and why waiting until you feel "ready" may be one of the biggest obstacles to growth.

    This conversation goes beyond branding, social media, and marketing tactics to examine visibility as a lived professional reality. Whether you're reading for a handful of clients or dreaming of building a full-time Tarot business, there comes a point where your willingness to be seen directly impacts your ability to grow.

    In this episode, we discuss:

    • Why visibility becomes a sticking point for many Tarot readers
    • The transition from private practice to public profession
    • What professionalism means in the Tarot space
    • The business skills that matter beyond reading the cards
    • Visibility as responsibility rather than self-promotion
    • Ethical considerations of public-facing Tarot work
    • Building credibility and trust over time
    • Realistic expectations for growth and audience-building
    • The relationship between visibility, income, and opportunity
    • Why many readers struggle to charge professionally
    • Readiness versus action
    • How confidence is built through experience rather than perfection

    Whether you're just beginning your Tarot journey or looking to grow an existing practice, this episode offers a grounded perspective on what it takes to step forward as a professional.

    Because visibility isn't something that happens after you're ready.

    More often, it's how readiness is built.

    And sometimes the next step in your Tarot business isn't learning another spread, taking another class, or waiting for more confidence.

    Sometimes it's allowing yourself to be seen.

    About Jenna Matlin

    Jenna Matlin has been a full-time tarot professional since 2012. She was named Best Spiritual Advisor by Philadelphia Magazine in 2019 and Best Tarosophist by Tarot Professionals in 2016. She is the author of Will You Give Me a Reading?, the silver COVR award–winning tarot book of 2022. Her next book, The Tarot Book of the Dead, the first to offer a true synthesis of tarot and mediumship — is available for pre-order and ships October 5th. Jenna offers tarot and mediumship sessions virtually or in her Durham, NC office. Find out more at www.jennamatlin.com.----------------

    Connect with Stella and Queen of Glam Tarot:

    • queenofglamtarot.com
    • Book a Tarot reading: queenofglamtarot.com/tarot-readings

    If you enjoyed The Business of Tarot, please subscribe, leave a review, and share this episode with a fellow Tarot reader who’s standing at the edge of visibility and ready to take the next step.

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    56 min
  • The Money Talk (Let’s Make It Weird) with Jaymi Elford
    Oct 15 2026

    Money.

    For something that affects nearly every aspect of running a Tarot business, it's surprisingly difficult to talk about.

    Tarot readers can spend hours discussing intuition, symbolism, spirituality, and personal transformation. But mention pricing, income, profit, or financial goals, and suddenly the conversation gets a lot more uncomfortable.

    In this episode of The Business of Tarot, I sit down with Tarot author, educator, and creator Jaymi Elford for an honest conversation about money, sustainability, and what it really means to build a career in Tarot.

    Together, we explore why money remains such a complex topic within spiritual communities, the beliefs and assumptions many readers carry about charging for their work, and the realities of creating a business that supports both financial stability and personal freedom.

    From pricing and self-worth to abundance thinking, financial planning, and long-term sustainability, this conversation goes beyond surface-level advice and dives into the deeper relationship Tarot professionals have with money.

    In this episode, we discuss:

    • Why money feels uncomfortable in Tarot spaces
    • Common financial myths within the Tarot community
    • Whether spiritual work should be free, affordable, or profitable
    • What a sustainable Tarot business actually looks like
    • The realities of making a living through Tarot
    • Pricing, confidence, and self-worth
    • Why readers often struggle to raise their rates
    • The difference between abundance practices and financial planning
    • Spiritual bypassing in business contexts
    • Balancing intuition with practical decision-making
    • Financial stability versus entrepreneurial freedom
    • Defining success on your own terms

    Whether you're just beginning to charge for readings, reevaluating your pricing, or questioning what a sustainable Tarot career actually looks like, this episode offers a grounded and refreshing perspective on the financial side of the profession.

    Because building a Tarot business isn't just about reading cards.

    It's also about learning how to have honest conversations about money.

    And sometimes the most transformative thing a Tarot professional can do is stop treating money like a taboo subject—and start treating it like a tool.

    Pull up a chair.

    Let's make it weird.

    About Jaymi Elford

    Tarot is Jaymi Elford’s inner compass. She uses the cards as a tool to explore the world we live in and create meaning. Llewellyn Worldwide released her first book, Tarot Inspired Life, in 2019. She is the co-host of Cardslingers Coast to Coast with Melissa Cynova and Hilary Parry Haggerty. In 2022, she won 2 Judges' Choice CARTA awards for her work on the Heaven and Earth Tarot with Jack Sephiroth. Jaymi writes and produces innovative divination techniques in Portland, Oregon. Visit her at www.innercompasstarot.com.-------------

    Connect with Stella and Queen of Glam Tarot:

    • queenofglamtarot.com
    • Book a Tarot reading: queenofglamtarot.com/tarot-readings

    If you enjoyed The Business of Tarot, please subscribe, leave a review, and share this episode with a fellow Tarot reader who’s ready to get honest about money.

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    55 min
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