Episodi

  • #45 Ashlee Dozier - why DIY-ing your branding is a good thing

    #45 Ashlee Dozier - why DIY-ing your branding is a good thing
    Aug 16 2021
    After making the decision to leave an abusive relationship and fight for the life she knew she deserved, Anuket’s founder, Ashlee Dozier, took several months to travel solo around the world. She committed to rediscovering her independence and was determined to come out stronger than ever. Little did she know, her investment into herself would lead her to discover the thing that would change her life and inspire the creation of, what you now know as, Anuket Luxury Apothecary. In this episode, Ashlee and I talk about the serendipity of her business, the journey she’s taken literally and figuratively to get to where she is today. Ashlee shares her experiences in building a brand, particularly for a product based business, and where to focus due to the importance of prioritising money that goes hand in hand with that kind of business.
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    31 min
  • #44 Nikki Nash - attracting and converting the right people into clients

    #44 Nikki Nash - attracting and converting the right people into clients
    Aug 2 2021
    Nikki Nash is a Hay House author, international speaker and marketing mentor for women entrepreneurs. As host of the Market Your Genius podcast and founder of the Genius Profit Lab, she equips entrepreneurs and authors with the tools and resources they need to share and profit from their experiences. Known for empowering people to quit making excuses and start going after their dreams, Nikki uses her extensive business and personal development background to help women create a business and a life they’re MADLY in love with. In this episode, Nikki and I discuss attracting and converting the right people into clients, and how to evaluate your marketing for success. Nikki shares a simple way to test and change your marketing for the biggest impact, making marketing feel a little less overwhelming and aligned with how you want to show up, as well as attract the people you want to work with.
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    44 min
  • #43 Angela Henderson - managing stress and mental health for entrepreneurs

    #43 Angela Henderson - managing stress and mental health for entrepreneurs
    Jul 19 2021
    Angela Henderson is an international award-winning business coach for women, international keynote speaker, podcaster, and a mental health clinician of 15+ years. Angela helps women in business get all the pieces in place to have consistent 5 figure months and then onto 6/7 figure years without burning out in the process. She believes the key to a successful business is overcoming inner challenges and roadblocks to improve external results. It was her journey building Finlee & Me, a highly successful online store, that fueled her desire to help others avoid the pitfalls, rise above the challenges and get their business and family life on track. In this episode we dive into the entrepreneurial mindset required to be successful at business, mental health issues that can impact entrepreneurs and how we think as business owners that may be different from our non-entrepreneurial friends and family. Angela shares tips on how to manage stress, the importance of network and so much of her wisdom with me, and it’s my hope the information shared will help you manage your mindset and mental health as well as your business.
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    38 min
  • #42 Cate Scolnik - the importance of values in your business and how to incorporate them

    #42 Cate Scolnik - the importance of values in your business and how to incorporate them
    Jul 4 2021
    Cate Scolnik specialises in helping people build their business on Facebook starting from zero, without spending a cent on advertising. She has a unique ability to take the complex and make it simple, and she’s passionate about social media. Cate literally grew up in small business - her mother owned an antique shop and her father was a GP, Cate's earliest “professional” experience was answering the switchboard for her father’s medical practice. Cate started marketing way back in 1990 (before her kids were born, or online marketing was a ‘thing’). Today she focuses on helping other business owners using social media by teaching the exact strategies she uses in her agency, some of which she shares in this episode. Cate’s value-driven, customer-centric approach has made a huge difference to her business, especially during the current pandemic. In this episode we talk through why values are so important to business, how you can incorporate them into everything you do, and how they can help you increase your client base.
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    33 min
  • #41 Erica Carrico - the important role of purpose in your business

