Why do so many presentations start strong… then fall apart by slide three?

It’s not a delivery issue.

It’s not a slide design issue.

It’s a starting issue.

In this Two-Minute Mad Skills Discovery Clinic, Cam Welsh explains why most presentation openings fail—and what great presenters do differently. Spoiler: it’s not about bold tricks, dramatic quotes, or clever hooks. It’s about connection and positioning.

In this episode, you’ll learn:

• The real job of a presentation opening
• Why disconnected openings lead to disengaged audiences
• How to position yourself and your audience from the start
• How great openings carry through the problem, solution, and conclusion

When your audience feels seen, they lean in—and your presentation becomes one cohesive story instead of a stack of slides.

👍 Like, subscribe, and leave a review to help others discover the show.

Until next time—keep building those Mad Skills.

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Quick question 👀

Before your last case presentation… did you choose your role or did you just default to “outside consultants”?

If it was the default, you’re not alone.

One of the biggest challenges teams face in case-solving pitches isn’t the analysis.

It’s positioning.

Who are you supposed to be? And who are you actually talking to?

In Episode 2 of this series, I break down:

• Why teams often drift out of role halfway through a presentation
• How the case itself tells you who the real audience is
• A common myth about always presenting to the board
• And why defaulting to “outside consultants” might be holding your team back

Sometimes the strongest pitches come from choosing a role that’s harder, but more authentic to the case: internal strategist, product teams, entrepreneurs, and even inventors.

Great case pitches don’t start with slides. They start with a deliberate choice: Who are we and who are we talking to?

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In Episode 1, we dive into a crucial but often overlooked part of case presentations: role-playing. Many teams struggle because they treat their pitch like a simple conversation instead of stepping into the role of a problem solver advocating for their solution.

This video breaks down why embracing your role and clearly defining your audience’s role can transform your case-solving pitches from forgettable summaries into compelling, persuasive presentations.

What you’ll learn:

• Why most case presentations fall flat
• How role-playing sharpens your analysis and delivery
• Practical tips to clearly define roles and maintain them throughout your pitch
• How to build confidence and professionalism in a low-risk environment

Whether you’re competing, presenting in class, or preparing for professional pitches, this episode sets the foundation for becoming a more effective and confident problem solver.

Subscribe for more lessons on mastering case presentations and pitching skills.

Hosted on Acast. See acast.com/privacy for more information.