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The Business Development Podcast

The Business Development Podcast

Di: Kelly Kennedy
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The Business Development Podcast is the global show for founders, entrepreneurs, and sales leaders who want real growth without the hype. Hosted by Kelly Kennedy, the show delivers honest conversations, real world lessons, and proven strategies on business development, sales, leadership, and mindset. Each episode breaks down what actually drives momentum, trust, and bigger deals over the long term. b733a1e081260e6ffcde895feecffa5a9c998134Copyright © 2026 Capital Business Development Inc. All rights reserved. Economia Gestione e leadership Leadership Marketing Marketing e vendite
  • The Messy Middle: Why More Growth Won’t Fix Your Business with Laina Neudorf
    Oct 18 2026
    A family construction company tripled its revenue in one year. Behind the growth, the owners were still carrying the business themselves. He was leading in the field. She was handling payroll, scheduling and the administrative work. They hired Laina Neudorf to help, but when they understood the work required to change how the business operated, they walked away from the engagement. They had become so busy running the business that they couldn’t make room to improve it.In Episode 371 of The Business Development Podcast, Kelly Kennedy speaks with Laina Neudorf, Founder and Success Strategist at LPT Success Solutions, about navigating the messy middle of business ownership. Drawing on nearly two decades of experience across industrial construction, oil and gas, and software operations, Laina explains why more revenue, another hire or a new system may not solve the problem an owner is facing. They discuss recognizing bottlenecks, questioning familiar habits, making room for change and understanding what success looks like beyond the numbers. Kelly also shares how Foxx’s cancer diagnosis forced him to reassess his business activities, revealing that some things he thought were essential could stop while the business kept moving.What You’ll LearnHow to recognize the messy middle, when an established business still depends too heavily on its owner.Why understanding the root cause of a problem matters before hiring, expanding or spending more on marketing.How a not-to-do list can help you identify activities that no longer deserve your time.What asking “What would break if I stepped away for two weeks?” can reveal about your business.How to introduce changes in stages, measure their impact and transfer decision responsibility to your team.Why your next business decision should reflect both the company’s needs and the life you want to build.Chapters00:00 Will more growth solve your problems?01:08 Introducing Laina Neudorf04:10 From industrial construction to software operations05:22 Why projects succeed and how to navigate change07:23 Understanding problems versus symptoms07:53 Making the leap into entrepreneurship10:07 Family, ambition and redefining success12:17 Kelly’s experience balancing business and Foxx’s treatment13:50 Rethinking work-life balance15:22 What is the messy middle?17:18 Can you build a business and the life you want?18:29 Burnout and the value of a not-to-do list19:53 Questioning the habits that keep you busy21:08 Affording help and exploring fractional support22:43 What happens when you stop doing everything?24:25 The two-week absence test25:57 Why growth isn’t always the answer26:59 A construction company’s cautionary growth story28:36 Understanding your business before the next big decision30:45 Making changes without disrupting everything32:22 Recognizing the owner as the bottleneck33:15 Sharing responsibility and deciding what to delegate33:51 The Business Diagnostic and a 90-day plan35:22 Getting support to implement change36:05 Who Laina works with36:43 Profit, pressure and knowing when to ask for help37:40 Connecting with LainaConnect with Laina NeudorfLaina helps owner-operators understand their business before deciding what comes next. Through LPT Success Solutions, her Business Diagnostic examines business performance alongside the owner’s goals, helping establish priorities and a practical 90-day plan. She also offers fractional and contract support for owners who want help implementing those changes.Website: https://launchpeaktranscend.com/Business Diagnostic: https://go.launchpeaktranscend.com/diagnostic-infoLinkedIn: https://www.linkedin.com/in/laina-neudorf/Explore Laina’s three ebooks: Where the Hell Is My Profit?, Shouldn’t This Be Easier By Now? and Where Do I Go From Here?https://go.launchpeaktranscend.com/book-trilogy-2Support Foxx and Our FamilyOur one year old son Foxx is currently fighting cancer. If you are able to donate or share our GoFundMe, our family would be incredibly grateful.https://www.gofundme.com/f/support-shelby-kelly-during-foxxs-fight-against-cancerThank You to Our SponsorsThank you to Colin Harms and our title sponsor, Hypervac Technologies, for your steadfast support of The Business Development Podcast. We are also grateful to Hyperfab for helping us continue to bring these conversations to listeners.Hypervac Technologies builds professional duct cleaning equipment, including duct trucks, portable vacuums and tools for contractors in the field.https://hypervac.com/Hyperfab provides custom fabrication and specialized solutions for industrial applications.https://hyperfab.ca/Join The Catalyst Club CommunityThe Catalyst Club brings business development leaders, entrepreneurs, executives and senior professionals together for live sessions, recorded conversations and practical support.https://www.kellykennedyofficial.com/thecatalystclubIf you know a business owner who is busier than ever but wondering why things aren’t getting...
