Selling to a DSO, The Devil is in the Details copertina

Selling to a DSO, The Devil is in the Details

Selling to a DSO, The Devil is in the Details

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 Regardless of where you are in your career, selling to a Dental Support Organization is complicated. The devil is in the details. On the surface, a seller is mesmerized by an offer that may not be so straightforward. Upon closer inspection, a blind spot emerges. Our podcast exposes what you need to know in order to navigate the DSO landscape.
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