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Stories Build Businesses

Stories Build Businesses

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The Storytelling & Strategy Podcast for Thoughtful Entrepreneurs

Your story isn’t just something to tell - it’s the strategy to build from.

Stories Build Businesses is for entrepreneurs, coaches, and creatives who want to grow through story-led strategy.

Hosted by Megan Wright, Story & Strategy Coach and founder of Stories Build Businesses, each weekly episode explores how to use your personal story, values, and lived experience to build a business that’s authentic, sustainable, and profitable - without losing yourself in the process.

You’ll discover how to:

  • Use storytelling in business to attract your ideal clients naturally

  • Build a brand that’s authentic, ethical, and emotionally resonant

  • Turn your life lessons and lived experience into strategy and connection

  • Create a business that’s uncopyable, unforgettable, and unmistakably you

Some weeks, Megan shares solo insights and practical frameworks connecting storytelling, business strategy, and sustainability. Other weeks, she hosts in-depth interviews with entrepreneurs who’ve built from their story, exploring the turning points, philosophies, and mindset shifts behind their success.

If you’re ready to stop chasing trends and start building from who you are, this is your new home for story-led entrepreneurship.

🎧 Subscribe now to Stories Build Businesses and start building from your story.

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  • Why Stories Build Businesses Is More Than a Podcast: The Story Behind the New Magazine
    Jan 21 2026

    In this episode of Stories Build Businesses, story and strategy coach Megan Wright explores why this platform was always meant to be more than one format and why the arrival of the Stories Build Businesses magazine completes the original vision.

    If you’ve ever felt like you had something important to say, but not in the way the online world usually asks for it, this episode offers a calmer, more inclusive perspective. Megan reflects on why some stories emerge best in conversation, while others need time, space, and the page and why a story-led business should honour both.

    This conversation is for business owners who value depth over performance, who don’t want their voice shaped by algorithms, and who believe their story deserves more than one way to be told.

    In this episode, you’ll hear about:

    • Why Stories Build Businesses was always designed to be both a podcast and a magazine

    • How different people process and express their stories in different ways

    • Why creating multiple formats is an act of inclusion, not expansion

    If this episode resonated, share it with someone who would appreciate a quieter, more thoughtful way of building and subscribe for more conversations about story-led strategy, clarity, and building a business that works with you.

    📰 Subscribe to the Stories Build Businesses Magazine: https://storiesbuildbusinesses.com/magazine

    ✨ Connect with Megan: https://www.instagram.com/the.megan.wright/

    🌍 Website: https://storiesbuildbusinesses.com/

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    7 min
  • How Message Repetition and Content Repurposing Build Brand Recognition with Eloise Elford
    Jan 14 2026

    In this episode of Stories Build Businesses, story and strategy coach Megan Wright is joined by repurposing partner Eloise Elford to explore how message repetition and content repurposing play a key role in building brand recognition.

    Megan and Eloise discuss why repeating your message isn't a lack of creativity, but a necessary part of being remembered. They talk about how repurposing content helps business owners stay visible without constantly starting from scratch.

    The conversation also looks at capacity, boundaries, and the pressure many business owners feel to keep creating and oversharing online. Megan shares her perspective on vulnerability, authenticity, and why strong brand recognition is built through clarity, intention, and repetition - not performance.

    In this episode:

    • Why message repetition strengthens brand recognition
    • How content repurposing supports consistency and capacity
    • Why authentic storytelling works best with clear boundaries

    If this episode resonated, share it with someone who’s trying to stay visible without burning out, and subscribe for more conversations on story-led strategy, content clarity, and sustainable business growth.

    ✨ Want support creating a clearer, more recognisable message for your business? Book a free call with Megan.

    ✨ Connect with Eloise: @eloise_elford

    https://www.eloise-elford.co.uk/

    ✨ Connect with Megan: @the.megan.wright

    https://storiesbuildbusinesses.com/

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    23 min
  • Edit Your Business: Why Doing Less Can Help You Grow Faster
    Jan 7 2026

    In this episode of Stories Build Businesses, story and strategy coach Megan Wright explores why progress in business doesn’t come from doing more, but from editing with intention.

    If your business feels cluttered with ideas, half-finished plans, or constant “shoulds,” this episode offers a calmer way forward. Megan shares why simplifying your focus, creating white space, and choosing fewer priorities can help you move with more clarity, confidence, and momentum.

    This conversation is for business owners who care deeply about their work, feel pulled in multiple directions, and want to build a business that supports their energy as much as their goals.

    In this episode, you’ll hear about:

    • Why being busy isn’t the same as making progress
    • How simplifying your focus creates clarity and momentum
    • A practical way to edit your business each quarter without burnout

    If this episode resonated, share it with a business owner who feels stretched thin - and subscribe for more conversations about story-led strategy, clarity, and building a business that works with you.

    ✨ Connect with Megan: @the.megan.wright

    🌍 Website: https://storiesbuildbusinesses.com/

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    9 min
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