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    40 min
  • The Future of Podcasting: Why Human Connection Wins with Jennifer Moss
    Oct 11 2026
    JAR Podcast Solutions gave two producers the same topic. One used AI to build a podcast from the ground up. The other drew on her own travel experiences. When the team shared the finished pieces with a small test audience of about 100 people, Jennifer Moss says 99 preferred the human story. The difference was in the experience behind the words.In Episode 370 of The Business Development Podcast, Kelly Kennedy speaks with Jennifer Moss, co-founder and Chief Creative Officer of JAR Podcast Solutions, about the future of podcasting and why human connection remains at its centre. Drawing on her experience with CBC Radio, the National Film Board of Canada and teaching at UBC, Jen explores how brands can create shows people actually want to hear. They discuss choosing between audio and video, using AI without losing your voice, measuring success beyond downloads, and finding listeners through relevant podcast partnerships. Jen also explains why the best starting point is understanding who your show serves and what you want it to accomplish.What You’ll LearnHow to choose between audio and video based on your story, audience and resources.Why defining your podcast’s job, audience and intended result helps guide creative decisions.How consumption rate and audience engagement can tell you more than download counts alone.Where AI can support production and why lived experience still matters in storytelling.How to interpret listener drop-off and improve your show without overreacting to one episode.Why consistent publishing, cross-promotion and relevant podcast advertising matter for audience growth.Chapters00:00 Why a download alone doesn’t mean success01:09 Introducing Jennifer Moss05:33 From childhood storytelling to a career in audio09:33 Building JAR and rethinking branded podcasts12:05 How audio and video create different kinds of connection14:09 YouTube, discovery and the next generation of listeners16:57 Choosing the right format for your audience and budget21:33 Defining what success means for your podcast23:01 Measuring impact beyond downloads27:25 AI tools and the value of human connection29:49 Fact-checking and protecting your content32:36 Keeping your own voice in the creative process33:29 JAR’s human versus AI podcast experiment36:52 Why the person behind the story matters39:00 Personal stories and creative possibilities for branded podcasts42:32 Analytics, consumption and understanding listener drop-off46:28 Setting realistic expectations for audience growth49:26 Cross-promotion and advertising on other podcasts51:18 Relationships and pitching Apple’s editorial team53:58 How JAR Podcast Solutions helps brands build shows57:42 Reaching people who are ready to listen58:48 Award-winning shows and creative impact01:01:07 Connecting with JenniferConnect with Jennifer MossJennifer helps brands and creators develop podcasts through strategy, storytelling, production and audience growth. Through JAR Podcast Solutions, she works with organizations to find the conversations they are best positioned to lead and create content that serves their listeners.Website: https://jarpodcasts.com/Email: jen@jarpodcasts.comLearn more about Jen: https://jarpodcasts.com/staff/jen-moss/Support Foxx and Our FamilyOur one year old son Foxx is currently fighting cancer. If you are able to donate or share our GoFundMe, our family would be incredibly grateful.https://www.gofundme.com/f/support-shelby-kelly-during-foxxs-fight-against-cancerThank You to Our SponsorsThank you to Colin Harms and our title sponsor, Hypervac Technologies, for your steadfast support of The Business Development Podcast. We are also grateful to Hyperfab for helping us continue to bring these conversations to listeners.Hypervac Technologies builds professional duct cleaning equipment, including duct trucks, portable vacuums and tools for contractors in the field.https://hypervac.com/Hyperfab provides custom fabrication and specialized solutions for industrial applications.https://hyperfab.ca/Join The Catalyst Club CommunityThe Catalyst Club brings business development leaders, entrepreneurs, executives and senior professionals together for live sessions, recorded conversations and practical support.https://www.kellykennedyofficial.com/thecatalystclubIf you know someone building a podcast or considering one for their business, share this episode with them. Follow The Business Development Podcast for more honest conversations about what it takes to build and lead.Mentioned in this episode:Hypervac - Revolution Vacuums
