The $0 Fix for a Rep Who Isn't Hitting His Numbers copertina

The $0 Fix for a Rep Who Isn't Hitting His Numbers

The $0 Fix for a Rep Who Isn't Hitting His Numbers

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Pulling a rep into one more meeting feels like leadership. That's the problem.

A rep Ray was coaching came to him a few weeks into ramp, short of his call target. Not because the target was too high — he said he could hit 50 a day in his sleep. He was landing at 32, 39. The calendar had eaten the day.

Nothing on that calendar was wasted, exactly. The marketing sync, the L10, the call someone thought he'd get context from — each had a defensible reason to include him. That's how managers see the world, because meetings are where managers do the job.

It's Paul Graham's maker and manager split, written for coders and just as true for a sales rep. Pull a maker onto the manager's schedule and the scraps of context they pick up get dwarfed by the hours they lose doing the thing you hired them for.

In this episode, Ray makes the case that the cheapest productivity gain available to most sales leaders is leaving their best people alone — and what to put in place instead when the meetings were really there to reassure you.

This is for owners and sales managers whose calendars are full of check-ins with people who'd rather be on the phone.

What You'll Learn in This Episode:

  • Why a rep who can hit 50 dials in his sleep ends the day at 32
  • The maker and manager split — and why salespeople sit firmly on the maker side
  • Why the context you hand a rep is worth less than the hours it costs
  • What it means when meetings are compensating for a lack of trust or visibility
  • The tracker-and-check-in setup that replaces the standing meeting
  • Why a full calendar is a morale crusher for a real hunter

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Welcome to The Ray J. Green Show, your destination for tips on sales, strategy, and self-mastery from an operator, not a guru.

About Ray:

→ Former Managing Director of National Small & Midsize Business at the U.S. Chamber of Commerce, where he doubled revenue per sale in fundraising, led the first increase in SMB membership, co-built a national Mid-Market sales channel, and more.

→ Former CEO operator for several investor groups where he led turnarounds of recently acquired small businesses.

→ Current founder of MSP Sales Partners, where we currently help IT companies scale sales: www.MSPSalesPartners.com

→ Current Sales & Sales Management Expert in Residence at the world’s largest IT business mastermind.

→ Current Managing Partner of Repeatable Revenue Ventures, where we scale B2B companies we have equity in: www.RayJGreen.com

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