The $8M Zero-Carb Bet: How Omar Atia Built ZeroCarb LYFE
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The $8M Zero-Carb Bet: How Omar Atia Built ZeroCarb LYFE
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Tired of making food sacrifices? You’re not alone!
In this must-listen episode of The TAGline Podcast, Justin Starbird sits down with Omar Atia, the CEO and Founder of ZeroCarb LYFE, to explore his mission to transform health through food.
Omar, a chemical engineer with a background at Kraft and ConAgra, spills the details on how he cracked the code for a patented, chicken-based, zero-carb pizza crust and chips that are packed with protein.
Find out why loyal customers are driving a 42% repeat purchase rate, the surprising upside of the GLP-1 market, and why he chose to give his community a chance to invest in the company's next chapter through a Wefunder crowdfunding round.
If you're building a CPG brand, raising capital, or just love great food, you won’t want to miss this deep dive into disciplined growth and mission-driven innovation.