The pound is designed to lose value. That’s not a conspiracy theory - it’s called an inflation target, and it’s built into the system.

Cameron Parry, CEO and founder of Tally Money, joins Jordan at Antidote in London to talk about what sound money actually looks like, why gold and Bitcoin are solving the same problem from different angles, and what it means to hold your savings in something nobody can debase.

Check out Tally Money: www.tallymoney.com

Topics covered:

What Tally Money is — and why you own the gold, not just a claim on it

How Cameron’s understanding of money came through Bitcoin, not traditional finance

Why the blockchain serves Bitcoin the currency, not the other way around

The gold vs Bitcoin rivalry — where it came from and why it’s fading

Whether central banks will ever hold Bitcoin

The Gordon Brown gold sale and what it tells you about public sector accountability

Why official inflation figures don’t match real-world experience

A cup of coffee that cost 80 Tally in 2019 and costs 40 Tally today

How Tally and Bitcoin complement each other rather than compete

Why paying employees in Tally worked almost too well

What it takes to build a sound money product in the UK and get mainstream adoption

Chapters:

00:00 Intro — In Crypto, There’s Bitcoin and Not Bitcoin

01:00 Cameron’s Background — Coinsilium, Stockbroking and the Path to Tally

04:00 The Global Financial Crisis and When Billions Became Normal

08:00 The World’s First Bitcoin Blockchain Company to IPO — Coinsilium 2015

11:00 Why the Blockchain Serves Bitcoin, Not the Other Way Around

13:00 How Tally Money Was Born — Sound Money for Mainstream Adoption

17:00 What Tally Actually Is — You Own the Gold, Not a Claim on It

22:00 Was Cameron a Gold Bug Before Tally? No. Here’s What Changed.

25:00 Gold vs Bitcoin — The Rivalry, the Maturity, and the Coming Together

30:00 Will Central Banks Ever Hold Bitcoin?

32:00 Gordon Brown’s Gold Sale and Failing Upwards in the Public Sector

37:00 The Debasement Trade — What the Pound Has Lost Since 1970

42:00 A Cup of Coffee in Pounds vs Tally — Why the Difference Matters

47:00 UK Savings Culture and Why People Aren’t Playing the Right Game

52:00 Paying Employees in Tally — and Why They Had to Stop

57:00 Will Bitcoin Ever Be Pegged to a Gold or Bitcoin Standard?

01:01:00 Business Accounts, the Bitcoin Business Network and Rounding Off

🇬🇧 Join the UK Bitcoin Business Network here: https://www.joinbbn.com/

FIND Cameron Parry:

X: https://x.com/CameronJParry

LinkedIn: https://www.linkedin.com/in/cameronparry

CONTACT JORDAN:

X: https://x.com/JayW132

LinkedIn: https://www.linkedin.com/in/jordan-walker-293955106/

Email: hello@bitcoincollective.co

📬 READ OUR NEWSLETTER: https://newsletter.bitcoincollective.co/

LISTEN / SUBSCRIBE:

Spotify: https://open.spotify.com/show/06sBiOznJDxuhafDmkE9VK?si=3f0a8bb8abd64eec

Apple: https://podcasts.apple.com/gb/podcast/the-bitcoin-collective/id1561573613

Fountain: https://fountain.fm/show/AYHiNhTTv0HOgGEjRjWN

YouTube: https://www.youtube.com/@bitcoincollective?sub_confirmation=1

All content provided by The Bitcoin Collective and guests in this episode is for informational and educational purposes only and is not financial, trading, or investment advice.

⸻

EDITED BY JAMES PEARCE

www.selectedfrequencies.com

Available now on YouTube and all major podcast platforms. This episode is for educational purposes only and does not constitute financial advice. Always do your own research.

The Pound Has Lost 95% of Its Purchasing Power Since 1970. So What Do You Do?

“Inflation Is Designed In.” The Tally Money Founder on Why Fiat Is Working Exactly as Intended

Private equity buys a business, loads it with debt, and sells it within five years. Orange Juice wants to buy the business, keep the owner in place, and never sell it at all.

Nico Lechuga is a founding partner at Ego Death Capital, a Bitcoin venture fund with around $137 million under management. Alongside fellow Ego Death partners Lyn Alden, Jeff Booth and Andi Pitt, he co-founded Orange Juice, a permanent capital vehicle that acquires cash flow positive businesses and sweeps those cash flows into Bitcoin.

The team also includes partners Ruben Zweiban, a former JP Morgan analyst and US Navy SEAL, and Adrian Steckel, the former CEO of OneWeb, plus newly appointed CTO Elias Martinez Cohen, previously an AI infrastructure engineer at NVIDIA and Twitter.

Since announcing, more than 150 businesses have reached out.

🍊 Find out more about Orange Juice: https://orangejuice.com/

Topics covered:

Why Orange Juice was designed as a foil to traditional private equity, not a Bitcoin treasury company

How the Berkshire Hathaway model shaped the owner operator structure

Why they’re raising privately first and proving the thesis before going public

The gearbox model — how they decide between reinvesting, buying Bitcoin or acquiring more businesses

Which types of businesses they’re targeting and why generational companies keep showing up

Why they’re already open to businesses outside the US

Nico’s Bitcoin journey — from a Vice article on the Silk Road to Jeff Booth changing everything

How AI factors into acquisition due diligence without distracting owner operators

Why a good Bitcoin solution should work like a light switch — no evangelism required

Chapters:

00:00 Intro — There Is a Better Treasury Asset Than Fiat

01:00 What Is Orange Juice and Why Was It Built?

