The Business of Being Human: Kevin Wheeler on Operationalizing Empathy and Rewriting the COO Playbook copertina

The Business of Being Human: Kevin Wheeler on Operationalizing Empathy and Rewriting the COO Playbook

The Business of Being Human: Kevin Wheeler on Operationalizing Empathy and Rewriting the COO Playbook

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 In the corporate world, the Fractional COO is traditionally cast as the "mechanic of the business engine"—a role historically defined by logic, systems, and the ruthless elimination of inefficiency, focused on tightening P&L statements and oiling supply chains.

But our guest this week, Kevin Wheeler, CEO of Simplified COO, is challenging that ruthless definition. While he is a master of logistics and a sovereign of systems, known for stabilizing chaotic business environments, Kevin operates on a philosophy that rarely makes it into the standard operational manual: the most vital asset in any company isn't its intellectual property or its EBITDA, but its capacity for community.

Join us as we explore Kevin’s philosophy of "operationalizing empathy". He recently proved that the same mechanisms used to drive profit—coordination, strategy, and execution—can be retooled to drive compassion. We delve into his impressive logistical feat of mobilizing 25 distinct, independent companies to align toward a single, non-revenue-generating goal: a coordinated "soft drive" that raised $10,000 to support the homeless.

This initiative was merely Phase One of an aggressive strategic rollout. Kevin explains how he is coordinating food, shelter, and joy across this networked consortium of businesses through planned pivots to food donations and a subsequent "Toys for Tots" campaign for disadvantaged children.
Tune in to learn how Kevin Wheeler and Simplified COO are demonstrating that efficiency has a heart. He suggests that we don't have to choose between being profitable and benevolent—we can simply operationalize both. While you can hire a COO to fix your business, Kevin teaches us that you need a human to build a community.
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