    #41 Erica Carrico - the important role of purpose in your business
    Jun 21 2021
    Erica Carrico is an Award-Winning Life Purpose & Business Coach for women ready to transform their lives by creating six-figure soul-aligned businesses, so they can earn more money doing what they were put on earth to do. Through coaching services and speaking, Erica helps professionals who are frustrated and stuck figure out who they are at soul level, why they’re here and how they can leave their 9-5 and really fulfil what they’re here to do. Erica has a BS in Psychology, a Masters in Business Management, and 12+ years in international business leadership experience. She built a half million dollar coaching business (with two kids in tow AND while recovering from kidney cancer!) in just over 3 years and is obsessed with helping her clients all around the world transform their lives by creating profitable, soul-aligned businesses, while lucratively expressing their own soul purpose. In this episode we explore how Erica’s journey into entrepreneurship has shaped her work and how purpose can have such a profound impact on a business. We discuss the ways that purpose can make a difference, how health can be impacted when you’re out of alignment with your purpose, and how you can begin to figure out your soul’s purpose.
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    32 min
  • #40 Annie P Ruggles - how to shift from fear of selling to aligned selling as an introvert or empath

    #40 Annie P Ruggles - how to shift from fear of selling to aligned selling as an introvert or empath
    Jun 7 2021
    For almost a decade, Annie P. has harnessed her Hulk-like disdain for hard-sales, tacky self-promotion, and overly competitive sleazeballs as inspiration to help people find better ways to grow their small businesses. As the Founder of The Non-Sleazy Sales Academy, she's guided hundreds of people toward making deeper connections, lasting impressions, and friendlier, more lucrative transactions and conversations. Her podcast, Too Legitimate to Quit, serves up instantly actionable small business strategies - with a pop culture spin - every Monday. In this episode, we’re talking about Annie’s journey from sales avoidant queen into why she created a business helping small business owners learn how to sell with integrity and confidence. Annie’s passion for helping people redefine selling so it uses their natural strengths, is based on their individual personality, and allows them to show up and sell in a way that feels authentic. She offers up some great tips to help you start shifting how you sell into something based on who you are as a person.
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    43 min
  • #49 Rhonda Mincey - balancing the need for profit with purpose

    #49 Rhonda Mincey - balancing the need for profit with purpose
    Oct 10 2021
    Rhonda G. Mincey is a multi-award-winning mentor, entrepreneur, and inspirational expert for female entrepreneurs. Her genius and gift is to create profit-producing and legacy-building content that distinguishes businesses from the competition. Through her speaking and writing, Rhonda challenges women to work passionately and purposefully with her Born to R.E.I.G.N.TM Methodology. Believing that everyone lives their legacy daily, Rhonda has founded two nonprofits that serve youth, building their self-esteem and leadership skills, and she also supports young ladies in Brazil and Rwanda to become educated, confident, and productive women. In this episode, Rhonda and I talk about the struggle to balance profit with purpose. There’s a lot of conversation about either profit or purpose, but very little about working to combine the two. Rhonda shares practical ways to bridging the gap between them in a way that not only increases profit while working within purpose, but also creates a legacy. She also highlights that purpose-driven businesses don’t have to be only for service-based businesses and shares how product-based businesses can also live the dream of profit and purpose.
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    36 min
  • #48 Sandra Francisco - dealing with anxiety, imposter syndrome or overwhelm as a business owner

    #48 Sandra Francisco - dealing with anxiety, imposter syndrome or overwhelm as a business owner
    Sep 27 2021
    Sandra Francisco is a Business Coach that helps entrepreneurs go from idea to profit while balancing their personal growth so that they can have fulfillment and profit. Sandra spent 15 years as a marketing and product development expert for two of Canada's fortune 10 companies, after making the difficult decision to leave the corporate path, she found herself exploring professional coaching and the dynamics of the human psyche. The combination of her eclectic background in personal and professional development translates to a unique and exceptional understanding of people, from multi-million-dollar business owners to entrepreneurs that are just getting started in business. In this episode, Sandra and I talked about how anxiety shaped her decision to start her own business and how that move impacted her sense of identity. Sandra’s passionate about the importance of self-care and we discuss the common blocks her clients experience in this area, the impact of imposter syndrome and how identity plays such a huge role in her work. If you’re struggling with anxiety, imposter syndrome or overwhelm, this episode is for you.
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    40 min