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    1 ora e 4 min
  • Miracle on the Hudson: Leadership Under Pressure with Dave Sanderson
    Oct 4 2026
    The day after surviving the Miracle on the Hudson, Dave Sanderson walked into his office to let his company know he was alive. His manager’s first question was, “You’re going to Michigan next week, right?” Dave had survived a plane crash. Now he was questioning the career he had built.In Episode 369 of The Business Development Podcast, Kelly Kennedy speaks with Dave about surviving US Airways Flight 1549, helping fellow passengers escape, and the preparation that helped him act under extraordinary pressure. Drawing on his sales career and years working with Tony Robbins, Dave explains how to lead without a title, manage your response to uncertainty, and choose your best next step when you cannot control the outcome. He also shares how surviving the crash pushed him to reconsider his definition of success and begin finding a way out of the golden handcuffs.What You’ll LearnHow leadership can begin with taking responsibility before anyone gives you authority.How your focus, internal dialogue and physical state influence your response to pressure.Why choosing the best next step can help you act when you cannot solve the whole problem.How anticipation and resourcefulness help you support a team when circumstances change.Why Dave measures freedom through time, money, mission and relationships.How mentors helped Dave move from a successful sales career into speaking and entrepreneurship.Chapters00:00 Surviving a plane crash and returning to work01:17 Introducing Dave Sanderson02:52 Dave’s early life and entrepreneurial beginnings04:17 An unexpected mentor and a promise to pass on his lessons06:47 Working with Tony Robbins and learning through proximity08:44 The four freedoms Dave realized he was missing10:29 Surviving the Miracle on the Hudson15:04 Leading without authority17:25 Managing your state under pressure22:01 Choosing your best next step23:31 Why anticipation matters in leadership26:54 Acting despite fear29:37 Resourcefulness, decisions and improving your processes31:46 Leaving the golden handcuffs behind35:38 Building a speaking and coaching career39:04 Connecting with DaveConnect with Dave SandersonDave works with leaders and organizations through speaking, coaching and advisory work focused on resilience, decision-making and leadership under pressure.Website: https://davesandersonspeaks.com/LinkedIn: https://www.linkedin.com/in/hiredavesanderson/Explore Dave’s books, including Moments Matter and From Turmoil to Triumph, and his Moments Matter magazine:https://davesandersonspeaks.com/books/Support Foxx and Our FamilyOur one year old son Foxx is currently fighting cancer. If you are able to donate or share our GoFundMe, our family would be incredibly grateful.https://www.gofundme.com/f/support-shelby-kelly-during-foxxs-fight-against-cancerThank You to Our SponsorsThank you to Colin Harms and our title sponsor, Hypervac Technologies, for your steadfast support of The Business Development Podcast. We are also grateful to Hyperfab for helping us continue to bring these conversations to listeners.Hypervac Technologies builds professional duct cleaning equipment, including duct trucks, portable vacuums and tools for contractors in the field.https://hypervac.com/Hyperfab provides custom fabrication and specialized solutions for industrial applications.https://hyperfab.ca/Join The Catalyst Club CommunityThe Catalyst Club brings business development leaders, entrepreneurs, executives and senior professionals together for live sessions, recorded conversations and practical support.https://www.kellykennedyofficial.com/thecatalystclubIf Dave’s story made you think of someone facing a difficult decision, share this episode with them. Follow The Business Development Podcast for more honest conversations about what it takes to build and lead.Mentioned in this episode:Hypervac - Revolution Vacuums
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    41 min
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