02:00 Ego Death Capital — The Fund Behind the Idea

05:00 The Gap Nobody Had Filled for Cash Flow Business Owners

07:00 How Orange Juice Acquires Businesses — The Berkshire Model

09:00 Owner Operators, Equity and the No Earn-Out Structure

11:00 Why There’s No Time Clock — The Permanent Capital Difference

12:00 The Gearbox — How They Decide Where the Cash Goes

15:00 Real World Example: A UK Hotel Group and the Bitcoin Question

18:00 Which Sectors and Business Types Are Being Targeted

20:00 Generational Businesses and the Bitcoin Connection

22:00 Why They Went Private First Before Planning a Listing

28:00 Will Orange Juice Expand Outside the US?

35:00 Will Sweeping Cash Into Bitcoin Become the Norm?

38:00 Nico’s Bitcoin Journey — Silk Road, Jeff Booth and the Click Moment

47:00 How AI Factors Into Acquisition Due Diligence

51:00 Keeping Owner Operators Focused on What They Do Best

🇬🇧 Join the UK Bitcoin Business Network here: https://www.joinbbn.com/

FIND Nico Lechuga:

X: https://x.com/nico_lechuga

LinkedIn: https://www.linkedin.com/in/nicolailechuga/

CONTACT JORDAN:

X: https://x.com/JayW132

LinkedIn: https://www.linkedin.com/in/jordan-walker-293955106/

Email: hello@bitcoincollective.co

📬 READ OUR NEWSLETTER: https://newsletter.bitcoincollective.co/

LISTEN / SUBSCRIBE:

Spotify: https://open.spotify.com/show/06sBiOznJDxuhafDmkE9VK?si=3f0a8bb8abd64eec

Apple: https://podcasts.apple.com/gb/podcast/the-bitcoin-collective/id1561573613

Fountain: https://fountain.fm/show/AYHiNhTTv0HOgGEjRjWN

YouTube: https://www.youtube.com/@bitcoincollective?sub_confirmation=1

All content provided by The Bitcoin Collective and guests in this episode is for informational and educational purposes only and is not financial, trading, or investment advice.

⸻

EDITED BY JAMES PEARCE

www.selectedfrequencies.com

Available now on YouTube and all major podcast platforms. This episode is for educational purposes only and does not constitute financial advice. Always do your own research.

They’re Buying Real Businesses, Sweeping the Cash Into Bitcoin — And 150 Companies Have Already Applied

The Permanent Capital Vehicle Designed to Outlast Private Equity

Pumphreys Coffee was founded in the 1750s. It has been in Stuart's family since 1979, four generations have worked in it, and his first Bitcoin transaction is framed on the wall downstairs.

Jordan Walker travelled up to Blaydon, just outside Newcastle, to see the roastery, watch beans go through an open flame, and talk to Stuart about what it takes to build something that outlives you.

☕️ Check out Pumphrey's Coffee: https://pumphreys-coffee.co.uk/

Topics covered:

Why Pumphreys still roasts over a naked open flame when almost nobody else does

The history of a company founded in the 1750s and bought by Stuart's grandfather in 1979

Why the experience around the coffee matters more than the taste of the coffee

Where AI might actually help a hands-on business, and where it absolutely cannot

Stuart's Bitcoin journey, including buying the top twice

Why adding Bitcoin payments through Musqet meant changing almost nothing

How he replied to a customer who complained about Bitcoin and the environment

Whether accepting Bitcoin has actually brought new customers through the door

What he thinks it takes for a business to still be trading in 2140

Why Bitcoiners are often the most risk-averse people in the room

Chapters:

00:00 Intro — Bitcoiners Are the Lowest Risk People in the Room

01:00 Open Flame Coffee Roasting — How Pumphreys Does It Differently

04:00 The Pumphreys Story — Founded in 1750, Family-Owned Since 1979

08:00 What Pumphreys Actually Does — Roasting, Training, Machinery and Retail

15:00 How the Business Has Adapted Over 25 Years

20:00 Coffee Trends — What's Coming Next After Matcha

23:30 AI and Automation in a Relationship-First Business

28:00 The Experience of Coffee — Why Atmosphere Matters as Much as Taste

32:00 Stuart's Bitcoin Journey — Buying the Top in 2017

35:30 Running the Newcastle Bitcoin Meetup

36:30 Accepting Bitcoin at Pumphreys — How the Decision Was Made

40:00 The Viral Customer Complaint — and Stuart's Reply

44:00 Has Accepting Bitcoin Brought New Customers?

46:00 Building a Business to Last — Lessons From 275 Years

Join the UK Bitcoin Business Network here: https://www.joinbbn.com/

FIND Stuart Lee Archer:

LinkedIn - https://www.linkedin.com/in/stuartleearcher

CONTACT JORDAN:

X: https://x.com/JayW132

LinkedIn: https://www.linkedin.com/in/jordan-walker-293955106/

Email: hello@bitcoincollective.co

READ OUR NEWSLETTER: https://newsletter.bitcoincollective.co/

LISTEN / SUBSCRIBE:

Spotify: https://open.spotify.com/show/06sBiOznJDxuhafDmkE9VK?si=3f0a8bb8abd64eec

Apple: https://podcasts.apple.com/gb/podcast/the-bitcoin-collective/id1561573613

Fountain: https://fountain.fm/show/AYHiNhTTv0HOgGEjRjWN

YouTube: https://www.youtube.com/@bitcoincollective?sub_confirmation=1

All content provided by The Bitcoin Collective and guests in this episode is for informational and educational purposes only and is not financial, trading, or investment advice.

⸻

EDITED BY JAMES PEARCE

www.selectedfrequencies.com

Available now on YouTube and all major podcast platforms. This episode is for educational purposes only and does not constitute financial advice. Always do your own research.

This Coffee Company Was Founded in the 1750s, Now It Accepts Bitcoin.

How a Family Business Added Bitcoin Without Changing Anything